Experienced communications professional with a demonstrated track record of creativity, leadership and innovative thinking. Skilled in identifying and seizing opportunities that go unnoticed by others. Loves to tell, and hear, a GREAT story! Also doesn't mind capitalizing whole words at times. Nor fears the exclamation point. [side note: The poet Iacopo Alpoleio da Urbisaglia created the mark in the 14th century. It's stuck around ever since for a reason. Clearly!]Recent testimonials/descriptions from clients& colleagues: “A level of creativity and strategic thinking that surpassed all expectations.""Vibrant, dynamic, joyful, and just so abundantly creative.”"Entrepreneurial-Creative-Futurist" Contact: jen@southofbrooklyn.comGuiding Principles: The principles of psychology and storytelling guide my communications work. From design and branding, to strategy (should this be a video, a podcast, or something altogether different), the core of my expertise is research-proven. Collaboration, connection, positive relationship building, and solving complex communication challenges in clever ways are my way of life. The work I do is centered on the human experience and driven by curiosity and the knowledge that people can make amazing, beautiful things. We've been doing it for centuries.Visit me at jencooper.me
Alignvent
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Founder And Reinvention StrategistAlignventBaltimore, Md, Us
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Director Of Brand Marketing & CommunicationsSelf-Employed May 2024 - PresentI work with emerging Thought Leaders to craft and implement their brand, expand their capacity, and identify opportunities for impact.-Advise across comms strategy, personal branding, and support-Develop communication products -Shape messaging-Draft talking points
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Senior Content ProducerWhen Is Now Podcast Dec 2022 - PresentLos Angeles, California, United StatesA leadership podcast featuring interviews with leaders in Positive Psychology and visionaries across multiple industries that shape our culture: Film, Higher Education, Social Justice, Personal Development, Finance, and Government.-Coordinated with podcast editor and social media manager to create show assets-Identified and developed framing & strategy for external comms (show notes, talking points, clips, social media, etc)-Developed internal system for aligning bi-coastal team communication and promotion assets
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Founder Of Jennifer MagazineJennifer Magazine Jun 2020 - Jun 2024Baltimore, Maryland, United StatesJennifer: A name given to girls born in the 70s and 80s that was so popular it defined a generation. It was a generation that grew up on magazines filled with stories about weight-loss, how to please a man, and what not to wear. We know that media and magazines are still vehicles that drive culture. So, we're using it to celebrate healthier, more empowered ways of being in the world and recasting "the midlife crisis" as an opportunity for self-discovery and clarity.
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Publisher | EditorJennifer Magazine Jun 2020 - Jun 2023jennifer magazine is an online-only publication that elevates and shares women's stories at a time when they begin fading from traditional media and yet are finally coming more fully into their power economically, politically, and personally. Covering issues of health, relationships, and the art of living well, jennifer delivers thoughtful, engaging content to women across the transitional stages in life.2021 Awarded Best of Baltimore in Style & Wellness
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Freelance WriterFreelance Mar 2010 - Jun 2024I have been a freelance writer for over a decade. I work with a variety of clients that include magazines, media outlets, boutique hotels, restaurants, real estate developers, and other various brands to bring fresh stories and perspectives to their audiences. My method of copywriting, which includes high-touch service rooted in positivity, has successfully helped companies and organizations find their story and develop their voice, along with providing other more traditional forms of copywriting including content writing and scriptwriting for short videos. I use a storytelling approach informed by psychology to engage audiences and inspire them to act. Plus, I bring enthusiasm and a keen eye for what makes a project unique.
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Producer, Host, CreatorHey, Jen Cooper Podcast Oct 2017 - Oct 2019"In a world that feels increasingly disconnected this podcast explored what holds us together." Hosted and edited multi-season podcast that explored stories of connection with a strong focus on women-centered stories. Organically grew audience and secured sponsorship within two seasons. Featured on Francis Ford Coppola Wine blog.
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Communications AssociateAnnie E. Casey Foundation Oct 2016 - Jul 2017Baltimore, Maryland Area-Developed and implemented Instagram strategy for the foundation. Within four months, followers increased 172% giving the foundation a new platform to promote the release of their signature product, KIDS Count to reach an even broader audience.-Provided technical assistance and strategy for video development. Created videos for both Internal Communications and Leadership Development teams. -Provided strategy for using photo assets to ensure brand consistency was maintained across departments. -Produced photo projects from creating mock-ups to casting models to working with photographer. -
FounderSouth Of Brooklyn 2014 - Jun 2017BaltimoreI co-created South of Brooklyn to celebrate the untold stories of people in Baltimore and beyond who are invested in their city. Featuring the stories of makers and artists who planted roots in places that aren't considered creatively fertile ground by traditional media, South of Brooklyn became an online destination to read about exceptional talent.In addition to writing articles and conducting interviews, I produced all of the videos on the site. -
Freelance Video ProducerPublic Broadcasting Service Sep 2013 - Mar 2016Developed, produced, wrote, and hosted a YouTube series called Adventures in Learning for digital-savvy parents that focused on building positive parent/child relationships.Each episode was crafted around a simple story: a family outing or interaction where learning was fun and engaging, making it a hit with parents and educators alike. The series received over 320,000 views and continues to be shared across social media platforms, including a feature on Upworthy.
Jennifer Cooper Education Details
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Psychology
Frequently Asked Questions about Jennifer Cooper
What company does Jennifer Cooper work for?
Jennifer Cooper works for Alignvent
What is Jennifer Cooper's role at the current company?
Jennifer Cooper's current role is Founder and Reinvention Strategist.
What schools did Jennifer Cooper attend?
Jennifer Cooper attended Hood College.
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