Jenni Benson Email & Phone Number

Orange County, California, United States

- Spearheading Nossaman's marketing initiatives, including branding, online visibility and in-person and virtual events

Orange County, California, United States

- Focused on brand management, including website, blogs, social media, advertising, printed collateral and marketing templates, and management of Nossaman's webinars and in-person events

Orange County, California, United States

- Focused on managing Nossaman’s hosted events, e-marketing and online visibility, including social media

Orange County, California, United States

- Responsible for firm-wide PR/communications, awards/rankings, events, website/blogs/online visibility, branding, promotions and advertising

Orange County, California, United States

- Partnered with attorneys in the Environment & Land Use, Real Estate, Eminent Domain, and Employment Practice Groups to develop and execute targeted marketing, business development, and client retention and growth initiatives- Managed process to respond to Request for Proposals (RFPs), including drafting proposals, preparing teams for interviews, and conducting debriefing interviews- Developed and implemented business development plans, programs, and budgets in coordination with the firm's overall marketing strategy- Conducted and managed research of prospective targets, industries, markets, and competitors using firm wide resources- Conducted client service interviews- Created and maintained marketing collateral materials, including website content- Managed firm-sponsored seminars, webinars, and other networking events state-wide- Worked with the firm's internal PR professionals to ensure that significant matters were publicized internally and externally

Greater San Diego Area

- Responsible for the creation, implementation and evaluation of all internal and external communications that represented the firm, including press releases, advertising campaigns, web site content, client alerts, articles, directory listings, internal marketing newsletters, and social media/networking messages- Worked closely with attorneys to maximize their exposure in the media, including securing editorial opportunities and building the firm’s reputation as an accessible and reliable source in the legal industry

Indianapolis, Indiana Area

- Coordinated client entertainment and events, including Day at the Track for over 1,000 firm clients - Maintained the accuracy of all attorney and firm directory listings, including Martindale-Hubbell - Managed all firm advertising and PR initiatives- Managed firm-wide contact database (InterAction) - Managed all marketing projects, including marketing expenditures and the prioritization of staff workloads and delegation of responsibilities and tasks - Worked with the Director of Business Development and Marketing to coordinate, implement and evaluate annual marketing goals and objectives

Indianapolis, Indiana Area

- Drafted copy for book covers, promotional materials, press releases, sales sheets, and quarterly newsletters - Created and placed advertising - Generated reviews of Prima’s titles in print publications and online by maintaining mailing lists and a database of requested titles - Generated, implemented, and maintained all marketing efforts for numerous book series

Indianapolis, Indiana Area

- Coordinated public relations for McDonald’s of Central Indiana, including press releases, community events and marketing efforts - Managed the Ronald McDonald program for the Central Indiana and Kentuckiana Co-Ops, including appearances, promotional materials, and costumes - Assisted in the preparation, execution, and post-event servicing of special events sponsored by McDonald’s, including radio remotes and Bill Elliot’s Barbecue

Indianapolis, Indiana Area

- Managed assigned advertising accounts - Assisted account executives with client proposals and correspondence - Maintained and updated sales materials - Assisted with planning and execution of special events, including The Indianapolis Woman Bridal Expo