Jennifer Barr Email & Phone Number

Peterborough, ON, CA

Mississauga, Ontario, Canada

• Marketing
• Oversee execution of all Marketing projects/campaigns/creative
• Develop and promote marketing initiatives consistent with company goals and objectives through annual, quarterly, and monthly strategy plans
• Develop marketing and promotional plans within budget requirementsPricing & Promotions
• Overview of pricing and promotional execution through POS, with the Pricing and Communications Analyst as a direct report
• Weekly calls with Carriers and Sales Team to cover updates and results of Promotional Events

Mississauga, Ontario, Canada

• Develop content to provide a transparent, consistent impactful message to our internal team.
• Plan and communicate short-term and long-term department goal initiatives, campaigns, etc.
• Build and maintain partnerships with clients and carriers to better develop strategic communications designed to meet business goals.
• Contribute ideas for new projects, research and recommendations for innovative techniques.
• Manage total pricing procedure, enhance processes, and ensure timely response to carrier requests.
• Manage and supervise Pricing Analyst to support activities inclusive of new price generation and discrepancy resolution.

Mississauga, Ontario, Canada

• Responsible for numerical communication to the field through carrier Pricing Grids.
• Execute promo changes in RQ, such as upfront cost change, in-store credit, BPOs, and gift cards.
• Build and update national rate plan changes.
• Create communication articles for our daily internal WOW! NOW! newsletter.
• Communicate with customers and field team through feedback and P&P escalations.
• Assist in building the Communication Strategy.

Vaughan, Ontario, Canada

Key Achievements- Brought our Vaughan Mills location from a C-level store to a B-level within six months.- Increase sales in low selling months by 30% using Book of Business tactics and refer a friend opportunities.- Increased year over year numbers by 20%. Achieved this by specialized coaching for associates and focusing on their own YoY or MoM growth.

Newmarket, Ontario, Canada

• Strengthen brand reputation through social advertising and online community engagement.
• The lead in establishing an e-commerce website to bring online business
• Responsible for in house promotions and key marketing events
• SEO (search engine optimization) and generation of inbound traffic
• Lead in the development of a digital marketing strategy via social media, e-newsletters, etc.
• Create in house and digital advertisement using Photoshop, Illustrator and InDesign

Oshawa, Ontario

The University of Ontario Institute of Technology, in collaboration with Ontario Power Generation, has created a short documentary on the history of electricity in conjunction with Niagara Falls. The film shows the technical side of energy that's complete for a lecture video for the University. It also shows a history of hydroelectricity in regards to the.

Georgina, Ontario

• Reported on events and worked alongside the Editor on a daily basis and in a 24/7 environment
• Pitched story ideas for local trending topics within the community and create news series where applicable.Key Achievementso Strengthen brand reputation through online community engagement.o Used Social Media to market.

Toronto, Canada Area

• Helped market (internally and externally) Portico - Canada's foremost mental health and addiction networking website. With the Portico Team, we evolved the original website Knowledge Exchange into a nation-wide.
• Communicating with leadership about the project, organizing campaign expectations and goals
• Record-keeping meeting notes and monthly overview of progress
• Build internal engagement through the internal CAMH forum
• Marketed CAMH books to post-secondary schools across Canada.

Bachelor Of Arts (Ba), Canadian Studies

Major in Canadian Studies with an interdisciplinary focus on media communications. This degree allowed blending disciplinary approaches.

Advanced Diploma - Mass Media, Journalism

2013 - 2014 | Section Designer/Editor – manage and supervise a team of six designers to create a 24-paged magazine. Play a lead role on.