Jennifer Zankel Email and Phone Number
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Jennifer Zankel personal email
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I'm a mission-driven marketer with a talent for bringing brands to life and driving business growth. Helping others fuels me, so I'm drawn to work that adds value to people's lives, solves problems, and positively impacts communities.I enjoy the challenge of creating marketing content and experiences that connect brands to customers in a meaningful way. Whether leading a successful branding campaign or building cross-platform client partnerships, my involvement is end-to-end: from ideation to creative development to evaluation, expertly balancing strategic thinking with tactical execution. I understand how to translate business needs into actionable plans and excel at leveraging data, identifying resources, and streamlining processes to optimize performance. Having worked on small and agile teams, I am comfortable wearing many hats and working cross-functionally to get things done. But what I am most known for—and proud of—is my collaborative spirit. I am a true team player who supports my colleagues and partners to create the best products and services for all stakeholders. Areas of Expertise:Marketing Strategy • Brand Strategy • Integrated Campaign Planning & Execution • Content Creation • Digital Marketing • Email Marketing • B2B & B2C Marketing • Social Media Marketing • Creative Development • Event Planning & Marketing • Brand Partnerships • Business Development • Project Management • Budgeting • Presentations/RFP Submissions • Sales Enablement • Research & Data Analysis • Program Evaluation • Relationship Building • Team Management • Client Service • Vendor Management • Excellent Communication and Interpersonal Skills
Cooley Llp
View- Website:
- cooley.com
- Employees:
- 3487
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Senior Marketing Manager - Pitches And ProposalsCooley LlpNew York, Ny, Us
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Senior Marketing Manager - Pitches & ProposalsCooley Llp Oct 2023 - Present
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ConsultantRevenue Growth Advisors (Rga) Jul 2023 - PresentRevenue Growth Advisors (RGA) are award-winning consultants providing guidance, strategic direction, marketing excellence, and logistics and operations leadership. RGA provides growth advisory support and actionable and measurable strategies for industries including retail (from big box and department stores to start-ups), wholesale, CPG/food and beverage, and ecommerce/D2C. -
ConsultantThe Acceleration Project Jul 2022 - PresentNew York, United StatesProvide strategic marketing advice to underserved small businesses to accelerate growth and support the vitality of local economies. Assess client needs and create structured, action-oriented plans to drive short- and long-term growth. -
Marketing FreelancerSelf-Employed Sep 2017 - PresentGreater New York City AreaWork with clients in the media, health & wellness, and professional services industries to maximize their B2B and B2C marketing efforts. Areas of focus include brand strategy, digital marketing, content creation, business development, sales enablement, and customer acquisition.
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Integrated Marketing DirectorBauer Media Group - Usa Sep 2018 - Apr 2022New York, New York, United StatesDeveloped strategic marketing programs and initiatives that bolstered brand awareness and YOY sales for a portfolio of women’s lifestyle media properties.• Translated audience insights into a successful rebranding initiative that increased marketplace recognition through engaging digital, event, and direct marketing activations. • Established Bauer Media's first digital content solutions studio which grew direct-sold ad revenue by 325% in 3 years. • Oversaw team that was responsible for the development and execution of all client RFPs and marketing activations, from pitch ideation to proposal management to evaluation.• Produced a portfolio of impactful sales tools to communicate brand strengths and capabilities to clients including high-level presentations, websites, sell sheets, videos, case studies, and email campaigns.• Founded The Sounding Board, an online consumer research panel and product testing community to help partners and internal business units gain valuable real-time feedback and identify growth opportunities.
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Marketing DirectorScholastic Jan 2014 - Apr 2017New York, New York, United StatesSenior member of the National Partnerships division that leveraged Scholastic’s data, touchpoints, and content expertise to build and execute custom marketing programs for partners, resulting in $20MM+ in annual revenue. Developed strategic ideas, proposals, and collateral to help a 15-person national sales team attract clients and meet fiscal goals.• Supervised marketing staff that pitched integrated marketing campaigns using Scholastic’s email, web, social, school-to-home, print, direct mail, influencer, and event channels.• Collaborated with cross-functional teams to map out content, execution plans, and engagement strategies that delivered on program goals, timelines, and budgets.• Worked with internal colleagues and external vendors to track campaign effectiveness, optimize performance, and streamline operations.• Managed a $1MM marketing department budget and multi-million dollar project P&Ls.• Conducted ongoing research to monitor the competitive landscape, understand audience needs and make recommendations for campaign improvements. -
Associate Marketing DirectorScholastic Jan 2008 - Dec 2013New York, New York, United StatesSupported a fast-paced sales team with strategic marketing proposals and skilled end-to-end project management to increase client acquisition and retention. • Spearheaded large-scale integrated campaigns for clients including Pfizer, Kellogg’s, Scotts Miracle-Gro, and the California Milk Advisory Board.• Ideated and planned revenue-generating sponsorship opportunities throughout the year. • Formed strong relationships across the company to establish best practices, foster collaboration opportunities, and improve workflow processes.• Hired, supervised, and coached a growing marketing team, including an Associate Marketing Manager, Marketing Associate, consultants, and freelancers.
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Marketing Services Project ManagerScholastic Jan 2003 - Dec 2007New York, New York, United StatesTransformed Scholastic Parent & Child’s marketing department into a streamlined multi-million-dollar client solutions division. • Adeptly planned, managed, and on-boarded projects for a growing roster of partners, including setting timelines and budgets, preparing briefs, reviewing contracts, developing content and creative assets, drafting and editing copy, leading status updates, directing vendors, providing reporting, and guiding renewal efforts. • Oversaw long-term partnerships with Kimberly-Clark, Disney, Kraft, P&G, and Verizon. • Built and led a $1.6MM year-long custom book club initiative that increased national enrollment at Children’s World Learning Centers.
Jennifer Zankel Skills
Jennifer Zankel Education Details
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Human Development And Family Studies
Frequently Asked Questions about Jennifer Zankel
What company does Jennifer Zankel work for?
Jennifer Zankel works for Cooley Llp
What is Jennifer Zankel's role at the current company?
Jennifer Zankel's current role is Senior Marketing Manager - Pitches and Proposals.
What is Jennifer Zankel's email address?
Jennifer Zankel's email address is jz****@****aus.com
What is Jennifer Zankel's direct phone number?
Jennifer Zankel's direct phone number is +121234*****
What schools did Jennifer Zankel attend?
Jennifer Zankel attended Cornell University.
What skills is Jennifer Zankel known for?
Jennifer Zankel has skills like Integrated Marketing, Digital Marketing, Publishing, Digital Strategy, Digital Media, Social Media Marketing, Content Development, Online Advertising, Project Management, Budgets, Advertising, Marketing Strategy.
Who are Jennifer Zankel's colleagues?
Jennifer Zankel's colleagues are J. Brian Stalter, Zorik Pesochinsky, Amanda Pacheco, Kathleen Howard, Jen Scott, Hi Hallo, James King.
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