Jennifer Rouse

Jennifer Rouse Email and Phone Number

Worldwide Head of Healthcare Marketing @ Amazon Web Services (AWS)
Austin, TX, US
Jennifer Rouse's Location
Austin, Texas, United States, United States
Jennifer Rouse's Contact Details

Jennifer Rouse work email

Jennifer Rouse personal email

n/a
About Jennifer Rouse

With a strategic leadership role at AWS, my focus is on steering worldwide healthcare toward innovative solutions that can impact global healthcare delivery. Harnessing extensive experience in marketing communications and customer relationship management, my mission is to elevate healthcare through technology. With over 20 years of B2B experience, including over 15 years of management. I have a passion for building teams and brands, and am drawn to start-ups or entrepreneurial groups within larger companies that want to create something new and impactful. I also have a deep respect and passion for the public sector, having worked on many life-changing technology programs within public safety, DoD, healthcare, education, and government.Adept at market, industry, persona and account-specific research and analysis, as well as content creation and delivery, my focus is on creating a compelling learning journey that drives not only the business, but the market itself. My technology marketing experience includes secure internet solutions, mobile mesh, cloud, cyber security, compliance, machine learning, and generative AI.I am an experienced leader, having managed various sizes and permutations of teams, both on-site and virtual, direct and cross-functional. I am also an avid athlete and coach, having played volleyball, basketball and softball in high school, and volleyball in college. In addition, I am passionate about making a difference in my community, having served on the Board of Positive Coaching Alliance, a non-profit focused on leveraging youth athletics to create better people in society as well as Chief Marketing Officer for ProjectRELO, a non-profit that helps veterans transition into civilian careers. Locally, I have coached youth volleyball and basketball teams, and served my church as a Deacon as well as a children's and young adult Sunday School Teacher.

Jennifer Rouse's Current Company Details
Amazon Web Services (AWS)

Amazon Web Services (Aws)

View
Worldwide Head of Healthcare Marketing
Austin, TX, US
Website:
aws.amazon.com
Employees:
142019
Jennifer Rouse Work Experience Details
  • Amazon Web Services (Aws)
    Worldwide Head Of Healthcare Marketing
    Amazon Web Services (Aws)
    Austin, Tx, Us
  • Amazon
    Leading Healthcare Marketing
    Amazon
    Austin, Tx
  • Amazon Web Services (Aws)
    Worldwide Head Of Healthcare Marketing
    Amazon Web Services (Aws) Jul 2021 - Present
    Seattle, Wa, Us
  • Forrester
    Principal Analyst/Strategic Advisor
    Forrester Dec 2018 - Jul 2021
    Cambridge, Ma, Us
    Forrester is one of the most influential research and advisory firms in the world. We work with business and technology leaders to drive customer-obsessed vision, strategy, and execution that accelerates growth. With the SiriusDecisions product line, we deliver actionable intelligence, transformative frameworks, and expert guidance that equip executives to modernize and elevate sales, marketing, and product performance.
  • Cleardata - Secure. Healthcare. Cloud.
    Vice President Marketing
    Cleardata - Secure. Healthcare. Cloud. May 2017 - Nov 2018
    Austin, Texas, Us
    As the head of marketing for this forward thinking organization, I led an amazing team of marketing professionals on a mission to affect Healthcare globally. Through a comprehensive brand strategy that involved a refresh of look/feel, new messaging platform, new secure website, and extensive reputation campaign, my team was able to effectively represent ClearDATA as the vendor of choice for secure, compliant data exchange for healthcare. In addition, the team created both direct and indirect campaigns in conjunction with large partners, such as Microsoft, AWS, and Google, as well as with a multitude of referral and delivery partners.
  • Ibm
    Global Systems Marketing
    Ibm Apr 2016 - May 2017
    Armonk, New York, Ny, Us
    As the marketing leader for the global systems products, I managed a team of marketing professionals for largest revenue group within IBM (both on site and remote employees). My team was responsible for creating highly technical campaigns and deliverables to explain product and use case scenarios, working with key partners like SAP to drive adoption and additional revenue for systems business, tracking all campaigns and reporting on successes and challenges, and leveraging multiple reporting and marketing automation platforms.
  • Civitas Learning
    Vice President Marketing, Communications, And Outreach
    Civitas Learning Oct 2014 - Mar 2016
    Austin, Tx, Us
    As Vice President of Marketing, Communications and Outreach, I led an amazing team of professionals who were dedicated to changing the world one student at a time. Civitas Learning is on a mission to help colleges and universities see and use their data in meaningful ways in order to help a million more students graduate each year. Using a cloud-based, predictive analytics platform and applications, they bring actionable insights to the front lines of education to measurably improve student success.
  • Cisco
    Director, U.S. Public Sector Marketing
    Cisco Aug 2008 - Oct 2014
    San Jose, Ca, Us
    Provided strategic direction for a team of marketing professionals, addressing customer needs in the State/Local Government, K-20+ Education, Federal Civilian, and DoD markets, including government-funded healthcare organizations. Provided thought leadership to drive market transitions, developed customer journeys that created demand, and provided analytical translation and oversight to ensure industry leading ROI for all programs. Note: Published in CIO Leadership for Public Safety Officials (Ch. 20 – The Power of Video to Save Lives), various speaking engagements (customer facing and large scale tradeshow/workshop environments), etc.
  • Misys Healthcare
    Director Of Segment, Industry, And Digital Marketing
    Misys Healthcare 2006 - 2008
    Raleigh, Nc, Us
    As acting VP, Marketing and Communications, I led global a team of 34 during a transitional period (company takeover and executive management changes) with no regretted turnover for over 5 months. As Director of Segment, Industry, and Digital Marketing, I managed all marketing activities for diagnostic, clinical, open source, and revenue cycle management products and services in the acute, ambulatory, and home care markets. At the request of the GM, I aided in the implementation of a new executive management leadership system, managed global crisis communications and organizational communications, including sensitive announcements of divestitures and strategic changes to the business, and created a business case for new market opportunity valued at over $40M (first year revenue). I was also responsible for providing at least 50% of annual revenue via lead generation and pipeline development for 4 lines of business, 6 market segments, and 22 distinct products.
  • Sas
    Division Marketing Manager, Principal Strategist, Education And Medical Practice
    Sas 2000 - 2005
    Cary, Nc, Us
    As the Division Marketing Manager and Principal Strategist for the SAS Education and Medical Practice, I advised the GM on sales alignment and territory planning, created customized regional sales and marketing plans based upon target audience, market dynamics, competitive landscape, and key legislative issues within each territory, and managed all strategic marketing activities (marcom, events, lead generation) within the practice worldwide. Additionally, I managed all press and analyst relationships, created go-to-market plans for 8 lines of business as well as 3 distinct product lines, designed and implemented sales training programs and sales presentation tools, and conducted ongoing strategic performance management reviews of entire practice. I also managed all RFP, RFI, and RFQ submissions (including custom unsolicited proposals), created a strategic accounts program and the first-ever reseller marketing program, and was a key member of team that created the Institute of Advanced Analytics at North Carolina State University.
  • The Thomson Corporation (West Group And Dialog)
    Sales Account Manager
    The Thomson Corporation (West Group And Dialog) 1997 - 2002

Jennifer Rouse Skills

Lead Generation Marketing Leadership Strategic Partnerships Marketing Management Management Product Marketing Strategy Online Marketing Demand Generation Go To Market Strategy Sales Segmentation Strategic Planning Sales Enablement Business Development Enterprise Software Salesforce.com Saas Field Marketing Multi Channel Marketing Marketing Communications Marketing Strategy Social Networking Account Management Program Management Social Media Start Ups Cross Functional Team Leadership Customer Relationship Management Solution Selling Thought Leadership

Jennifer Rouse Education Details

  • North Carolina State University
    North Carolina State University
    English
  • East Carolina University
    East Carolina University
    Technical And Professional Communications
  • United States Air Force Academy
    United States Air Force Academy

Frequently Asked Questions about Jennifer Rouse

What company does Jennifer Rouse work for?

Jennifer Rouse works for Amazon Web Services (Aws)

What is Jennifer Rouse's role at the current company?

Jennifer Rouse's current role is Worldwide Head of Healthcare Marketing.

What is Jennifer Rouse's email address?

Jennifer Rouse's email address is br****@****ink.net

What schools did Jennifer Rouse attend?

Jennifer Rouse attended North Carolina State University, East Carolina University, United States Air Force Academy.

What skills is Jennifer Rouse known for?

Jennifer Rouse has skills like Lead Generation, Marketing, Leadership, Strategic Partnerships, Marketing Management, Management, Product Marketing, Strategy, Online Marketing, Demand Generation, Go To Market Strategy, Sales.

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