Jennifer Fredella Email & Phone Number

New Jersey

Greater New York City Area

• Leader in Product Development responsible for boy and girl's clothing.
• Promoted to lead team of 3 direct reports associate and assistant level, responsible for training and developing team to use systems, run selling and product assortment meetings.
• Developed and executed opening price point separates program which resulted in sales increase of over 100% within 2 years of re-launch, selling over 5 million units annually. Expanded program in 2019 to include toddler.
• Launched denim collections, newborn separates table program, plush animals and swimwear line.
• Conducted market research to stay up to date on industry trends, shopped competition both in-store and online, and identified white space opportunities.
• Developed seasonal strategic assortments in collaboration with buying team to drive sales, margin and turn. Analyzed buy to ensure adequate breath and depth per program for optimal results. Partnered with planning on.

Greater New York City Area

• Managed sweater, knits and golf sportswear development, costing, sales and margin for $60M+ annual business.
• Developed bestselling key item knit and sweater programs selling over 100K units a season, along with fashion programs.
• Traveled overseas to work with vendors to seek new ideas, negotiate and monitor production.
• Launched Greg Norman Golf Performance program in all doors beating sales and margin plans.
• Collaborated with marketing on the launch to develop all new hangtags and labels.
• Partnered with Greg Norman's team to show development and ensure product met licensing requirements.

Greater New York City Area

• Promoted to Lead vision and strategy for tailored clothing private brands to drive sales and margin.
• Collaborated with divisions to plan individual store needs while maintaining brand integrity.
• Partnered with design to develop and execute assortment for 6 classifications and 3 brands.
• Met with Market vendors to review lines, develop new product, create strategies and negotiate prices.
• Launched Alfani Red to extremely strong results in 87 doors, based on success rolled out to all doors resulting in changing how the customer wear suits.
• Assisted in Seasonal seminars with buyers to teach the sales associates around the country about our product. Participated in store visits with buying team.

Greater New York City Area

• Earned position as the First Brand Analyst for the company, assisted in developing the role and responsibilities. Based on strong results, position was rolled out to other areas.
• Maintained in season ROF for all furnishing private brand departments, utilized to present stock opportunities and advised recommendations to fill stock needs.
• Partnered with Director to create reporting tool to monitor replenishment programs. These tools aided in making sure vendors were holding the proper replenishment stock, reacting to best and poor performance.
• Meet monthly with vendors to monitor replenishment programs.

Greater New York City Area

Built strategies, sales & receipt plans for Macy's.

Greater New York City Area

Participated in Macy's Training Program for Product Development.Primary responsibilities were developing and designed sterling silver & marcasite jewelry, sourcing, tracking sales and managing orders.