IO Esports is not just an ordinary esports event company, we provide one stop solutions to cater to your business goals by reaching to a wider crowd in this fast-paced digital era.

Being part of the company, my role is to ensure the 360° marketing solutions for esports events run smoothly. --> Innovative and localized content creation on social channels --> Synchronize publications for every online materials with the production and creative teams, ensuring messages to be conveyed to the right audience--> Talent and influencer management to ensure the content created in-sync with business and marketing goals--> Developed strong relationships with managers and co-workers, creating a productive yet within a deadline-driven environment

Responsible in various Marketing efforts in bringing maximum exposure to Gameloft's products, including Gameloft Advertising Solutions. Focuses mainly on Influencer marketing at the moment to rebuild the foundation and awareness of Gameloft's games.

Responsible on online marketing strategy for Golden Screen Cinemas by planning and execute digital campaigns. --> Track and analyse website traffic flow, maximizes conversion rates.--> Enhances user experience on landing websites, ensures user journey is minimized with maximum exposure.--> Ensures content and online assets are updated on the website and social media platforms--> Reducing the website bounce rate, increasing dwell time or improving conversion with key performance indicators--> Work on Search Engine Optimization for online presence with various digital techniques. --> Organizes campaigns to build relationship with the privilege members--> Work on new product development

Responsible for the production of various online materials on https://lol.garena.com/home, as well as performing marketing and social media services, to ensure deadlines are met and the content meets publication guidelines. --> Streamlined publishing operations by introducing a series of Standard Operating Procedures.--> Localized publishing materials to cater to Malaysian and Singapore market.--> Developed strong relationships with managers and co-workers, creating a productive yet within a deadline-driven environment.--> Social Media management by planning and executing social media strategies, boosted reach and engagement by 50%. --> Content creation by working along with content writers and Key Opinion Leaders, expand the artist and Cosplayer community.

Responsible for assisting in the development and implementation of various projects and community expansion. My role also involves mainly in community relations, marketing, community activities, and public presentations. --> Oversaw the launch of Customer Support team and improved customer satisfaction by 20% with a series of training sessions. --> Directed all marketing and executions for Worlds 2015 campaign, resulting in at least 20% increase of new user acquisition.

Responsible to resolve player complaints by identifying problems and taking appropriate action. Demonstrated professional manners when communicating with players which resulted in 20% improved feedback.

Responsible to help small businesses strengthen their brand identity by providing content marketing strategies to increase brand awareness and attract new customers. Working as a team, I deliver the right content to the right audience to help the businesses to increases sales and revenues. Delivering the right messages to the audience will help on achieving customer acquisition and retention.