Jennifer McDaniel is the CEO & Owner of Avenue, an advertising agency. She is a graduate of Texas A&M University with a BBA in Marketing.After graduation, Jennifer launched her career in Houston, Texas, where she began her specialization in advertising strategy at a multimedia advertising firm and continued there for 7 years as Director of Marketing. Shortly after, she became Chief Marketing Officer for a marketing technology company and then developed her own business where she provided marketing consulting, strategy and execution. During her 17 years of experience in PR and marketing, Jennifer has worked with a wide portfolio of clients from non-profits to multinational Fortune 500 companies, including retailers, restaurants, local government organizations, healthcare, and global manufacturers.Jennifer is an active volunteer in the Victoria community, serving on various philanthropic committees and as a board member of the Victoria Ballet Theatre.