Jennifer Beck

Jennifer Beck Email and Phone Number

SVP, Strategy & Insights @ dna Communications
Jennifer Beck's Location
Washington DC-Baltimore Area, United States, United States
Jennifer Beck's Contact Details

Jennifer Beck work email

Jennifer Beck personal email

About Jennifer Beck

Executive-level brand strategist with category experience including pharma/health, CPG, retail, education, financial services and more.-Proven track record as senior brand counselor, keeper of the craft and thought leader for some of the world’s biggest brands including Pfizer, AstraZeneca, GSK, Bausch & Lomb, Toyota, T. Rowe Price, The Wall Street Journal, Reckitt, Haribo USA, Pearson, Sears Canada, and more. - Brand planning leadership driving successful strategies for pharma brands at various stages in their life cycles (launch to mature).- Patient/DTC and HCP experience across therapeutic areas including respiratory, oncology, women’s health, renal, neurology, and rare disease.- Expertise uncovering data-driven insights to identify and solve business challenges, with proven experience leading cross-functional teams to develop smart, effective marketing communication programs to differentiate and propel growth. - Experience leading fully integrated traditional, digital and social media marketing communication programs.

Jennifer Beck's Current Company Details
dna Communications

Dna Communications

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SVP, Strategy & Insights
Jennifer Beck Work Experience Details
  • Dna Communications
    Svp, Strategic Planning
    Dna Communications Nov 2022 - Present
    London, New York, Gb
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  • Imre
    Vice President, Strategy & Insights
    Imre Jun 2018 - Aug 2022
    Towson, Maryland, Us
    Leadership & Innovation: Led and grew a strategy practice—responsible for operations, designing ways of working, talent development, agency positioning, external partnerships, and senior strategic counsel.Strategy & Insights: Built an insights discipline within the strategy practice—onboarding data tools and partners to illuminate strategic opportunity through data and research.Brand Stewardship: Provided strategic leadership for brands including BREZTRI, CALQUENCE, FASENRA, LOKELMA, ZEJULA, and BELAMAF—guiding research strategies, insight mining, cultural and social trend monitoring, strategic plans, and the development of personas, journey maps, creative briefs, and ecosystems.Business Development: Supported organic and new business efforts contributing to a significant increase in agency revenue.
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  • Tbc
    Partner & Senior Vice President Strategy & Account Management
    Tbc Jan 2014 - Jun 2018
    Baltimore, Maryland, Us
    Provided strategic leadership and managed cross-functional teams to deliver results for full-service AOR clients with strategic, data-driven creative and media solutions customized to meet specific client business challenges, harnessing the power of paid, earned and owned media channels, including traditional and digital tactics. Drove agency growth in categories including CPG, retail, education, financial services, trade associations, and more.
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  • Tbc
    Account Director
    Tbc Jul 2011 - Jan 2014
    Baltimore, Maryland, Us
    Owned and nurtured client relationships and strategic business planning, delivering results for integrated advertising accounts.
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  • Tbc
    Business Development & Account Supervisor
    Tbc Feb 2007 - Aug 2011
    Baltimore, Maryland, Us
    Leveraged expertise in agency process and in-depth knowledge of clients’ businesses to lead the day-to-day management of accounts, cultivating client trust and fueling new and organic business growth.
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  • Tbc
    Account Executive
    Tbc Mar 2006 - Feb 2007
    Baltimore, Maryland, Us
    Collaborated with full-service creative and media teams to lead both creative development and media planning and buying.
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  • Tbc
    New Business Coordinator
    Tbc Jul 2005 - Mar 2006
    Baltimore, Maryland, Us
    Supported business development efforts, competitive and market intel gathering, RFP response writing, and preparing materials for pitch meetings with nuanced storytelling customized to each prospective client.
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Jennifer Beck Skills

Digital Marketing Advertising Interactive Marketing Online Advertising Integrated Marketing Marketing Strategy Email Marketing Digital Strategy Media Buying Business Development Strategy Account Management Direct Marketing Rfp Museum Collections Museums History Art Handling Event Planning Powerpoint Research Archives Pastperfect Volunteer Training Preventive Conservation Visitor Studies Digital Photography Cultural Heritage Community Outreach Cataloging Curating Museum Education Report Writing Accessioning Finding Aids Archival Processing Artifact Analysis Public Archaeology Historical Archaeology Visitor Experience Photoshop Qualitative Research Quantitative Research Resourceful In The Completion Of Projects Highly Detail Oriented Close Attention To Detail Work In A Fast Paced Environment Roman History Historic Preservation Art Exhibitions Archival Research Art History Volunteer Management American History Archaeology Photography Blogging Exhibit Design Coins

Jennifer Beck Education Details

  • University Of Maryland - Robert H. Smith School Of Business
    University Of Maryland - Robert H. Smith School Of Business
    General
  • Penn State University
    Penn State University
    And Applied Communication

Frequently Asked Questions about Jennifer Beck

What company does Jennifer Beck work for?

Jennifer Beck works for Dna Communications

What is Jennifer Beck's role at the current company?

Jennifer Beck's current role is SVP, Strategy & Insights.

What is Jennifer Beck's email address?

Jennifer Beck's email address is je****@****mre.com

What is Jennifer Beck's direct phone number?

Jennifer Beck's direct phone number is +141034*****

What schools did Jennifer Beck attend?

Jennifer Beck attended University Of Maryland - Robert H. Smith School Of Business, Penn State University.

What skills is Jennifer Beck known for?

Jennifer Beck has skills like Digital Marketing, Advertising, Interactive Marketing, Online Advertising, Integrated Marketing, Marketing Strategy, Email Marketing, Digital Strategy, Media Buying, Business Development, Strategy, Account Management.

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