Jenna M. Email & Phone Number

New York, Ny, Us

Responsible for all marketing initiatives for several brands in the Design Group including The International Contemporary Furniture Fair (ICFF), WantedDesign Manhattan, The National Stationery Show (NSS) and Contract Magazine. Key responsibilities included: • Attendee & Exhibitor marketing - Planning, development and execution of marketing plans and campaigns for audience acquisition and prospective exhibitors across various platforms such as email, direct mail, social media, print and digital ads and telemarketing, as well as design and content for Exhibitor Prospectus and Post Show Reports• Developed, coordinated and managed all on-site events, seminars, conferences and award programs, as well as off-site events such as the NYCxDesign Awards, ICFF Opening Party and Contract Design Forum• Attended monthly meetings for the NYCxDESIGN Steering Committee to network and strengthen relationships with partners in the design community for the ICFF. Responsible for handling all marketing initiatives and partnerships relating to the events, as well as public relations leading up to the event• Created and maintained relationships with all Media and Association partnerships • Primary liaison with social media agencies and photographers for each brand to create brand specific campaigns• Optimized customer experience and registration process through new website creation and relaunch for all show brands• Responsible for maintenance and updates of website content and press releases• Managed marketing budgets and costs; process invoices and track payments

Maron Di Brugnera, Pordenone, It

• Designed and developed marketing literature, product catalogs, presentations, direct mailers and training materials. Included digital marketing and website updates and maintenance• Responsible for trade show booth design as well as organizing, setting up and attending all trade shows for the company including coordination and attending international trade shows with the L&S Group. Attended all trade shows both domestically and internationally.• Created brand awareness and communicated new product developments to current and prospective clients via press releases and email newsletters• Researched markets, opportunities and new partnerships to generate leads for the sales team. Developed targeted marketing campaigns by differentiating market segments and current trends based on industry type• Built and maintained relationships with key people in the industry by joining industry related organizations and attending networking events• Spearheaded social media and blog development for platforms such as Facebook, Twitter and LinkedIn

Norcross, Ga, Us

• Worked directly under President and Director of Sales to market company in related industries by creating and implementing marketing plans and collateral• Responsible for organizing, setting up and attending all trade shows for the company, directly assisted with booth design and handled all post show follow up• Designed all marketing collateral: Technical specification pages, product catalog, sales flyers, training materials, brochures, package design, invitations, direct mail and digital marketing efforts• Proactively created and starred in product training and “how-to” videos by working directly with the Engineering and Sales departments• Implemented sales videos for the company to utilize with tremendous success and major accounts landed due to these videos such as Dunkin' Donuts and Pandora jewelry• Primary contact for sales team in U.S. and Canada for new business development, generating sales leads and design of all marketing, training and promotional materials

Atlanta, Georgia, Us

Norcross, Ga, Us

Boston, Ma, Us

Bain & Company is an American management consulting company. The firm provides advice to public, private, and non-profit organizations.

New York, New York, Us