Jennifer Gash Email & Phone Number

New York, Ny, Us

Newark, New Jersey

I have a proven track record in building and mentoring global cross-functional teams, fostering a collaborative environment that drives innovation throughout the product lifecycle. My expertise lies in:Strategic Leadership: Defined product vision, strategy, and roadmaps based on quantitative analysis, aligning features with business objectives and customer needs.Data-Driven Insights: Recruited and guided data analysts to generate actionable insights, continuously assessing… Show more I have a proven track record in building and mentoring global cross-functional teams, fostering a collaborative environment that drives innovation throughout the product lifecycle. My expertise lies in:Strategic Leadership: Defined product vision, strategy, and roadmaps based on quantitative analysis, aligning features with business objectives and customer needs.Data-Driven Insights: Recruited and guided data analysts to generate actionable insights, continuously assessing product strengths and limitations relative to market trends and user experience.Customer-Centric Practices: Developed processes that empower teams and encourage creativity, ensuring a customer-first approach in every initiative.Accessibility Advocacy: Served as an accessibility ambassador, leading seminars and establishing governance models to ensure compliance with WCAG 2.1 Level AA standards.User Experience Foundation: Laid the groundwork for a global UX practice focused on user-centered design, initiating a design system to enhance product scalability.Agile Optimization: Managed development and engineering practices in a fast-paced Agile environment, ensuring alignment with technology and product roadmaps.Vendor Management: Analyzed and onboarded technology vendors to build initial product offerings, negotiating contracts to support business objectives.Sales Collaboration: Partnered with sales teams to integrate product design into sales strategies, serving as the technology liaison to attract new clients.With a strong emphasis on continuous learning and improvement, I am passionate about leveraging technology to create impactful solutions in the digital landscape. Show less

New York, New York, United States

I successfully led the strategic product roadmap and project prioritization for the company’s flagship website, ensuring alignment with business goals and user needs. My key contributions included:Cross-Functional Collaboration: Partnered with diverse teams to drive product strategy, define requirements, and guide development processes.User-Centric Design: Developed sitemaps, wireframes, and mock-ups to create intuitive user experiences.Project Management Excellence:… Show more I successfully led the strategic product roadmap and project prioritization for the company’s flagship website, ensuring alignment with business goals and user needs. My key contributions included:Cross-Functional Collaboration: Partnered with diverse teams to drive product strategy, define requirements, and guide development processes.User-Centric Design: Developed sitemaps, wireframes, and mock-ups to create intuitive user experiences.Project Management Excellence: Built comprehensive project plans that optimized performance, managing scope, budget, and risk mitigation from requirements through deployment.Inclusive Culture Advocate: Championed a collaborative environment that valued diverse viewpoints, fostering a culture of risk-taking and continuous learning.Effective Communication: Translated technical concepts for senior management, reporting project outcomes and addressing risks as necessary.Passionate about creating impactful digital solutions, I thrive on driving innovation and enhancing user experiences. Show less

New York, New York, United States

In my role on a startup team, I successfully led product design efforts for a new B2C health and wellness subscription service that integrated content from all Rodale brands with rich media, social networks, and e-commerce. Key accomplishments include:Innovative User Experience: Embraced unconventional thinking to build a best-in-class content user experience, navigating ambiguity and taking ownership of the product vision.Strategic Roadmapping: Developed the vision, strategy… Show more In my role on a startup team, I successfully led product design efforts for a new B2C health and wellness subscription service that integrated content from all Rodale brands with rich media, social networks, and e-commerce. Key accomplishments include:Innovative User Experience: Embraced unconventional thinking to build a best-in-class content user experience, navigating ambiguity and taking ownership of the product vision.Strategic Roadmapping: Developed the vision, strategy, and roadmaps to align products with consumer expectations and business growth plans.Data-Driven Decisions: Conducted quantitative analysis and leveraged user research to define features and measure success against key performance indicators (KPIs).Operational Optimization: Prioritized tasks to keep product development on track, driving growth, engagement, and monetization.Collaborative Marketing: Partnered closely with marketing teams to create promotions and calls to action that enhanced customer acquisition, upsells, and renewals.Hands-On Development: Created product requirements, use cases, and user stories based on client insights, ensuring alignment with user needs.Engaging Prototyping: Developed visually engaging designs and prototyped end-to-end product experiences and features.Passionate about crafting impactful digital solutions, I thrive in fast-paced environments that challenge traditional approaches. Show less

New York, New York, United States

As the product development strategist for eScholastic’s most profitable eCommerce application, I successfully led initiatives for the Book Clubs Ordering Online platform, which generated approximately $250MM annually and accounted for over 50% of total orders. Key contributions include:Strategic Leadership: Championed by the CTO to shape product development strategy, ensuring alignment with business objectives.Cross-Functional Collaboration: Partnered with business stakeholders… Show more As the product development strategist for eScholastic’s most profitable eCommerce application, I successfully led initiatives for the Book Clubs Ordering Online platform, which generated approximately $250MM annually and accounted for over 50% of total orders. Key contributions include:Strategic Leadership: Championed by the CTO to shape product development strategy, ensuring alignment with business objectives.Cross-Functional Collaboration: Partnered with business stakeholders to drive product planning, customer discovery, and effectively communicate product goals across functional areas.Team Coordination: Coordinated efforts among development, sales, and customer success teams to deliver timely products and features to market.Change Management Integration: Implemented change management processes to enhance product builds and adapt to evolving needs.Client Engagement: Fostered client relationships to gather direct feedback and identify pain points, driving continuous improvement.Dedicated to enhancing user experiences and maximizing business impact, I thrive in dynamic environments that require strategic thinking and collaboration. Show less

New York, New York, United States

As the lead product designer and project manager for McGraw-Hill Education, I spearheaded the development of a no-code website creation platform used to build companion sites for K-12 and higher education textbooks. Key achievements include:Platform Development: Oversaw the creation and implementation of a user-friendly platform that streamlined website creation for educational materials.Requirements and Change Management: Led requirements management and prioritized tasks for… Show more As the lead product designer and project manager for McGraw-Hill Education, I spearheaded the development of a no-code website creation platform used to build companion sites for K-12 and higher education textbooks. Key achievements include:Platform Development: Oversaw the creation and implementation of a user-friendly platform that streamlined website creation for educational materials.Requirements and Change Management: Led requirements management and prioritized tasks for engineering teams, ensuring efficient project execution.Business Process Analysis: Conducted thorough elicitation, documentation, analysis, and validation of business processes and solution requirements.User Research and Training: Facilitated user training and conducted research to uncover true user needs, prioritizing stories that delivered significant value.UI and Workflow Design: Designed user workflows and user interfaces for five systems within the platform, enhancing usability and user experience.Passionate about creating impactful educational tools, I thrive in collaborative environments that prioritize user-centered design. Show less

Upper Saddle River, New Jersey, United States

In my role, I focused on creating visually compelling website layouts and user interfaces, ensuring alignment with design best practices. Key accomplishments include:Creative Briefs & Visual Concepts: Drafted creative briefs and developed visual concepts that enhanced website layouts, emphasizing color, contrast, typography, call-to-action placement, and brand continuity.UI Development: Designed user interfaces and coded website templates using HTML, CSS, and JavaScript… Show more In my role, I focused on creating visually compelling website layouts and user interfaces, ensuring alignment with design best practices. Key accomplishments include:Creative Briefs & Visual Concepts: Drafted creative briefs and developed visual concepts that enhanced website layouts, emphasizing color, contrast, typography, call-to-action placement, and brand continuity.UI Development: Designed user interfaces and coded website templates using HTML, CSS, and JavaScript, facilitating seamless integration into a proprietary content management and web publishing system.Dedicated to delivering engaging digital experiences, I thrive in environments prioritizing innovation and user-centered design. Show less