Jennifer Fisher Edwards Email & Phone Number

Minneapolis, Minnesota, United States

Minneapolis, Minnesota, United States

Led projects and served as Scrum Master on product development team responsible for web-based tools providing independent insurance agents with subscription-based searchable profiles specific to their appetites and capabilities, facilitating consumer searches for agencies matching their specified needs, and delivering leads to agents via email, phone, and text; also for creating Adobe AEM templates and components for website content pages. Custom Java agency profile management system, and Java/AEM consumer-facing marketing website, both with mobile responsive sites in addition to desktop.

Greater Minneapolis-St. Paul Area

Global Business Solutions IT team responsible for creation, implementation, and support of hundreds of General Mills brand websites and internal product data management tools. Development technologies included asp.net, Flash, and HTML/CSS/JavaScript, for both desktop and mobile sites. • Project management: Led multiple simultaneous website projects from definition through deployment, rapidly delivering high-quality, on-budget solutions. Partnered with external agencies, on- and off-shore development teams, and internal stakeholders, including marketing managers, technical infrastructure owners, legal team, and brand SMEs. Worked with leadership and business owners to negotiate project timelines, budget, and scope, ensuring appropriate prioritization and delivery in an environment of constant change. • Process definition: Created and implemented new project management tools, including a resource allocation tracking system used by project managers to optimize workflow, and a centralized list of brand websites detailing owners, roles, features, and access information.

Greater Minneapolis-St. Paul Area

Interactive marketing group responsible for IA, design, development, QA, and deployment on multiple financial services websites. • Managed website projects from definition through deployment, engaging with business owners and project resources to establish, document, and accomplish project goals. • Responsible for tracking tactical details within strategic project context, ensuring process integrity, timeline adherence, and compliance with project, company, and industry requirements. • Owned project schedules, status reports and risk mitigation plans; ensured clear communication up, down, and laterally.

Greater Minneapolis-St. Paul Area

User-centered UI design and development firm with focus on custom applications and tools. • Project management: Managed full range of project details including budgets, schedules, statusing, and deliverables for dozens of successful website and software strategy, usability, design, and development projects. • Producing: Produced multiple successful projects from inception to completion, owning all aspects of project including requirements analysis, deliverable approval, and directing client in tactical and strategic decisions. • Process definition: Initiated and led process definition and documentation through development lifecycle. • Training: Designed, wrote, and presented CMS training sessions. • Requirements analysis: Led requirements definition sessions; owned requirements documentation. • Agile: Led Agile development projects; wrote user stories and acceptance tests; served as ScrumMaster.

Greater Minneapolis-St. Paul Area

Software development and maintenance team providing feature implementation, custom enhancements, training, and support for ClarifyCRM suite used by Tiers 1-3 technical support. • Requirements analysis: Worked directly with internal clients to scope and gather detailed project requirements; translated business requirements into detailed development/system requirements. • Project management: Owned project schedule and budget; ensured project team met all requirements within those parameters. • Product SME: Acted as Clarify SME in corporate-wide initiatives. • Agile: Participated in XP release and iteration planning sessions; contributed to user story definition.

B.A., English

M.A., English