Jennifer Gary Email & Phone Number

Greater New Orleans Area

Created and executed a marketing and promotional strategy that drove product adoption with YOY increases ranging from 10% to 130% generating over $10M in cost-to-serve lifetime savings. Directed efforts to establish web analytics tagging and tracking for all digital promotions and publish a Marketing Dashboard in order to create a marketing plan that is personal to customers, profitable for owners and provable to stakeholders. Led successful effort by seeking and gaining funding and sourcing the right partner-experts to establish a Customer Data Repository and to create first Customer Residential Segmentation and Media Mix Optimization Model.

New Orleans, La Garden District-Uptown

Serve as buyer and seller agent specializing in historical residential properties in the famous Garden District/Uptown area of New Orleans, LA

Responsible for P&L for the residential market for a new subsidiary for competing in the deregulated Texas market. Great fun - short run!

Little Rock, Ar

New Product Concept research. Implementation of new program roll-out.

New Orleans, La

Managed full-service Financial Sales Center with $75 million in assets to maximize profit contribution to bank. Streamlined operations and transitioned branch from traditional customer service center to Financial Sales Center focused on Customer Relationship Management.Increased commercial loan portfolio over 400% in three years by expanding existing relationships via cross-sell opportunities, and building new client base. Improved income/expense ratio from 84% to 106.5% by maximizing revenue generating activities and decreasing cost factors of Center.

Mba, Marketing, Finance

Master in Business Administration; Marketing and Finance Hautes Etudes Commerciales, Jouey-en-Josas, France Intern, U.S. Embassy, Paris.

Summer Study, International Marketing

International Business/International Marketing

Ba, Music, History

Activities and Societies: Concert Band; Orchestra; Mu Phi AlphaMusic and History