Jennifer Mandelbaum Email & Phone Number

New York, Ny, Us

New York, Ny, Us

The Global UX Team consists of UX/UI researchers, designers, product managers, and developers, navigating between multiple trains to design omni-channel experiences for Estée Lauder, MAC Cosmetics, Clinique, Aveda, Origins, Jo Malone, Bobbi Brown, Too Faced, among others for North America, EMEA, APAC, and LATAM.I use a mixed methods research approach to ensure that our strategies throughout the customer experience are well-tested, seamless, and intuitive for the company’s portfolio of over 25 prestige beauty brands.Site Architecture UX Research Focus Areas:• Information Grouping, Taxonomy Development, Utility Navigation• Product Listing (Multiple Product Pages, Filtering, Sorting, Breadcrumbs, Search)• Product Recommendation (Editorial cross-sells/up sells, product comparison, gift recommender, finders, and diagnostics)• Product Visualization/Online Services (Virtual Try On Tools, User Generated Content, Live Chat, How-To/Looks, Live Stream, Online Services, Ingredient Glossaries)My responsibilities include pairing qualitative research such as user testing, card sorting, and competitive benchmarking with quantitative research from Google Analytics to perform A/B tests to inform design changes. I believe that UX should be included from the inception of a project. Often times developers/product team members are not involved in early concepting, design explorations, and strategic discussions with product managers. I try to help bridge that gap by using research to help them understand the bigger picture of what is being built. I deliver a UX vision, along with a plan for iterative updates, that actualize the larger vision over time.Our team works in a fast paced and Agile environment, collaborating on JIRA, Confluence, and Abstract. I am passionate about UX and believe that having empathy is essential in order to understand not only how a certain feature is supposed to work but how it is going to improve the user’s experience when shopping on our sites.

New York, Ny, Us

-Continue to support initiatives in the research and strategy realm for Product Development globally for all ELC brands, and will be a cross-functional member for our Stardust team(s) and for the future of our feature optimizations and builds.-Close collaboration with global UX teams (UK, Romania), engineering teams, Product Owners and Managers within our product development pods, as well as a new partner for brand teams to leverage and collaborate with. -Support within research will be key in departments larger initiative for ELC Online to become a data driven company and help inform creation of best in class beauty and wellness for the individuality of all of our brands and users.

New York, Ny, Us

Strategic Innovation Focus Areas-Artificial Intelligence, Augmented Reality, Image Recognition, Chatbots, and Voice-Research and identify best UX practices for new and emerging technologies for Innovation Projects with ROI potentialUsability & QA Testing-Conduct usability and QA Testing in order to identify bugs, usability issues, users pain points, and their expectations and offer solutions to close these gaps and drive the business forward. -Provide supporting usability documentation, synthesizing qualitative and quantitative data and levels of severity-Analyze findings and present strategic recommendations based on user mental models and behaviors to stakeholdersUser Research & Testing-Curate weekly newsletter that focuses on competitive research in innovation and industry relevant news-Support producers, designers, & engineers in understanding the needs of our consumers to ensure our projects remain user-centric-Deliver a full suite of UX documentation for projects, including user personas, user flows, wireframes, and high-fidelity interactive prototypesCulture-Produce and own all ELC Online Culture Events that focus on cross-functional collaboration and promote our culture, research and learnings across the online division-Continuously plan events with internal and external thought leaders that encourage innovative thinking. Previous speakers include Dean Willow Bay, USC Annenberg School of Communication, Pano Anthos, XRC Labs, and fashion designer Kay Unger.The Estée Lauder Companies at University of Oxford UK iMentor Program -Participated in week-long program at The University of Oxford UK on behalf of The Estée Lauder Companies iMentor Program, which is a group that reverse mentors Senior LeadershipGeneral Assembly Class on User Experience Design:-Completed 10-Week in-person course that focused on the practice of how to use industry standard tools such as Sketch and InVision to prototype and wireframe design solutions

New York, Ny, Us

-Worked alongside Senior Producer to develop the first virtual try-on tool in the ELC Portfolio (www.smashbox.com/virtualtryon)-Perform quality Assurance (QA) tests on all digital tools on dev, stage, and prod and file bugs using JIRA (Atlassian Tools). -Conduct extensive user testing through interviews (both in-person and remote), focus groups, user-initiated feedback tools, and ethnographic studies to identify best in-class practices of user-centered design principles.-Manage ELC Online Culture event series; plan events with internal and external thought leaders that encourage innovative thinking. Previous speakers include Arianna Huffington, David Shing, and Fabrizio Freda.-Manage vendor database; responsible for researching and meeting with strategic partners on a weekly basis and maintaining these relationships -Partner with VP and team leads to develop (and evolve) the innovation roadmap and then help select vendors and emerging technology providers.Acknowledgements:-Serve as GenNEXT Global Communications Manager; own @GenNEXTGlobal Instagram and create a global digital community of employees that harness new ideas and leverage generational insights in order to contribute to ELC’s strategic business objectives.-Selected for #iMentor reverse mentorship program, mentor to VP Global Business Operations and VP Financial Planning and Analysis-Nominated for Innovation Sprints start-up pilot program where ELC Employees work in teams of 6 to quickly create disruptive ideas across three key pillars: consumer engagement, research and development, and retail formats.-Member of internal Trendspotting Group; following trends and innovations in the retail, online, mobile, payment, and shopping space and attending monthly meetings to share and aggregate ideas with senior leaders.

New York, Ny, Us

1 of 13 recent college graduates (out of a pool of over 1,000) selected to be in the Associates Program; a prestigious rotational program in Account Management and Strategy.

New York, Ny, Us

Boston, Massachusetts, Us

User Experience Design

Bachelor Of Science, Communication, Concentration In Advertising Minor: School Of Management, Business Administration

High School