Jenna B. Email & Phone Number

Ontario, Canada

Ontario, Canada

• Assisted in the development of marketing and business strategies; digital content for websites and products under development • Responsible for writing and editing materials, developing engaging and dynamic content for press releases, letters and emails, newsletter articles, social media posts, power point presentations, reports, collateral materials and more• Responsible for writing end-user documentation and video; specifications, personas, use-cases, and more • Maintaining and enhancing online presence including performing SEO activities • Developing SAPD’s social media strategy including the integration, management and execution of strategies • Writing policies and procedures • Developing and delivering training material and programs, both remotely and in-person • Tracking time and work performed for billing purposes• Assisting with regression testing of new program enhancements in order to ensure software satisfied end-users• Performing training and certification requirements in support of duties and responsibilities• Training and onboarding new employees to company software/accounts• Collaborating with external freelancers and digital experience specialists to create multilingual contentcompany software/accounts• Working with the product manager, developers, and quality assurance team members to ensure the success of the products• Developing and iterating ideas, stories, and digital/physical prototypes• Performed data scraping from the web and other sources• Conducted data analysis and cleaning• Planned the purchasing and operation of videography and filmmaking projects and equipment• Built a studio and created live-action videos for YouTube

Haldimand County, Ontario, Canada

Self-Published Author of 4 Poetry Collections:- Midnight Memories (Published April 2020)- Quarantine Dreams (Published May 2020)- The Heart Map (Published February 2021)- Roots & Wings (Published May 2024)- Wrote, edited and formatted eBook and print versions- Designed book covers and book matter- Attended in-person and online sales events to raise brand awareness and promote books using POS technology and in-person marketing- Published and sold books through Shopify, Square, Kobo, Kindle Direct Publishing + Amazon sellers platforms - Edited media for book covers - Converted drawings into graphic form for books- Conducted digital marketing- Created merch based off books to sell online and in-person

Haldimand County, Ontario, Canada

- Designed websites for a variety of different clients- Used a variety of different web development platforms like Shopify, Wix, Squarespace, WordPress, Weebly, and more- Created and posted regular strategic content on multiple social media platforms- Conducted market research, staying up-to-date with popular trends- Coordinated and attended local community events as a vendor- Designed marketing materials for vendor events- Conducted in-person sales + marketing tactics at vendor events

Hamilton, Ontario, Canada

• Conceptualized and executed designs based on brief descriptions from management• Created and updated copy on various marketing materials (digital and print)• Conducted ongoing research of market trends, product trends and competitor analysis • Assisted with content development • Maintained the company’s brand aesthetics, internally and externally • Assisted multiple departments with creative assignments • Reviewed, executed and managed SEM/SEO strategies • Created and managed multiple LinkedIn profiles • Created and maintained content calendars for multiple different brands• Coordinated with the internal development & design team, customer service reps and marketing providers• Attended Collision & SiGMA conferences to market company products• Trained employees on brand guidelines, personalities, and other marketing protocols

Toronto, Ontario, Canada

- Evaluating and resolving ongoing eBusiness/marketing challenges within the company- High-level problem-solving, decision-making, communication, management- Self-direction of time management and teamwork skills- Delivered presentations and regular communications to the company's CEO- Developed a comprehensive digital marketing plan to increase website traffic, SEO ranking and the company's overall digital presence- Made recommendations for both paid, unpaid, organic and dynamic marketing, while keeping in mind all company stakeholders that could be affected

Selkirk, Ontario

• Preparing, cooking, and serving meals• Seating customers, answering the phone and taking dine-in/take-out orders• Providing assistance to waitresses and dishwashers during peak periods• Assisted with catering duties• Trained new employees

Caledonia, Ontario

• Trained new employees• Managed conflicts within the restaurant• Served customers at the counter and drive-thru• Managed inventory, floats in cash register and entered banking/deposit information into Excel

Cayuga, Ontario

• Prepared, served, and took orders from customers• Managed opening and closing duties of the deli• Trained new employees

Digital Business Management, Bachelor Of Commerce, Business/Commerce, General

High School Diploma

Completed the Delf A2 l'examen de francais in Grade 12

Enrichment "Gifted Learning" Program

After scoring above-average on CCAT/EQAO tests, students were invited to attend a weekly Enrichment program for "intellectually gifted".