Hello! My name is Jenna Popp, and I am a Business Development and Marketing Specialist for Centuri Group, Inc. While at Centuri, I have led strategic corporate events, including the company re-branding and IPO celebration. Managed the creation of the 2023 Sustainability Report, 2024 Dominion/Canyon booklet, and Centuri Source issues. I have assisted in the planning and executing of large-scale customer events, ensuring seamless coordination. Conducted market research to identify trends and business opportunities, supporting strategic planning and growth. Managed operational tasks, including invoicing and customer relationship management.In May 2023, I graduated with my Master’s in Marketing (MSM) from the University of Arizona. In 2021, I earned my BSBA in Marketing with a double minor in Fashion and Global Business. During my undergraduate studies, I discovered my passion for fashion sustainability and ethical marketing. Marketing is the way to improve fashion sustainability. There appears to be a lack of transparent marketing within the fashion industry, resulting in companies greenwashing. My goals to improve the industry include breaking the overconsumption cycle, repositioning how consumers perceive sustainable shopping, and ethically marketing to consumers. I have taken a No New Clothes Challenge by ReMake to align with these goals. This is my second year taking the No New Clothes Challenge.I am always looking to connect with those interested in fashion sustainability. I have so much more to learn and always looking to chat :)
Listed skills include Leadership, Microsoft Word, Microsoft Powerpoint, Public Speaking, and 1 others.
