Lead and develop the marketing and pricing business team; coordinate product development across market segments, including finish/rough plumbing and safety products; lead data analysis efforts to assess market needs that drive e-tail, wholesale, and retail channel strategies for plumbing business; develop and manage annual budget to align with financial targets; partner with sister business units to streamline processes, align product categories, and drive new segment growth; align pricing and communication strategies to drive integration efforts across multiple business units

Develop new product strategies to drive revenue and new channel growthAlign pricing and communication strategies to drive integration efforts across multiple business unitsExplore new programs and partnerships to increase brand awareness across plumbing and HVAC verticalsDevelop cross-channel and business unit marketing plans to meet company growth goals

Created a ground up forecasting process to address rapidly growing business channelStreamlined forecasting processes, driving double-digit sales growth for club channelInitiated program to drive distrution efficiencies, improving customer and Kohler margin

Drive new product development of bathing and showering products.Assess market needs and create omni channel marketing plans to drive business success.Create affinity for Sterling branded bathroom solutions through targeted marketing materials and trainings.

Develop marketing plans and promotions to drive traffic to retail-centric stores and showroomsResponsible and launching new Kohler Signature StoresOmni-channel marketing strategy planning

Develop marketing plans and promotions for Kohler Signature Stores and Kohler showroom population; particular aptitude for traffic-driving initiatives, cross-channel marketing planning, and new location marketing launch activities

New product development, pricing, and competitive analysis for Kohler brand baths, hydrotherapy products, and showering products.

Sales analysis, order tracking, competitive planogram and assortment planning for key manufacturing partners including Dorel Juvenile Group, Rival, Holmes, Cosco, Snapware; worked closely with retailers Target, Best Buy, Kohl's, Shopko, and Menards.