Jennifer Smart Email and Phone Number
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Jennifer Smart personal email
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With extensive experience bridging across high-technology marketing, I excel at building strategic partnerships and driving growth through stakeholder engagement. My career is defined by:* Amplifying voices: Whether it's customers or partners in tech or donors in non-profits, I communicate stakeholder insights to drive success and impact.* Relationship mastery: I've consistently exceeded multi-million dollar targets by transforming relationships into sustainable growth opportunities.* Adaptability: From global tech giants to innovative startups, I quickly assimilate new environments and drive results.* Delivery: I am highly action-oriented, leveraging my experience to adapt swiftly and consistently deliver impactful results.* Data-driven strategies: I leverage analytics to inform strategies and demonstrate clear impact of investments in both marketing and fundraising contexts.* Leadership: I foster high-performance teams that exceed expectations and drive organizational success.My goal is to contribute to organizations that value diversity and empowerment, helping them build strong stakeholder relationships and create impactful initiatives. Early career work in large gift fundraising for Stanford University.Outside of work, I advocate for environmental causes and am currently studying the Portuguese language.email: jennifer.e.smart@gmail.com
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Sr Partner Marketing ManagerCloudflareCalifornia, United States
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Sr. Customer Marketing And Advocacy ManagerCisco Dec 2023 - Sep 2024San Jose, Ca, UsSpearheaded new firewall customer advocacy program for Cisco following period without advocacy coverage• Shaped firewall customer advocacy community for Cisco Security, cultivating relationships with sales and customer success teams to engage key customers for customer stories, quotes, videos, analyst interviews.• Enabled 500+ global enterprise account representatives with enterprise customer references, RFP, RFI support.• Managed customer references, speaking engagements and PR/AR at events (CiscoLive, RSA) to directly contribute to Cisco's improved leadership position in industry reports and strategic analyses.• Led third-party customer reviews on external product rating sites (Gartner Peer Insights, Trust Radius) to scale brand and product advocacy. Increased customer reviews and produced quotes from key customers for integration into product marketing. Regularly invited customer advocates for GPI reviews; recognized with Trust Radius Top Rated 2024 Award.• Directed customer selection process and recruited high profile clients within specific parameters and under tight time frames for strategic analyst interviews (Forrester, IDC). Client feedback cited as integral part of improved product placement to highest 'leader' level. -
Sr. Product Marketing Manager, Enterprise Customer AdvocacyIndeed.Com Jul 2022 - Mar 2023Austin, Texas, UsLeveraged diverse experience to launch and lead enterprise customer evidence program:• Designed and implemented customer advocacy strategy, driving pipeline growth and enhancing brand reputation.• Developed compelling messaging and storylines for client interviews, testimonials, and success stories.• Collaborated with enterprise sales teams to source high-impact customer stories and quotes. • Managed cross-functional relationships, including agency resources for video production.• Applied storytelling techniques honed in both corporate and non-profit environments to create persuasive narratives.• Utilized Seizmic integration to measure and demonstrate revenue impact of customer evidence on sales pipeline. -
Sr. Partner Marketing Manager, Global Partner MarketingCisco 2019 - 2020San Jose, Ca, UsLed globally dispersed direct team and indirect marketing teams to develop marketing strategy for Cisco's largest solution integrator and managed services provider, leveraging cross-sector experience to drive results:• Designed and executed global go-to-market strategies, integrating demand generation and sales enablement initiatives.• Managed diverse teams across multiple regions to exceed pipeline and bookings goals.• Created and implemented co-branded marketing campaigns, leveraging storytelling skills refined through experience in both tech and non-profit sectors.• Developed a wide range of marketing assets including videos, customer stories, white papers, and sales enablement sheets.• Applied relationship-building expertise to foster strong partnerships and drive field enablement.
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Parental Care LeaveSelf-Employed 2017 - 2019Managed care for terminally ill parent.
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Director North American Field And Partner MarketingSugarcrm 2015 - 2017San Francisco, Ca, UsRecruited to lead partner co-marketing strategies; role expanded to include North American deployment of corporate field campaigns, driving SaaS pipeline for net-new license, renewals and up-sells. *Created partner and sales enablement tools (scripts, emails, target customer profiles). *Executed partner co-marketing campaigns and activities with top partners. *Leveraged Influative platform to engage partners in customer community program, increase partner engagement and enhance pipeline of partner-sourced customer stories and referencesProvided marketing updates for partner on-boarding and Summit. *Produced high impact events including a solution showcase that highlighted ISV/Technology Partners as well as SI/Systems Integrators and exceeded KPI objectives for sponsorship revenue and pipeline (116% and 200% respectively)*Presented reporting and weekly campaign pipeline, top deals, indirect pipeline by partner, ACV, and other business results to sales leadership. -
Partner Marketing Program ManagerVmware 2014 - 2015Palo Alto, Ca, UsLed strategic overhaul of North American partner pipeline development program, leveraging cross-sector expertise:* Conducted comprehensive analysis of existing partner program, engaging with key internal and external stakeholders to reassess partner value proposition.* Redesigned program content and performance benchmarks, drawing on diverse experience to enhance effectiveness. * Implemented data-driven approach using Salesforce to measure and monitor campaign impact over extended periods, measuring 2X pipeline improvement over earlier program format. -
Sr. Customer Marketing & Customer Engagement ManagerCisco Systems 2008 - 2014San Jose, Ca, UsLed customer marketing and engagement strategies for top global accounts, leveraging cross-sector expertise:*Embedded with sales teams to enhance customer experience and drive growth in automotive and manufacturing verticals.*Expanded role to include billable management consulting in Advanced Services division.*Designed and executed tailored adoption campaigns as PROSCI certified change manager.*Facilitated C-level and VP-level partnerships to align technology solutions with critical business objectives.*Transformed key deployments into compelling success stories and video testimonials.
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Field Marketing ManagerMicrosoft 2005 - 2008Redmond, Washington, UsAdvanced on fast track through multiple roles to develop and execute award-winning channel marketing programs for mid-market accounts: 150+ campaigns and events per year – 100% through the channel. Led teams up to 3.* Executed regional field marketing demand generation campaigns recognized by sales leadership as providing the pipeline and incremental customer acquisition, driving sales to #1 US attainment.* Exceeded targets by 112%; recognized via Microsoft Sales Club nomination.
Jennifer Smart Skills
Jennifer Smart Education Details
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Smith CollegeEconomics -
Professional Education MicrosoftChannel And Business Modeling
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Stanford Continuing StudiesCommunication And Public Speaking
Frequently Asked Questions about Jennifer Smart
What company does Jennifer Smart work for?
Jennifer Smart works for Cloudflare
What is Jennifer Smart's role at the current company?
Jennifer Smart's current role is Sr Partner Marketing Manager.
What is Jennifer Smart's email address?
Jennifer Smart's email address is js****@****sco.com
What is Jennifer Smart's direct phone number?
Jennifer Smart's direct phone number is +140891*****
What schools did Jennifer Smart attend?
Jennifer Smart attended Smith College, Professional Education Microsoft, Stanford Continuing Studies.
What skills is Jennifer Smart known for?
Jennifer Smart has skills like Strategy, Field Marketing, Multi Channel Marketing, Demand Generation, Lead Generation, Cross Functional Team Leadership, Enterprise Software, Strategic Partnerships, Business Development, Channel Partners, Relationship Marketing, Solution Selling.
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