Virginia Biotechnology Association (VABIO) is a statewide trade group and is the official state affiliate of the Biotechnology Industry Organization (BIO). VABIO promotes the scientific and economic impact of the biotechnology industry in the Commonwealth of Virginia. VABIO promotes innovation and growth through strengthened networks; advocacy; capital investment; talent attraction, development, and retention; and advancing the next generation of leaders. As the Director of Events & Communications, I am responsible for:• Planning and producing successful events that meet the needs of members and stakeholders.• Proposing new events to meet member needs and managing related marketing and communication needs.• Reporting directly to the CEO and work closely and collaboratively with the other staff to achieve the Association’s targeted strategic goals.Essential functions and responsibilities:Create, implement, and coordinate all aspects of Association and Foundation events and conferences, live and virtual including pre, post and on-site management that delights attendees and meets attendance goals, including:• Schedule and manage venue selection, contracts, and logistics for all planned and budgeted events for the year• Coordinate all external vendors, volunteers, and staff• Manage timelines, budgets, registration process, registrations, and attendee satisfaction• Develop and execute marketing and communication for events, including social media and sponsoring organizations• Coordinate efforts with VP Membership and Development to assure sponsorship fulfillment• Strategize, create, and implement new events as warranted to service member needs• Craft messaging and branding for major initiatives• Develop and promote social media messaging

The American College of Veterinary Surgeons (ACVS) is a national professional veterinary surgery certification organization. The ACVS is the American Veterinary Medical Association (AVMA) specialty board that sets the standards for advanced professionalism in veterinary surgery.Strategic leadership and assessment- Served as the principal senior staff contact with all external stakeholders, including the continuing education (CE) committee, seminar chairs, speakers, laboratory faculty, and vendors, in the production of the annual Surgery Summit and other CE offerings; aligning all educational content furthered the organization's strategic goals.Financial management and budget development- Oversaw budget development for all CE opportunities; monitored revenue and expenses, and implemented corrective actions to meet financial goals,Personnel management- Supervised the CE logistics manager and the CE program coordinator.Content- Managed staff that built and administered CE‐related content within a content management system, and ensured all CE meetings and events were submitted for continuing education credits.Logistics- Managed coordination and the physical set‐up of meetings and event functions; onsite logistics; and all staff involvement in events.Site and vendor selection and contract negotiation- Developed requests for proposals and administered all sourcing, negotiating, selecting, contract execution, implementation, and review for all processes; including CE content management, exhibit sales, general service contractor, virtual event production, virtual platforms, mobile apps, and audiovisual provider.Marketing- Partnered with the staff marketing team responsible for all CE product marketing efforts, recommended marketing and promotional strategies, and collaborated with industry relations manager to identify sponsorship opportunities and successful exhibitor and sponsor solicitation, acknowledgment, and programming.

ISHLT is a not-for-profit, multidisciplinary, professional organization dedicated to improving the care of patients with advanced heart or lung disease. Responsibilities included executive strategy, volunteer management, meeting planning, execution & promotion.- Leveraged experience with boards and internal governance structures—securing and maintaining board support, inspiring and collaborating with society volunteer leaders—to set goals, plan strategically, make decisions among groups and guide leaders to fulfill their duties.- Board appointee to Education Strategy Task Force charged with setting 5-year educational strategy. Developed policy recommendations and procedures for developing new and existing education activities across multiple disciplines.- Participated in strategic planning and leadership development in collaboration with society board of directors, volunteer leaders, and society staff.- Provided outcome assessments, statistical analyses, and recommended efficiencies for society meetings and education products. Prepared budgets, monitored expenditures, and proposed corrective actions necessary to meet financial goals.- Coordinated the planning, marketing, and execution of the organization’s online and in-person education offerings, board meetings, leadership events, and the Annual Meeting & Scientific Sessions.- Ensured all programs remained in compliance with the various medical accrediting bodies, including ACCME, ANCC, ABTC, and ACPE, staying abreast of industry regulations and best practices.- Evaluated commercial exhibition/trade show and promotional support opportunities. Generated, initiated, and implemented new approaches in design and implementation. Developed and managed sales strategy, created custom support packages and managed fulfillment of all deliverables. - Created, implemented, and measured success of new and existing marketing and communication strategies for annual meeting and commercial support program.

NCMA is the world’s leading resource for those in the field of contract management, with nearly 20,000 members and an annual operational budget of $6M. - Managed nearly $3M annual meetings department budget, accounting for 48% of total association revenue. Increased department revenue by $1.2M through implementation of efficiencies and meetings industry best practices during tenure; negotiated savings of over $100K in production/AV costs by applying extensive knowledge of production equipment and associated costs. Increased exhibit/sponsorship sales revenue by $200K.- Negotiated, organized, and executed co-located training events with government agencies such as GSA, NASASEWP and NITAAC.- Secured buy-in from Executive Director, Director of Communications & Marketing, and CFO to utilize a more robust mobile application, to improve attendee experience and event quality. App download and usage rates increased by 55% following launch.- Created show flows, developed and produced all content and graphic concept elements in partnership with creative partners and audio/video production vendor. Effectively overhauled and modernized conference scripting and delivery of routine presenter remarks (housekeeping notes).- Outstanding competence in recruiting and developing employees—consistently identifying high potential talent of employees. Promoted a participatory approach—earning full support of cross-departmental employees, direct reports, and volunteer members.- Proven and measurable success at maximizing employee performance productivity. Encouraged professional growth and achievement of all subordinates including two who earned CMP designations and one who received PCMA’s distinguished “20 in their 20’s” award.- Increased event participant satisfaction rates from 82% to 98% by implementing unique engagement strategies to boost networking and interaction of attendees. Utilized pre-meeting surveys to track effectiveness and directly relate increase in attendance.

NCMA is the national trade association representing the producers and suppliers of concrete masonry products.- Planned, organized and coordinated—with minimal supervision—all activities from pre-event logistics to on-site execution and wrap-up debrief for the annual convention, midyear meeting, all internal staff meetings, company holiday events, and association governance meetings. - Led event marketing/promotional initiatives including setting strategy direction and managing design process.- Efficiently negotiated contracts for all meeting services and vendors.

ABI is nation’s largest association of bankruptcy professionals with 12,000 members. ABI provides high-quality conferences, continuing education, legal research, and networking opportunities.- Planned and executed up to 15 conferences and events annually with as many as 1,500 in attendance.- Led all aspects of the planning process including site research and selection, contract negotiation, travel arrangements, hotel accommodations, vendor selection, and staff management.

ALD is a private equity investment firm and capital lender providing debt and equity capital for leveraged buyouts, acquisitions, and restructuring of established businesses.- Researched, planned and executed a variety of small and large-scale events for potential investors and clients, ranging from 10 to 1,000 people. Coordinated internal events including board events and staff holiday parties.- Responsible for all aspects of event execution including site selection, menu selection, invitation design and distribution, management of attendance counts, hotel logistics for staff, on-site execution and staff management, budget reconciliation, and more.

EO is the world’s most influential community of entrepreneurs, supporting business owners with education, resources, and networking opportunities.- Managed 5 off-site educational events annually, ranging from 30 to 300 participants, coordinating all aspects of event execution including site selection, budget management, media and promotional efforts.