Jennifer Tornetta Email & Phone Number

𝐌𝐘 𝐏𝐑𝐎𝐅𝐄𝐒𝐒𝐈𝐎𝐍Senior marketing and communications strategist with proven expertise in corporate communications in the healthcare and nonprofit sectors.𝐇𝐎𝐖 𝐈 𝐆𝐄𝐓 𝐑𝐄𝐒𝐔𝐋𝐓𝐒• Wide-ranging experience in crisis management, issues communication and resolution.• Demonstrated history of success in program management, social media engagement, and brand identity. • Proven success in media relations and content development management. Organizational and program branding rebranding, and mergers and acquisitions.• PerCY Award winner, recognizing excellence in healthcare planning and marketing (Healthcare Planning and Marketing Society of New Jersey)• Positions executives, senior leaders, and physicians as industry thought leaders. • Committed to servant leadership; high emotional intelligence and train-the-trainer competencies. • Sophisticated interpersonal and relationship-building skills.𝐂𝐎𝐑𝐄 𝐂𝐎𝐌𝐏𝐄𝐓𝐄𝐍𝐂𝐈𝐄𝐒• Hospital Emergency Incident Command System Public Information Officer managing short-term and long-term incidents, including COVID-19, active shooter, natural disasters, structural collapse, mass casualty. • Develops proactive and just-in-time crisis communications plans and templates.• Trains and supports leaders and staff in incident command structure.• Recognized expertise in garnering positive earned media coverage nationally and internationally while protecting and enhancing the organizational brand, and in providing media and public-speaker training. • Extensive experience in radio, television, and print journalism in Philadelphia and tri-state area-planning, researching, reporting, writing, editing, producing, and on-air hosting/anchoring.• Led AtlantiCare to being among first 20% of healthcare organizations in the country to adopt social media as a communication platform.

Listed skills include Public Relations, Media Relations, Social Media, International Relations, and 31 others.