Jenna Adams (Dykie) Email and Phone Number
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Jenna Adams (Dykie) personal email
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• Successful Advertising Executive with over 18 years of experience in Digital Marketing• Expertise in Account Management, Digital Media Buying and Planning, Programmatic Media Buying, SEM/SEO, Digital Research and Analytics, Creative Strategy, Web Development, Mobile Marketing, and Social Media Marketing• Noted for revenue growth and accelerating production through strong leadership skillsPharmaceuticals: Shire (INTUNIV, Vyvanse), Otsuka (Samsca – HCP), Schering Plough (Claritin, Dr. Scholl’s, Afrin), King (FLECTOR Patch), JOHNSON’S Baby, AstraZeneca (U.S. Corporate, Symbicort), Abbott Animal Health, Forest Laboratories (Lexapro, Celexa, Namenda, Bystolic), Roche (Xenical, Pegasys), Alkermes, Insmed, Hologic (Genius3D), Tris Pharma (Dyanavel XR), Sobi (Synagis), Flexion (Zilretta), Jazz (Defitelio)Retail: Limited Brands (Victoria’s Secret, Bath and Body Works), DSWBeauty: BirchboxAlc/Bev: Treasury Wine EstatesProud to work for an agency ranked...**One of Crain's Top 100 Places to Work in NYC 2015-2020
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Co-Founder, Good Apple WestGood Apple Jan 2014 - PresentNew York, Us
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Senior Account DirectorGood Apple Jan 2010 - PresentNew York, Us• Managing Director for Good Apple's West Coast office, responsible for strategy development and execution for both consumer and HCP audiences• Increased agency revenue by 61% since start in 2010 as a result of successful development and management of client relationships, online media programs, and campaign measurement• Established agency as strategic partner and owner of analytics for INTUNIV’s 2011 and 2012 integrated marketing campaigns to include analysis of TV, print, CRM acquisition/redemption, brand awareness, and online media impact
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Senior Account SupervisorEdelman Digital Dec 2008 - Jan 2010New York, Ny, Us• Healthcare team lead responsible for creating and executing integrated digital marketing strategies to include social media, web site redesign, media buying and planning, SEM, and SEO• Social media advisor for all New York Edelman Healthcare PR teams• Grew New York digital health revenue by 150% in 10 months, 75% coming from development of social media strategies• Created client response strategy and agency position on the future of DTC Search Engine Marketing to address recent FDA letters issued to 14 drug companies -
Account SupervisorAvenue A | Razorfish Feb 2008 - Dec 2008New York, Ny, Us• Managed $20mm in online media budgets to include media negotiation, account balancing, forecasting,invoicing, and monthly closing process for retail and pharmaceutical clients• Led collaboration with web development and creative agencies to design integrated marketing campaigns focused on driving results while maintaining brand identity for retail and pharmaceutical clients• Developed social media strategies for key industry events for Victoria’s Secret (Fashion Week; Victoria’s Secret Annual Fashion Show) to include video distribution and social network management -
Senior Account ManagerAvenue A | Razorfish Feb 2007 - Feb 2008New York, Ny, Us• Identified key consumer segments and shaped user experience for Celexa.com redesign using audience-profile analysis• Used ROI models, surveys, competitive intelligence and creative analyses to guide client’s online business strategy, which led to increased intent to request Rx by 15%• Guided strategy for media content development that improved users’ intent to discuss product with doctor by 30%• Supervised four direct reports and prepared two for promotions within Client Service department
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Account Manager/Lead Account ManagerAvenue A | Razorfish Feb 2006 - Feb 2007New York, Ny, Us• Participated in persona exercise to help redefine Pegasys creative around specific consumer segments• Facilitated company migration from DoubleClick to Atlas Solutions • Analyzed competitor initiatives (media mix, creative messaging, and website usability) to inform client strategy
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Assistant Account ManagerAvenue A | Razorfish Jun 2002 - Jun 2003New York, Ny, Us• Developed, analyzed, and presented monthly campaign performance reports• Liaised between web development, media, SEM/SEO, business intelligence, and creative practices
Jenna Adams (Dykie) Skills
Jenna Adams (Dykie) Education Details
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La Salle UniversityCommunications -
Fashion Institute Of TechnologyFashion Design
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Drexel UniversityFashion Design
Frequently Asked Questions about Jenna Adams (Dykie)
What company does Jenna Adams (Dykie) work for?
Jenna Adams (Dykie) works for Good Apple
What is Jenna Adams (Dykie)'s role at the current company?
Jenna Adams (Dykie)'s current role is Co-Founder, Good Apple West at Good Apple.
What is Jenna Adams (Dykie)'s email address?
Jenna Adams (Dykie)'s email address is je****@****ple.com
What is Jenna Adams (Dykie)'s direct phone number?
Jenna Adams (Dykie)'s direct phone number is 121570*****
What schools did Jenna Adams (Dykie) attend?
Jenna Adams (Dykie) attended La Salle University, Fashion Institute Of Technology, Drexel University.
What skills is Jenna Adams (Dykie) known for?
Jenna Adams (Dykie) has skills like Seo, Digital Strategy, Sem, Display Advertising, Digital Marketing, Interactive Marketing, Digital Media, Media Planning, Online Advertising, Media Buying, Ppc, Web Analytics.
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