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When companies are looking to pivot or transform, need to launch or turnaround a new product or brand, or seek a motivational leader to drive innovation and growth, this is where I jump in. For the past 14 years, I drove growth and innovation impacting top- and bottom-line revenues for Fortune 500 industry leader PPG Industries, where I was sought after as a mentor, connector, leader of teams and collaborative influencer. My strategies are influenced by a classic marketing foundation cemented driving winning and often leading-edge marketing campaigns across all platforms for diverse industry clients at top advertising agencies and while at Del Monte and AT&T.As a longtime advocate of initiatives that promote career mobility and advancement for women, I co-lead corporate and social Women’s Leadership Groups, served on the Board and as the 2020 President of the Pittsburgh chapter’s Dress for Success and was honored to be part of Deloitte’s Women on Boards initiative. CONNECT: 📱 412 818 9873 📧 JKDODSON1437@GMAIL.COMHIGHLIGHTS:✅ R&D INNOVATION: Stood up an innovation framework and 3-year strategy for the commercialization of high-tech incubator solutions. ✅ MARKETING TRANSFORMATION: Pioneered a multiyear innovation pipeline for brand launch resulting in company’s transformation from channel- to segment-focused marketing. ✅ TURNAROUND FOR ORGANIC GROWTH: Reversed global portfolio revenue flattening by leading an Agile restructure targeting growth through margin expansion and core business optimization. ✅ M&A GROWTH: Built an M&A pipeline and directed an acquisition that grew revenues 2X from end-to-end. The integration was embraced as a flagship model for future acquisition.SKILLS:Business Transformation | Marketing Strategy | Innovation Funnel/Pipeline Development | P&L Management | Corporate & GTM Strategy | Portfolio Management | VoC Communications | Consumer Insights| M&A Integration Product Development & Launch | Change Management | Business Development | Data & Market Analysis Pricing/Financial Analysis | Forecasting & Budgeting | Financial Modeling | Team Leadership| Executive Presentation
Jen Dodson Coaching
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Executive Coach And Holistic Career Consultant And Icf Professional CoachJen Dodson CoachingPittsburgh, Pa, Us
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Director, Global Consumer SustainabilityPpg Sep 2022 - Apr 2024Pittsburgh, Pa, Us -
Director Of Strategic Technologies | Growth Through Innovation And R&D CommercializationPpg 2020 - Jan 2023Pittsburgh, Pa, UsRecruited to execute our CTO’s vision for growth through innovation in the Industrial Coatings business line, I’ve stood up an innovation framework and strategy for commercialization of complex, high-tech ideas emerging from our Pittsburgh-based Innovation Center. Our market-driven, prototype commercialization roadmap remains grounded in Design Thinking and Agile methodology, new product blueprinting and VoC language to identify optimal target markets and audiences. -
M&A Integration And Change Management LeadPpg Industries 2018 - 2019Pittsburgh, Pa, UsI directed an integration strategy regarded as best-in-class and a flagship model for future acquisitions and led change management across all functions including IT, HR and Marketing to identify “best-of-breed” practices between this employee-owned company and a global corporation. In addition, I led the EHS and Benefits conversion. -
Director Of Global Business Development/Strategy - Automotive RefinishPpg Industries 2017 - 2018Pittsburgh, Pa, UsWhen this global B2B industrial portfolio was experiencing revenue flattening, I was tapped to reverse it. I laid out a 3-year growth plan through margin expansion and core business optimization.HIGHLIGHTS: ☑ Established a Center of Commercial Excellence. ☑ Built first M&A pipeline.☑ Directed a $50M acquisition from acquisition identification to negotiation before changing roles to lead its integration. -
Associate Director - Specialty Segment Growth Marketing & Innovation Pipeline DevelopmentPpg Industries 2016 - 2017Pittsburgh, Pa, UsBrought in to tackle this fragmented and largely neglected portfolio, I masterminded a top- and bottom-line growth strategy, and developed a roadmap for portfolio/vendor rationalization, in-house return of outsourced manufacturing and product bundling key to wallet expansion. I am proud of driving top-line growth and expanding brand awareness by expanding regional distribution for our profitable core SKU's. -
Associate Director - Woodcare Segment Growth MarketingPpg Industries 2015 - 2016Pittsburgh, Pa, UsWhen the company wanted to test out the idea of managing growth by segment after years of channel management, I was brought in. My success growing this 7-brand segment 15% resulting in PPG’s transformation from channel to segment strategy and leadership. HIGHLIGHTS:☑ Pioneered a multiyear innovation pipeline.☑ Grew Home Depot big box revenues through distribution expansion.☑ Grew sales 6% YTD through repositioning that reversed niche product decline.☑ Strengthened 100 SKU brand by reducing its complexity. -
Sr. Marketing Manager - Channel MarketingPpg Industries 2010 - 2015Pittsburgh, Pa, UsI am proud of the work I did to revitalize team morale while giving Marketing a larger voice standing as a trusted Sales partner – achieved by establishing credibility through commercialization programs that worked for big-box retailers Walmart, Home Depot, Lowes and more. HIGHLIGHTS:☑ Established Marketing fundamentals key to successful portfolio repositioning. ☑ Grew POS >5% by directing product innovation.☑ Led a profitable product launch and price pivot☑ Grew portfolio 2X by guiding post-M&A Channel Marketing product and talent integration. ☑ Directed RFP leading to Advertising Agency change. -
Vp Of Marketing | Ground Up Marketing & New Product Launch LeadershipAmerican Textile Company 2007 - 2010Duquesne, Pa, UsI stood up the marketing function and built a ground-up team and took its brand collateral to the next level for clients that included leading retailers Walmart, TJ Maxx and Macy’s. HIGHLIGHTS:☑ Launched first national brand that gained 85% customer acceptance.☑ Identified industry affiliation and licensing opportunities for this family-owned manufacturer of private label bedding. -
Brand Manager | Cpg Consumer Marketing, Modeling & ForecastingDel Monte Foods 2004 - 2007Orrville, Oh, UsHired straight out of my MBA program, I sharpened my consumer marketing, modeling and forecasting skills during strategic planning, business reviews and presentations for data-driven CPG leadership. I also managed an 8-figure, 3-agency budget. HIGHLIGHTS:☑ Directed innovation, white space identification and product commercialization for diverse brands from seafood to pet food and snacks. ☑ Increased consumption 10% by spearheading an end-to-end StarKist Tuna TV campaign as ad agency’s chief point-of-contact. -
Marketing ManagerAt&T Wireless 1997 - 2003Dallas, Tx, UsLeading marketing during a tech transformation in the world of mobile telecom (the rise of texting and smartphones), I led teams that supported growth through innovation. In this role, I directed national advertising campaigns for Next-Gen solutions and new market launches including AT&T’s inaugural Super Bowl Ad and its first American Idol Text Voting Campaign. -
Account ExecutiveKetchum & Werner And Chepelskly Advertising 1994 - 1997New York City, New York, UsPromoted from Media Buying & Planning to Account Executive, I worked on client accounts spanning Healthcare, Retail & Telecom.Along the way, I learned the inner workings of the agency world that have been instrumental to my work today that requires me to manage agency relationships.
Jennifer Dodson Skills
Jennifer Dodson Education Details
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University Of Pittsburgh Katz Graduate School Of BusinessMarketing -
Indiana University BloomingtonJournalism
Frequently Asked Questions about Jennifer Dodson
What company does Jennifer Dodson work for?
Jennifer Dodson works for Jen Dodson Coaching
What is Jennifer Dodson's role at the current company?
Jennifer Dodson's current role is Executive Coach and Holistic Career Consultant and ICF Professional Coach.
What is Jennifer Dodson's email address?
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What is Jennifer Dodson's direct phone number?
Jennifer Dodson's direct phone number is +177534*****
What schools did Jennifer Dodson attend?
Jennifer Dodson attended University Of Pittsburgh Katz Graduate School Of Business, Indiana University Bloomington.
What skills is Jennifer Dodson known for?
Jennifer Dodson has skills like Strategy, Marketing Communications, Marketing Strategy, Marketing, Marketing Management, Brand Development, Brand Management, Competitive Analysis, Customer Insight, Product Marketing, Market Research, Sales.
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