Jennifer L. Jackson Email and Phone Number

• Evaluate the marketing efforts of a small business and provide guidance on areas that will maximize the potential for growth, prioritizing those that can be easily implemented and align with their overall company goals.• Expertise in overall marketing strategy, website optimization, content management, social media plan & management, email marketing, direct mail, outreach and more.• Logo creation, graphic design, website design, social media management, event support as well as create & distribute press releases when needed.

• Event coordination of all major meetings & conferences & growing this line of business 308% year over year.• Branding development & support / 10+ years of strategic and marketing planning• Creation, management and maintenance of 4 company websites• Successfully held multiple roles and aided in significant company growth during which I’ve managed staff, budgets, forecasts, negotiated with partners & coached clients.

· Project Manager for national recruitment effort of expanding managed care vision panel of independent eye care providers for new vision insurance company. · Responsible for coordination of recruitment efforts of all affiliated regional optical chains across the nation and being the central hub for processing and on-boarding of new providers. · Supervision of all network recruitment associates as well as continually evaluating and improving our sales cycle process to ensure the most return from our efforts. · Creation and distribution of all company documents, marketing materials, and reporting recruitment efforts/success to the board on a weekly basis.

· Responsible for process of bringing new product (frames/accessories) into 25 retail locations, assisting with the merchandising in each location, as well as handling returns and discontinued product with suppliers. · Responsible for handling all monthly, quarterly, and annual product reports and managing all store planograms. · Responsible for handling the transfer of patient records and fulfilling company president and senior management requests. · Responsible for effectively managing my role with Crown Optical while also managing my responsibilities with Opti-Port, LLC.