Oversee SIX daily operations in regards to origination, execution and delivery of SIX clients creative, PR and consulting projects- cultivate a positive, respectful, diverse and open agency work environmentDevelop and manage the SIX accounts management team, including evaluation of project(s) assets/content to meet specific project goalsEnsure overall agency satisfaction between the SIX team and clients to maintain strong reputation and agency retentionGrow agency accounts based on client goal(s) and ROIOriginate/implement agency policies in regard to employee quality of living, productivity and team structureTeam with agency director on:- select client projects brand positioning and strategy origination and implementation- critical evaluation of all generated visual elements, campaigns and originated messaging- presenting branding, positioning and select creative movements- recruitment of talent- establishing agency efficiency standards and business protocols

Oversaw all operations of the business. Worked in partnership with the CEO and COO to establish year-over-year business development plan and implementation of new programs, while tracking progress for business growth and maintaining quarterly P&L spreadsheets.Select Accomplishments- Increased profitability by 8-12% each year- Expanded company footprint by adding Social Media department- Created new company protocols with a focus on corporate social responsibility strategies- Managed the build-out and opening of a new office space – managed vendor relationships and remained on budget and on time for project

Managed the account service and creative teams, building strong relationships between each team to increase quality of work, productivity and profitability. Evaluated and re-engineered the internal management process, including the overall flow of projects throughout the agency, allowing for a cohesive approach to client management and profitability.Select Accomplishments- Created new benchmarks for team evaluations, allowing for growth and increased earning potential for long-term associates- Advanced education in sustainability, obtained GRI (Global Reporting Initiative) certifications- Partnered with clients from multiple industries for cross-promotions to build brand awareness in shared space- CRRA Award – Creativity in Communications

Work hand-in-hand with the creative director to implement innovative local and national strategic marketing concepts while managing a team of account executives and coordinators. Involved in all facets of the campaign from inception to successful completion, including the first creative brainstorm, logistical research and development, photography and video shoots, and the final implementation of a sound marketing plan.Select accomplishments:• Managed new product campaign and remained 13% under budget• Identified and corrected company oversights that led to a quarterly savings of $6,500• Silver Addy (3) – Magazine/Publication, Sales Video, Spread Print Ad• Gold Addy (2) – :30 TV Spot, Full Page Print AdAdditional responsibilities include:• Build and maintain strong relationships with clients, vendors and partners• Research and understanding of current consumer trends• Develop corporate communications plans• Execution of point of sale and promotional materials• Strong understanding of consumer packaged goods marketing• Retail visual merchandising• Media buying and negotiating• Set and administer budgets and manage campaigns from inception to completion

• Provide clear direction of client objectives through effective written and verbal communication• Develop and follow through with project timelines• Ensure that brand standards are consistent through all mediums• Manage and oversee production process between vendors and agency

• Produced an outside sales program and collaborated with local business for business-to-business promotions• Developed creative strategies for fundraising programs with local churches, schools and community groups• Analyzed promotional and tracking data• Created brand awareness for specific outside sales initiatives• Worked with an outside agency for promotional materials and collateral• Coordinated and managed large events and assisted with regional promotions and grand openings