Jennifer Deveney Email & Phone Number

Minneapolis, Mn

► Deveney Creative Productions prides itself on truly listening to clients, delivering creatively clever visual designs, on-time and on-budget. With over 30 years of experience in the print design industry, your files will be perfectly ready for press or viewing online. We also have a stellar video division.SPECIALIZING IN:Graphic Design print + digital: logos, brochures, catalogs, branding, corporate design, large format + tradeshow displays, wedding invitation packages, start-up business packagesVideo & Film Production: shooting, editing, producing, directing, commercials, short films, videos, 360 degree videos and photos, GoPro, 360 Fly, iPhone, Live video experience

Minneapolis, Mn

► Key design partner to internal training team, translating training content into visual stories• Created over 200 training materials for field team including more than 50 training guides containing photography• Designed Digital Media Library, a central browser-based enterprise search engine for reusable photo, video, audio and animation assets, increasing productivity• Led content management team on quality review of existing training materials, reducing number of trainings, ensuring quality over quantity, saving valuable store team hours and expense• Introduced Adobe Lightroom software, improving quality of photo color correction• Bridged gap with India team by using visual design in creation and simplification of Flash training solutions• Recommended cost savings by utilizing role to limit external agency costs, resulting in over $20K in savings• Introduced storyboard functionality, effectively working with global teams• Created video training for mobile and web delivery solutions, creating engaging and memorable experiences for trainees

Minneapolis, Mn

► Branding expert for internal marketing team with expertise in electronic and conventional print production, including software and hardware, color separations, offset and digital printing / proofing• Designed and preflighted over 800 branded internal communications materials for headquarters, stores and distribution centers, including but not limited to: brochures, benefits programs, marketing materials, event invitations, booklets, posters, logos and icons, banners• Launched sustainable design initiatives for print, sourcing and design departments by applying AIGA ReDesign Committee learnings - Led print buyers to understand impact of quantity and quality of paper choices on environment. - Increased awareness of reducing paper waste, and health benefits of using soy inks. • Designed and coordinated branded signage for NOAA Environmental Cooperative Science Center and Target Environmental Fairs. Received thank you letter from department’s director for increasing visibility - Created trade show booth design, attracting increased foot traffic. - Brought visibility to Target’s green building and printing initiatives, aiding in showing community company’s sustainability efforts• Nominated as back-up supervisor for preflight duties and trained in pre-press due to printing knowledge, technical ability, attention to detail and demonstration of trainability in learning new skills and positions• Saved company $1.8K monthly on large recurring projects by decreasing design time 50% and designing and printing internally• Created accessible technical illustrations of new shelf tag training for In-Store Marketing, reducing store team setup time by 75%

Minneapolis, Mn

► Created designs for all departments of Dayton’s, Hudson’s and Marshall Field’s stores and headquarters, including, but not limited to: restaurant menus, package design, fashion show programs, travel promotions, logos, credit applications. Hired and trained 3 new designers. Maintained manual server disaster recovery backup tapes and liaison with technical support.• Supported Marshall Field’s rebranding campaign by editing existing collateral to fit new design templates• Built detailed typeface books, aiding in development of efficient interdepartmental reference• Acted as liaison between Target, Mervyn’s and Marshall Field’s creative and legal departments for producing credit applications, successfully ensuring continuity and merging aesthetics with necessary information• Researched and implemented alternative cost-effective methods of production, saving internal clients average of 40% on design and printing compared to utilizing outside vendors• Created training and reference materials, ensuring universal understanding of repeatable processes• Performed research, data gathering and forms analysis with customers, verifying accuracy and functionality of project• Developed and maintained long-range planning for new technology applications, ensuring departmental preparedness in regards to hardware and budget for new software rollouts

Minneapolis, Mn

► Managed printing and graphic design personnel and processes for publisher of realty booklets. Performed as client representative for variety of personal and local business projects. Communicated with team of 15 national salespeople and advertisers. Served as project manager for press schedule.• Proofread and quality-checked ads created by design team, ensuring accuracy• Chose color scheme for over 50K realty books and performed color breaking for pre-press litho team• Minimized vendor-related issues by nurturing ongoing relationships with vendors

Minneapolis, Mn

► Designed and preflighted advertising, page layouts, brochures, business cards and monthly newspaper• Acted as client representative on design of variety of personal and local business projects, resulting in bringing in more traffic from the community in addition to internal advertising business• Performed as subject matter expert on real estate logo, branding, mailing and design standards, resulting in accurate files and ensuring no operating cost loss due to reprinting