Founder
CurrentI founded a unique e-commerce brand that showcases artisan made jewelry and accessories that were discovered during my global travel adventures. This online boutique allows artisans access to a global audience to share their unique handicrafts, while helping to preserve artistic tradition and empower individuals and communities to live better lives through sustained support.The hard to find jewels featured in the shop are curated from over 19 countries and 35 artisans. They are… Show more I founded a unique e-commerce brand that showcases artisan made jewelry and accessories that were discovered during my global travel adventures. This online boutique allows artisans access to a global audience to share their unique handicrafts, while helping to preserve artistic tradition and empower individuals and communities to live better lives through sustained support.The hard to find jewels featured in the shop are curated from over 19 countries and 35 artisans. They are thoughtfully selected to delight customers with their beauty and rarity. At JJ Caprices we strive to connect buyers to the pieces by sharing stories of the wearable arts' creation, the history of its handicraft tradition or its artisan story. We delight in celebrating exquisite talent and art, and supporting the artisans and designers who create them.EXPERIENCE:• Launched a startup e-commerce brand.• Culturally and physically navigated the globe to find the best artisans.• Powered 20% year-over-year growth through strategic, cost-effective and creative marketing plans that drove customer growth, loyalty and conversion.• Cultivated devoted customer relationships and loyalty by delivering unmatched customer service, creating unique and engaging social media content, loyalty programs, and strategic SEO implementation.• Constantly distilled complex problems into solutions to improve customer experience and increase sales. resulting in consistent 2%+ online sales conversion (above industry standard).• Trained, managed and motivated a diverse team of local and off-shore employees, fostering a productive and efficient work environment.• Leveraged language skills and cultural and relationship acumen to negotiate contracts and build enduring partnerships with designers and artisans. Show less