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Jennifer J. Lopez is an energetic, organized, and team-oriented marketer with a proven track record of results that exceed stakeholder expectations. She is an expert in the design and execution of integrated marketing campaigns / programs for customers, partners, and prospects.Jennifer is the principal and founder of Persimmon Marketing and has held various management positions within the financial services / fintech industry. She was the Executive Director at the American Coalition of Stock Plan Administrators (ACSPA), Director of Marketing at Equity Administration Solutions, inc. (now Certent), and branch manager of First Republic Bank. She is a member of Global Equity Organization (GEO), National Center for Employee Ownership (NCEO), and Meeting Planners International (MPI).Jennifer is also passionate about projects focused on community youth advancement, where she founded Echo Aquatics and Valley Innovators to develop leadership skills, entrepreneurship, mentorship, and water safety for young adults. Jennifer has also received a GEO star award from Global Equity Organization (GEO) for her volunteer efforts.Jennifer is originally from Central California. She received her degree in History from San Francisco State University and is currently pursuing an online Masters degree in History.Specialties include: Business-to-Business (B2B) marketing campaign / program creation, management, and measurement · field marketing event strategy and execution targeting customers, partners, and prospects · online / digital marketing (SEO, PPC/SEM) · direct mail · brand creation · website design and development · social media marketing · partner marketing · marketing operations · marketing analytics
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Founder And PrincipalPersimmon Marketing Jan 2015 - PresentFresno, California, UsFounded marketing and event company specializing in strategy and tactical execution of innovative programs that span every aspect of marketing and sales enablement.Manage day to day operations: hiring, training, managing staff, P&L, invoicing, vendors, and working directly with clients to achieve results.Sourced and helped 25+ companies achieve their marketing and revenue goals. Select clients include: Nasdaq Private Market, Coleman & Horowitt, TerrAlign, Sales Management Association, and BLACK Wellness & Prosperity Center.Successfully project-managed multiple website redesigns on various CMS platforms such as Wix, WordPress, SquareSpace. Projects included building brands, messaging, SEO, content marketing, and the integration of other corporate programs. 500%+ SEO growth for a leading law firm.Launched and managed digital campaigns targeting various audience segments from tech executives to nonprofit community members.Led and executed annual conferences for thousands of attendees and hundreds of vendors. Responsibilities included event strategy, team oversight, sales alignment, corporate sponsorships, and logistical management for vendors, hotels, and other overhead.Orchestrated regional events for the Nasdaq Private Market Summer Concert series with 2,000+ attendees.Forged strategic partnerships in the mobility taxation industry with companies that included Baker Mackenzie, Morgan Stanley, and Accurate Equity to boost brand recognition and revenue.Created and managed social media, email marketing, newsletters, blogs, and other content assets. -
Founder And CeoValley Innovators Apr 2018 - PresentFresno, California, UsValley Innovators is a mission-driven company focused on educating, mentoring, and providing access to capital to early-stage companies throughout California. Programs include online and in-person educational sessions, networking, and the professional resources needed for founders to scale their business. A pitch contest will be held annually. Winners will receive cash prizes, marketing exposure, and other tools to help them succeed. Headquartered in Fresno, CA, Valley Innovators accepts entrepreneurs from all over the world. -
OwnerEcho Aquatics Oct 2019 - Aug 2022Helping make Fresno’s aquatics more inclusive and reflective of the current population. -
Head Coach - AquaticsFresno High School Jan 2019 - Oct 2021 -
Co-FounderWffconnect Sep 2016 - Aug 2017WFFConnect is a global, mission-driven company that connects women founders with the worldwide investment community and provides education, events and resources around the world to assist the women entrepreneur's and CEO's. Co-founder responsible to fulfill all aspects of marketing and business development for leading organization focused on connecting female founders with the capital they need to scale their businesses. Responsibilities include: marketing strategy and execution, event strategy and execution, email communications, sales, and public relations.Key Achievements• Grew membership base from a U.S, based membership to members in 15 countries, in four months.• Successfully launched inaugural one-day event with a sold out crowd.• Established partner and sponsorship program that provides various forms of content to all stages of the company life-cycle.• Accelerated demand generation through events, webinars, blog content, and social media engagement.
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Executive DirectorAmerican Coalition Of Stock Plan Administrators Apr 2013 - Dec 2015Executive focused on all day-to-day operations, finances, and marketing for leading organization advocating for stock plan administrators.Key Achievements• Improved day-to-day operations, resulting in a 40% decrease in operating cost.• Lead the creation and distribution of white paper providing the basics of mobility taxation.• Engaged in market research, pricing, packaging, and promotions to drive awareness.• Coordinated and facilitated member meetings, trade shows, and regional events.• Established partnerships with other educational organizations, GEO, NASPP, WorldatWork, etc.
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Director Of MarketingEquity Administration Solutions, Inc. Jun 2011 - Mar 2013Roseville, Ca, UsEnvisioned, developed, and deployed marketing programs to support sales and customer experience for leading equity compensation software company. Created and integrated key initiatives to support the companies vision, customer success, and sales.Key Achievements• Orchestrated and executed the company’s annual customer summit, EASi Summit, featuring over 300 registered attendees that drove 100% client renewal rate from attendee’s, generated $50,000 in sales pipeline, and made a profit the inaugural year.• Created and executed multiple campaigns focused on establishing prospect pain points. Findings were nurtured through various educational resources, including white papers, blog post, webinars, and events.• Revenue increased 33% after the creation and integration of marketing programs. Resulting in the company receiving Deloitte’s 500 Fastest Growing Company two years in a row.• Successfully launched several programs that included, partner relationships, customer certification program, and a regional event series. -
Office Manager, North AmericaGlobal Shares Feb 2010 - Jun 2011Ireland, Ie• Social Media Management• Event Planning and Management; including annual leadership forum (held domestically and internationally)• Direct support to the CEO• Reference Program -
Marketing And Office ManagerLandscape Design By Bette Sep 2007 - Jun 2011• Drive demand generation via aggressive marketing programs• Produce top-notch marketing collateral and sales tools• Create and oversee all corporate events• Responsible for employee recruitment and training• Perform office management functions, including: general administration and vendor management• Inventory Management
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Branch ManagerStar One Credit Union Apr 2007 - Aug 2007Sunnyvale, California, Us• Responsible for Cupertino branch daily operations• Performed human resources management, including employee recruitment and training• Customer Service -
Branch ManagerFirst Republic Bank Feb 2004 - Apr 2007San Francisco, Ca, Us• Managed Redwood City branch daily operations and sales performance• Increased overall branch growth from $33M to $70M• Nearly tripled checking growth from $5M to $13M• Created branch marketing events to drive increased revenue and customer satisfaction• Developed direct mail marketing collateral to generate new accounts• Led the company in products per client (4+ per relationship) and instructed several training sessions on this success• Performed human resources management, including employee recruitment and training• Performed risk management and fraud prevention best practices• Provided direct support to District Manager and managed District in his absence• No employee turnover during tenure -
Customer Service RepresentativeKate Spade 2004 - 2007New York, Us -
Assistant Branch ManagerWorld Savings May 2000 - Feb 2004Us• Supported Sunnyvale branch daily operations• Performed human resources management, including employee recruitment and training• Developed new customer accounts• Enhanced customer loyalty and retention through superior customer service• Organized and implemented audits for district branches• Responsible for coordinating secret shopper exercises• No employee turnover during my tenure
Jennifer Lopez Skills
Jennifer Lopez Education Details
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San Francisco State UniversityHistory -
Fresno High SchoolHigh School
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Santa Clara University Leavey School Of BusinessCertified Equity Professional Level 1
Frequently Asked Questions about Jennifer Lopez
What company does Jennifer Lopez work for?
Jennifer Lopez works for Persimmon Marketing
What is Jennifer Lopez's role at the current company?
Jennifer Lopez's current role is Founder and Doer.
What is Jennifer Lopez's email address?
Jennifer Lopez's email address is je****@****ing.com
What is Jennifer Lopez's direct phone number?
Jennifer Lopez's direct phone number is +165038*****
What schools did Jennifer Lopez attend?
Jennifer Lopez attended San Francisco State University, Fresno High School, Santa Clara University Leavey School Of Business.
What are some of Jennifer Lopez's interests?
Jennifer Lopez has interest in Animal Welfare, Children, Environment.
What skills is Jennifer Lopez known for?
Jennifer Lopez has skills like Management, Leadership, Marketing, Social Media Marketing, Project Management, Program Management, Event Planning, Vendor Management, Sales, Event Management, Marketing Communications, Corporate Events.
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