Jennifer Kovitz, Mpp Email & Phone Number

Central Oregon

Bend, Oregon, United States

- Provide senior-level planning, management, and evaluation of strategic marketing, communications, public relations, advancement, and media relations activities- Develop, oversee, and measure college’s multi-platform enrollment marketing efforts, juggling digital and legacy modalities to reach broad and diverse target audiences- Serve as college’s Public Information Officer (PIO) to coordinate with Crook, Deschutes, and Jefferson County officials, law enforcement, and first responders - Provide senior-level communications counsel and training to the President, Board of Directors, faculty, and staff- Advise, guide, and deploy crisis communications during college emergencies or other instances where the timely dissemination of critical information is required- Serve as college’s legislative affairs coordinator for local, state, and federal advocacy efforts and priorities- Own and oversee college's website, including forthcoming complete redesign of information architecture, UX/UI, and content strategy- Supervise a team of six (four full-time, two part-time)- Develop and manage department budgets- Serve on both internal and external cross-functional workgroups to address various college/regional needs- COVID-19 pandemic-era responsibilities (~2.5 years): co-led college’s vaccination and testing policy committees and actions; served on reopening task force; coordinated bilingual on-campus vaccination clinics with county public health departments; wrote all college internal and external communications and policies, including senior leadership communications

Portland, Oregon Area

- Oversaw all marketing, social media, events (industry and public-facing), strategic partnerships, sales, and distribution for one of the largest and most critically acclaimed independent book publishers in the United States- Senior executive; led 8-person team including two remote direct reports; collaborated daily with remote colleagues across three time zones and six offices, as well as with sales/distribution staff in the US, Canada, and the UK- Performed twice-annual employee reviews; hired and promoted staff; successfully advocated for company-wide D, E, & I training- Co-led crisis communications team; provided media coaching for staff, board members, CEO, and authors- Responsible for stewarding three unique, multi-million dollar publishing brands- Executed 120 unique marketing campaigns per year, as well as dozens of annual strategic, business-wide initiatives- Oversaw all organic/paid social media and digital marketing, including robust and ongoing analytical assessments and reporting- Initiated, prioritized, executed, and measured projects ranging from internal team-wide (42 people) workflow improvements to industry-transforming innovations to original video content; wrote and edited websites, media kits, reading group guides, email newsletters, catalogs, influencer communications, and many other types of original, marketing-focused content

Portland, Oregon Area

Promoted to co-lead the execution of Catapult's acquisition of legacy publishing imprints (brands) Counterpoint Press and Soft Skull Press. Helped grow Counterpoint sales by 80% net within the first 18months following the acquisition.

Portland, Oregon Area

Promoted to assume additional strategic planning and leadership responsibilities in addition to leading all publicity and marketing efforts.

Portland, Oregon Area

Employee #2 at publishing start-up; generated exceptional, positive, earned media coverage and sales for company, books, events, and staff to help this start-up become one of the most critically acclaimed independent presses in the United States.

Seattle, Wa

Founded and led a public relations, earned media, and marketing agency for prestigious, international independent book publishers; managed a staff of three; executed more than 100 robust campaigns annually for six years. Clients focused on children’s, LGBTQIA+, BIPOC, visual art, photography, and literary publications

Greater Seattle Area

Chennai, India

Seattle, Wa

Portland, Oregon Area

Executive Masters In Public Policy

Graduate Certificate In Rural Policy

Bachelor Of Arts (Ba) With Joint Honours