Jennifer Roth Email and Phone Number
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A self-professed Marketing Geek, I've had the opportunity to serve in many B2B marketing roles, including product management, brand management, product marketing, and as a senior vice president and CMO of marketing at high-growth global companies. I also led a B2B marketing firm from start-up through rapid growth, ultimately being named to Inc. 5000's fastest-growing companies list (in the top 25%) for two consecutive years. An entrepreneur at heart, I serve on the EO Minnesota Board as the Marketing Chair, where I am inspired by entrepreneurs across the world.Today, I bring my experience to life as a senior strategist at Schermer where I work with brilliant clients and equally brilliant colleagues. Additionally, I am CEO and founder at JKR Consulting, focused on serving small and mid-sized clients on high growth trajectories. I love to help clients build, deploy and measure marketing programs that align with their growth goals and that deliver predictable, systematic, and measurable growth.
Blue Sparq Marketing
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Chief Executive OfficerBlue Sparq Marketing May 2023 - PresentMinneapolis, Minnesota, Us🚀Supercharging Your Growth 🚀🌟 About Us 🌟Welcome to Blue Sparq Marketing, where we're not just another marketing agency – we're your dedicated growth partner! As entrepreneurs and former corporate marketers, we understand the unique challenges you face, and we help you build marketing programs that align with your business objectives that set the stage for systematic, predictable and MEASURABLE growth!🔷 Our Mission 🔷Founded by entrepreneurs and built for entrepreneurs, we specialize in supercharging your growth trajectory with smart, strategic, and sensible marketing solutions. Our commitment is simple: offer everything you need and nothing you don't.💼 What We Do 💼🌱 Your Strategic Marketing Foundation: We start with a strategic marketing roadmap tailored to your unique business needs. This forms the bedrock upon which we build your success.📊 Customized Monthly Services: Your business is ever-evolving, and so are your marketing needs. We offer flexible monthly services that adapt to what makes sense for your business right now.🔄 Agile Adaptation: As your needs change and goals evolve, we pivot alongside you. We'll ramp up and down based on your objectives and the data we collect.💪 Real Deliverables, Real Results: Our focus is on tangible outcomes, not billable hours. Your project is our priority, and we're dedicated to achieving the results you deserve.🤝 An Extension of Your Team: Consider us an integral part of your team. We work tirelessly to bridge the gap between where you are today and where you want to be.Let's connect and explore how Blue Sparq Marketing can elevate your business to the next level.📧 Contact us: jroth@bluesparqmarketing.com🌐 Visit our website: www.bluesparqmarketing.com#Entrepreneurship #MarketingSolutions #BusinessGrowth #ResultsMatter -
FounderWise Blue Yonder Jul 2022 - PresentInver Grove Heights, Mn, UsWise Blue Yonder is a first-of-its-kind travel services company dedicated to helping people with unique abilities and needs travel with confidence. For people with mobility challenges, navigating the world as it is built today can seem daunting. We help remove obstacles and uncertainty by empowering people to research, plan, and book travel that is optimized for them. Comprehensive services include: 1) free content for researching destinations, excursions, and accommodations, 2) subscriptions to fully-vetted trip itineraries and partner discounts, and 3) custom concierge travel planning. Our clients, regardless of ability, can wander with wisdom and experience the joy in the journey. -
Marketing & External Engagement ChairEntrepreneurs' Organization - Minnesota Jul 2021 - PresentMinnesota , UsServe as board chair to help drive awareness and engagement for Minnesota's fastest-growing entrepreneur network. EO Minnesota consists of 80+ proven Minnesota entrepreneurs and @Entrepreneurs Organization consists of 15,000 members in 61 countries. -
Senior StrategistSchermer Sep 2022 - PresentMinneapolis, Mn, UsI work with exceptional clients to develop strategic programs and recommendations that help clients achieve their business goals. Working alongside customers and the SCHERMER team, I get the opportunity to create programs that are as unique as each client, and that drive meaningful business results. Initiatives include:+++ Strategic business plans+++ Strategic marketing plans+++ Voice of Customer and Voice of Market research+++ Brand and messaging strategy+++ Go To Market and Product launch plans and programs+++ Employee engagement and culture initiatives+++ Investor and analyst program strategies+++ Partner marketing programs -
President & FounderJkr Consulting Jul 2022 - May 2023The JKR Consulting team helps small and mid-size businesses develop marketing programs to fuel growth. We provide the skills and talents you need when you need them, so you can build a fully operational marketing function at a fraction of the cost of hiring an entire team of experts. Services include:-Strategy-Fractional CMO services-Brand and messaging-Content marketing and thought leadership programs-Demand generation: email marketing, paid digital-Social media-Website development and improvements-Metrics & analytics support
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President, Ceo & Marketing StrategistGrowthmode Marketing Oct 2015 - Jul 2022St. Paul, Mn, UsGrowthMode Marketing is a B2B marketing agency offering the full spectrum of marketing services for strategy, execution and measurement for organizations on a high growth path. When it comes to working in the fast-paced environment of a high growth company, marketing results are quintessential to success. We get that. We’ve worked with many company leaders, marketing executives and sales teams to build foundational B2B marketing programs, grow lead volumes and establish the organization as a leader in their space. We provide flexible solutions to help you address these mission critical initiatives:* Build marketing plans and strategies that support rapid growth goals* Develop lead generation engines that are measurable and successful* Understand your audience with effective buyer personas and messaging that resonates* Position a company for going public, acquisitions and divestitures* Provide additional bench strength and expertise in areas where and when you need them most* Introduce new products and services to the market place in a way that breaks through the clutter* Establish your company as a known brand and thought leader -
PrincipalJkr Consulting, Inc. Apr 2007 - Jan 2016JKR Consulting, Inc. is a team of proven B2B marketing professionals who specialize in marketing strategy and consulting for B2B companies, specifically in the areas of health care, wellness and technology. Areas of expertise include:-Marketing strategy, planning and launches-Lead generation strategies, campaign plans and writing and administering plans-Content marketing-Digital/social marketing-Product marketing-Copywriting-Graphic design services-Web site content development and planning-Employee communications -Proposal support for RFPs, RFIs and standard proposals
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Global Senior Vice President MarketingAsure Software 2012 - May 2015Austin, Tx, UsResponsible for overseeing marketing for a SaaS-based technology company. Led all marketing functions in the U.S, U.K., and globally. Primary areas of focus included:1) Building brand awareness as new entrant in the SaaS-based workplace management market2) Repositioning the company with elevated messages3) Developing lead generation programs that resulted in 30% conversions to sales leads on average4) Overseeing digital marketing and social media marketing to support awareness and lead generation goals5) Leading product marketing function, bringing several new mobile apps and SaaS-based products successfully to market6) Leading customer communications and upsell initiatives to increase customer value to the base; also assisted in the implementation of a Net Promoter Score process7) Driving investor and public relations activities to increase awareness of Asure Software in the investment and workspace and time & attendance market places -
Director Of Marketing & Communications, Ceridian LifeworksCeridian Mar 2007 - Apr 2008Minneapolis, Mn, UsLed marketing team responsible for all facets or marketing, including long rang and short range strategic planning, branding, product positioning and launches, public relations, lead generation, customer and employee communications and client promotions. Managed marketing budget of approximately $8 million. -
Director Of MarketingCeridian 2003 - 2008Minneapolis, Mn, UsLed team of 20+ product marketers who were responsible for branding, positioning, promotions and launch of all new products and upgrades across Ceridian. -
Marketing DirectorCeridian 2002 - 2007Minneapolis, Mn, Us -
Product ManagerCeridian Feb 1999 - Feb 2002Minneapolis, Mn, UsResponsible for the development and launch of web-enabled HR/Payroll applications as well as overall product management for SQL, Access and hosted HR/payroll products. Duties included forecasting market opportunity, business requirements, concept definitions, comprehensive product requirements document, branding, promotions, pricing, organizational readiness and successful product launch.
Jennifer Roth Skills
Jennifer Roth Education Details
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University Of St. Thomas (Tx)Business Management -
College Of Saint BenedictEnglish
Frequently Asked Questions about Jennifer Roth
What company does Jennifer Roth work for?
Jennifer Roth works for Blue Sparq Marketing
What is Jennifer Roth's role at the current company?
Jennifer Roth's current role is CEO & Founder | Marketing Strategist | Travel Blogger | Accessibility Travel Advocate | Wine Enthusiast | Wordle Junkie.
What is Jennifer Roth's email address?
Jennifer Roth's email address is jr****@****ing.com
What is Jennifer Roth's direct phone number?
Jennifer Roth's direct phone number is +165140*****
What schools did Jennifer Roth attend?
Jennifer Roth attended University Of St. Thomas (Tx), College Of Saint Benedict.
What are some of Jennifer Roth's interests?
Jennifer Roth has interest in Copy Writing And Project Management, Reading, Personal, Scrap Booking, Marketing Strategy And Development, Professional, Product Planning.
What skills is Jennifer Roth known for?
Jennifer Roth has skills like Lead Generation, Product Marketing, Strategy, Marketing Strategy, Marketing, Leadership, Strategic Planning, Product Management, Competitive Analysis, Account Management, Start Ups, Marketing Communications.
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