Jennifer J. Yi

Jennifer J. Yi Email and Phone Number

CEO and Founder @ Seoul, KR
Seoul, KR
Jennifer J. Yi's Location
Seoul, South Korea, Korea, Republic of
About Jennifer J. Yi

Jennifer's work is based on a close observation of how people interact with products, services, and experiences. With keen insights into people, Jennifer builds brand value with design thinking methodologies and creative ideas. As a trend analyst, she monitored consumer trends, identified timely topics, conducted consumer research, analyzed data and wrote articles based on systematic analyses. This experience made her become more passionate about combining intuition and logic. Jennifer’s strength in branding and storytelling made her become a strategist, always creating a solution with a seamless match between concept, design and message. For Jennifer, it’s all about “Connect, engage and inspire.”

Jennifer J. Yi's Current Company Details
Little Shining Moments (리틀샤이닝모먼트)

Little Shining Moments (리틀샤이닝모먼트)

CEO and Founder
Seoul, KR
Jennifer J. Yi Work Experience Details
  • Little Shining Moments (리틀샤이닝모먼트)
    Ceo And Founder
    Little Shining Moments (리틀샤이닝모먼트)
    Seoul, Kr
  • Little Shining Moments (리틀샤이닝모먼트)
    Ceo & Founder
    Little Shining Moments (리틀샤이닝모먼트) Jan 2021 - Present
    대한민국 서울
    CEO & Founder of Little Shining Moments, a community platform & lifestyle brand for all.Life is made of small moments like this. Find your own little shining moments✨당신의 빛나는 순간들을 함께 찾아가는 리틀샤이닝모먼트.
  • Netflix
    Visual & Style Director
    Netflix Jan 2024 - Dec 2024
    Visual & Style Director for upcoming Netflix show : Set against the backdrop of Korea’s rugby scene, seven teams battle it out with strength, strategy, and teamwork, all vying for the championship.
  • Netflix
    Visual & Style Director
    Netflix May 2022 - Jun 2023
    Visual & Style Director for upcoming Netflix show : 24 female police officers, firefighters, bodyguards, soldiers, athletes and stuntwomen team up by profession to compete for survival on a remote island.
  • 인터파크
    Space Planning Director/ Consultant
    인터파크 Aug 2021 - Nov 2021
    대한민국 서울
    Space Planning Director/Consultant for a newly launching theater at Coex Artium.: Interpark Theater at Coex Artium is a cultural complex established to help advance the performing arts. • Creating an overall concept and theme for the venue• Analyzing case studies, main targets and trends• Suggesting visual communication techniques• Consulting in general, including F&B menu to overall verification
  • K-Startup Grand Challenge
    Lead Community Organizer/ Lecturer
    K-Startup Grand Challenge Aug 2021 - Nov 2021
    대한민국 서울
    Community organizer, moderator, and lecturer for global start-ups (from Asia, Europe, and America) at K-Startup Grand Challenge 2021.: The Little Shining Moments community collaborated with the KSGC 2021, a global acceleration program backed by the government of South Korea. Our curriculum includes - general information, housing, transportation, must-visit attractions, business etiquette, holidays, food, history, traditional art, traditional drinks & games.
  • Netflix
    Creative Art Director
    Netflix Mar 2021 - May 2021
    대한민국 서울
    Creative Art Director for upcoming Netflix X tvN show , featuring food researcher, businessman and entertainer Paik Jong-won. : will be Netflix’s first reality series introducing Korean drinks, food and culture.
  • Spacedog
    Brand Director
    Spacedog Aug 2020 - Dec 2020
    Seoul, Republic Of Korea
    Brand Director of Spacedog, a cultural complex for young creators.: Spacedog consists of a cinema focused on art films, a café, an exhibition hall, a performance hall, a studio, and a rooftop terrace. It aims to create a structure where creative content is free flowing and art is effortlessly consumed.
  • Edition Denmark
    Marketing Director
    Edition Denmark Aug 2020 - Dec 2020
    Seoul, Republic Of Korea
    Marketing Director of Edition Denmark, a lifestyle brand sharing the Danish Lifestyle.• Developed consistent brand experience- Creating an internal & external system & manual for the wholesale, including partner website- Contents planning for different channels (instagram, official website, youtube, etc)- Generating brand product manual
  • Freelance, Self-Employed
    Senior Bx (Brand Experience) Planner
    Freelance, Self-Employed Jun 2020 - Aug 2020
    Seoul, Republic Of Korea
    Senior BX (Brand Experience) Planner for BX Design Crew, Unusual Seoul
  • Parsons School Of Design - The New School
    Research Assistant
    Parsons School Of Design - The New School Apr 2019 - May 2020
    New York
  • Korean Cultural Center/Consulate General Of The Republic Of Korea
    Summer Intern
    Korean Cultural Center/Consulate General Of The Republic Of Korea Jul 2019 - Sep 2019
    New York
    Department of Cuisine / Film / Kpop Academy• Analyzed trends in the Korean film industry focusing on the movie "Parasite."• Coordinated K-Pop Academy, a 4-week program providing cultural experiences to 65 selected students.
  • Kopan(New Korean Cuisine)
    Bx (Brand Experience) Planner
    Kopan(New Korean Cuisine) Jun 2017 - Jul 2017
    Copenhagen, Denmark
    • Created interior design, website, and menu for a newly launching restaurant.• Initiated brand extension of Kopan with Kopan Express.
  • Cj Enm
    Senior Analyst
    Cj Enm Jan 2014 - Jun 2017
    Seoul, Republic Of Korea
    Senior Analyst, Data Insight Team• Analyzed trends in entertainment consumption for China, Vietnam, and Thailand. Suggested strategic insights for the globalization of Korean-wave entertainment.• Published the quarterly consumer trend report, • Published the bi-weekly online report, <57 seconds Trend>HR Analyst, Human Resources Team• Coordinated the recruiting process for new and experienced employees.• Took charge of human resource management… Show more Senior Analyst, Data Insight Team• Analyzed trends in entertainment consumption for China, Vietnam, and Thailand. Suggested strategic insights for the globalization of Korean-wave entertainment.• Published the quarterly consumer trend report, • Published the bi-weekly online report, <57 seconds Trend>HR Analyst, Human Resources Team• Coordinated the recruiting process for new and experienced employees.• Took charge of human resource management and organization restructuring.Marketing Analyst, Music Production Team• Supervised production of artists' albums and music videos.• Formulated marketing strategies and tactics for albums and music videos.• Implemented integrated marketing communication activities for brand equity. Show less

Jennifer J. Yi Skills

마케팅 편집교정 엔터테인먼트 Ms 오피스 Trend

Jennifer J. Yi Education Details

Frequently Asked Questions about Jennifer J. Yi

What company does Jennifer J. Yi work for?

Jennifer J. Yi works for Little Shining Moments (리틀샤이닝모먼트)

What is Jennifer J. Yi's role at the current company?

Jennifer J. Yi's current role is CEO and Founder.

What schools did Jennifer J. Yi attend?

Jennifer J. Yi attended Parsons School Of Design - The New School, Yonsei University 연세대학교, The University Of Georgia.

What skills is Jennifer J. Yi known for?

Jennifer J. Yi has skills like 마케팅, 편집교정, 엔터테인먼트, Ms 오피스, Trend.

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