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Experienced Product Manager with a demonstrated history of working in the consumer goods industry. Skilled in Market Research, Product Development, Marketing Strategy, and Time Management. Strong product management professional with a Bachelor of Applied Science (BASc) focused in Business Management from Westfield State University.
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Senior Product ManagerKids2 Feb 2021 - PresentAtlanta, Ga, Us -
Product ManagerTomy International Mar 2018 - Jan 2021Oak Brook, Il, Us• Manages an extensive line of The First Years branded skus throughout the day-to-day product life cycle, including new product launches, running line changes, and discontinuation of products• Responsible for the growth and profitability of booster, potty, and health and grooming product portfolios• Analyzes market data, industry insights, and competition to strategically map out new product development• Collaborates with sales and key accounts to identify growth opportunities and develop channel strategies with accompanying marketing collateral• Presents new product lines to senior management and retail buyers with the use of Power Point and live product demonstrations• Develops and executes consumer research plans to validate product features, packaging communications, and overall product designs to ensure successful sell through at retail -
Associate Product ManagerTomy International Aug 2015 - Mar 2018Oak Brook, Il, Us•Developed comprehensive presentations, sell sheets, line lists, and additional collateral to sales and customer services during new product launches under The First Years brand•Compiled and submitted quarterly forecast and sales data to licensors and reported on category performances •Responsible for tracking product approvals through licensor portals including Disney, Marvel, Nickelodeon, John Deere, and DreamWorks•Assisted in fulfilling sales sample requests and helped to create new display and merchandising opportunities•Analyzed market data, consumer reviews, and industry insights to build out category road maps•Created comprehensive product briefs to guide design and engineering of new product development
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Associate Product ManagerThe Hilsinger Company Apr 2013 - Apr 2015Mansfield, Massachusetts, Us• Responsible for assisting in the drive for revenue and profitability of both Rx safety and Rx sport eyewear product lines• Worked closely with engineering, purchasing, and communications departments to develop, order, and market new products according to strategic goals• Supported ongoing market research, competitive analysis, and distribution channel analysis to help establish product line direction• Assisted in the training of customer service and sales team members with new product launches through the use of conference calls, demonstrations, and training sessions• Composed routine reports and supported sales team members with critical information to help put together successful eyewear programs in chains and independent retail locations -
Marketing AssistantThe Hilsinger Company May 2011 - Apr 2013Mansfield, Massachusetts, Us• Assisted in the maintenance and development of both Rx sport and Rx safety eyewear life cycles while often lending support to other product managers and product lines as needed• Reported directly to the Director of Marketing and was mentored on all marketing functions• Communicated daily with all internal departments, executives, and vendors to ensure new product development met tight deadlines• Gained industry knowledge through attendance of annual trade shows, field sales calls, and continual market research• Trained new assistants on marketing procedures and department functions
Jennifer Strickland Skills
Jennifer Strickland Education Details
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Westfield State UniversityBusiness Managment
Frequently Asked Questions about Jennifer Strickland
What company does Jennifer Strickland work for?
Jennifer Strickland works for Kids2
What is Jennifer Strickland's role at the current company?
Jennifer Strickland's current role is Senior Product Manager.
What is Jennifer Strickland's email address?
Jennifer Strickland's email address is js****@****omy.com
What is Jennifer Strickland's direct phone number?
Jennifer Strickland's direct phone number is +150886*****
What schools did Jennifer Strickland attend?
Jennifer Strickland attended Westfield State University.
What skills is Jennifer Strickland known for?
Jennifer Strickland has skills like Marketing Strategy, Product Development, Competitive Analysis, Market Research, Time Management, Organization, Merchandising, Microsoft Office, Management.
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