I'm a hands-on GTM and Product Marketing Executive with 20 years of organizational leadership for 5 world-leading Fortune 500 companies as well as a high-impact charitable STEM foundation. Exemplary talents in architecting compelling enterprise narratives that mobilize investors, influencers, and strategic partners, and transform customers into lifetime fans and evangelists. Appreciated for get-it-done approach in designing big-picture strategies, then stepping up to rally stakeholders, roll sleeves up, and do what it takes to execute to plan. Regarded as both a creative visionary and tenacious implementer. MARKETING CAREER SNAPSHOTAdobe: Led 13 new-product launches, including award-winning campaign for Photoshop Express, Adobe’s first SaaS product, and displacement campaign for Lightroom that topped market-leader Apple.Salesforce: Established Salesforce as a thought leader on Social Transformation, delivering $18M pipeline and lining up blue-chip advisory board and lead-gen alliances.VMware: Nearly tripled revenues for cloud management solutions, surpassing $1B and besting Microsoft through GTM strategy, thought-leadership program, and multi-platform social media campaigns.BMC: Expanded share of voice (SOV) 200% against ServiceNow and engagement 4,600% via thought leadership on Big Data and Digital Transformation, coupled with a podcast channel bolstered by social media.Google: Refortified B2B GTM strategy for Google Nest and set up strategic partnerships to explode top-of-funnel leads for division, now accounting for 20% of total company revenues.Siebel Foundation: Drove $78M+ in STEM programs, alliances, and very high-profile events.My areas of expertise include content marketing, customer marketing, demand generation, digital marketing, events, executive communications, go-to-market strategies, growth strategy, messaging/positioning, product marketing, social marketing, sales enablement, and thought leadership.