Jennifer B. Email and Phone Number

The Hunley Group, a Salesforce.com Partner, is a team of marketing, sales and operations professionals, capable of tackling your business process challenges. We put process first, using the latest technologies to achieve your business goals.The Hunley Group uses its expertise to recommend best in-class approaches, appropriate for your business and what is practical for you to implement at your organization’s size and process maturity. Since we have experience working in startups to Fortune 500 public companies, we understand what the appropriate structure is for your business.Hunley is a veteran-owned business, and works with government agencies and prime contractors, in addition to our commercial practice.www.thehunleygroup.com

- Certified Salesforce Administrator- Certified Salesforce Platform App Builder- Lightning Platform Experience- Communications Manager- Write and Design Employee Newsletter- Manage Internal Electronic Communication Boards - Select, Plan and Participate in Industry Tradeshows & Events- Coordinate Applications for MEDC Grants to Support Marketing Efforts- Design of Corporate Brochures and Display Materials

- Manage brand identity- Design and source literature - Manage website- Plan trade events - Led Salesforce CRM System launch - Provide Salesforce End User Training- Act as Salesforce Administrator- Design and copywriting of Quarterly Employee Newsletter

- Certified AS9100 Lead Auditor- Quality Inspector in Precision Machining of Aerospace parts- Led Deviation Investigations & Corrective Actions

- Developed e-Commerce websites for three brands- Redesigned all printed materials including catalogs, flyers and advertisements- Managed and developed email marketing campaigns through Constant Contact- Selected and planned all industry trade events and company events

- Selection and Implementation of Customer Relationship Management (CRM) System- Development and implementation of marketing strategies including: - Creation of new corporate identity - Design and copywriting of collateral materials including all printed materials and tradeshow booth graphics- Design and launch of new website, online catalog and online advertising campaign- Contributed to successful launch of European company expansion- Development of pricing tools for Sales team- Design & copywriting of employee newsletter- Led effort that led to Plascon being named Traverse City Small Business of the Year and one of the Michigan 50 Companies to Watch

- Development and implementation of strategic business and marketing plans for a variety of clients- Development and design of corporate identity systems, printed materials and advertising using Adobe Creative Suite- Website design, development and publishing

- Copywriting for print and online materials- Led public relations efforts.- Provided research identifying potential new markets and customers.

- Developed thermal transfer inks for label, sign & pharmaceutical markets- Provided customer service for current customers- Used Designed Experimentation to accelerate product development efforts

- Provided technical service to customers purchasing silicone antifoams, release agents, and ink additives. - Conducted Opportunity Analysis Studies to identify and quantify potential new markets for silicone products.