Jennifer Dudley

Jennifer Dudley Email and Phone Number

Director of Marketing and Communications @ Texas Disposal Systems
Austin, TX, US
Jennifer Dudley's Location
Austin, Texas Metropolitan Area, United States
About Jennifer Dudley

Jennifer Dudley is a Director of Marketing and Communications at Texas Disposal Systems. They is proficient in Spanish and English. Colleagues describe them as "I had the pleasure of working on Jennifer Dudley’s team as the Senior Marketing Coordinator at Texas Disposal Systems for a little over a year. During my time at TDS, Jenn and I worked on a number of projects together, where I had the opportunity to learn from her expertise and better my skillset in the field of marketing. Jenn’s ability to not only manage her team, but to lead them, was a quality that stuck out to me and made it easy to learn from her in order to better serve the company. Even during the most intense moments, which were quite frequent throughout 2020, Jenn lead our team with grace and made everyone feel at ease. I left TDS not only with the knowledge and skills for how to lead my own team, but with a lifelong mentor and friend. It is without any hesitation that I strongly recommend Jenn Dudley as a leader for any company." and "I worked with Jenn for many years on various marketing campaigns and was highly impressed by her ability to analyze each campaign from beginning to end to ensure optimal results. When it came to email marketing, Jenn had a knack for finding highly targeted audiences and worked alongside marketing and design to create some of our most successful campaigns. Jenn is a forward thinker and is always looking for new opportunities to enhance her skills and knowledge within marketing. She started from the ground up, takes pride in her work and has excelled in each task she has been presented with. I would strongly recommend Jenn for any of her future endeavors in marketing. "

Jennifer Dudley's Current Company Details
Texas Disposal Systems

Texas Disposal Systems

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Director of Marketing and Communications
Austin, TX, US
Employees:
432
Jennifer Dudley Work Experience Details
  • Texas Disposal Systems
    Director Of Marketing And Communications
    Texas Disposal Systems
    Austin, Tx, Us
  • Texas Disposal Systems
    Interim Director Of Marketing & Communications
    Texas Disposal Systems Aug 2024 - Present
  • Texas Disposal Systems
    Senior Marketing Manager
    Texas Disposal Systems Mar 2019 - Aug 2024
    Austin, Texas
    Responsible for managing the marketing technology stack and digital marketing team, to include implementing marketing campaigns, managing lead acquisition and building a data driven marketing program. In addition, I am responsible for implementation related to the website, digital marketing, SEO, email marketing, CRM, lead scoring, analytics, and social media.• Partner with the Director of Marketing and Communications & Brand & PR Manager to develop integrated marketing and communications strategies that advance the customer acquisition journey, enhance the corporate brand, and support corporate business objectives. • Implement and measure marketing campaigns to advance company business goals.• Conduct market research and competitive analysis• Lead digital marketing team responsible for day-to-day management of marketing campaigns• Develop workflows, processes, & team infrastructure• Campaign management, metrics, & reporting• Ensure smooth transition of marketing qualified leads to sales team• Ensure a well-functioning & integrated marketing technology stack• Ensure data is flowing well through the marketing technology stack• Build and update frameworks for lead scoring, data taxonomy, & audience segmentation• Manages vendor relationships related to marketing technologies to keep projects on-time, on-budget, and aligned with company business goals• Partners with Brand/PR Manager to develop & implement marketing campaigns• Serves as a member of the content review team
  • Texas Disposal Systems
    Marketing Manager
    Texas Disposal Systems Jul 2016 - Mar 2019
    Austin, Texas
    Responsible for developing campaign strategies to drive lead generation, including competitive analysis and persona research, defining marketing channels, managing channel relationships, negotiating pricing, as well as assisting with content development and implementation. • Conduct research, dive into analytics, and lead the development of lead generation strategies that clearly align with business objectives • Utilize core platforms daily, including WordPress, Google Analytics, AdWords, Photoshop, Microsoft Dynamics, Click Dimensions and Constant Contact • Continuously optimize current website, including creating new and maintaining current web pages, web parts, web forms, landing pages and other internet navigation tools • Implement new ideas across all digital channels including email, SEM, display, retargeting, programmatic advertising and social media that results in new conversions and ultimately customers • Create, manage, report and forecast the overall marketing budget strategy • Hire and build successful digital marketing teams
  • Randolph Brooks Federal Credit Union
    Digital Marketing Specialist
    Randolph Brooks Federal Credit Union Mar 2016 - Jul 2016
    San Antonio, Texas
    • Created multi-touch email campaigns to support lead generation and cross-selling using email automation• Executed the development, design and optimization of new pages, regular updates and incorporation of rich content that enhanced usability and engagement with website visitors• Enhanced online presence through SEO/SEM strategies to drive traffic and conversion rates• Managed day-to-day support of email systems, email deployment, and transactional surveys• Analyzed website traffic to improve online experience (A/B testing, conversion/win tracking, etc.)
  • Randolph Brooks Federal Credit Union
    Marketing Research Officer
    Randolph Brooks Federal Credit Union Aug 2010 - Mar 2016
    San Antonio, Texas
    • Extracted customer information from data warehouse for analysis, segmentation, clustering and tracking• Constructed detailed direct mail, email, and call campaign queries for specific member targeting• Conducted membership, trend, and demographic research to support future campaign planning• Identified key performance indicators to measure overall campaign success
  • Best Buy
    Customer Service Representative Ii
    Best Buy Sep 2006 - Oct 2010
    San Marcos, Tx

Jennifer Dudley Education Details

Frequently Asked Questions about Jennifer Dudley

What company does Jennifer Dudley work for?

Jennifer Dudley works for Texas Disposal Systems

What is Jennifer Dudley's role at the current company?

Jennifer Dudley's current role is Director of Marketing and Communications.

What schools did Jennifer Dudley attend?

Jennifer Dudley attended Texas State University, Texas State University-San Marcos.

Who are Jennifer Dudley's colleagues?

Jennifer Dudley's colleagues are Raymond Debusk, Bryan Ferguson, Janice Brewster Martinez, Phr, Shrm-Cp, Mbti, Deandre Byrd, Estela Chacon, Natalie Guerra, David Jackson.

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