Jennifer Lyell Email and Phone Number
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As the Director of Product Management and Strategy for Adobe's Digital Imaging portfolio, including Photoshop and Lightroom, Jenny has over ten years of experience in leading product development, both mature and 1.0 products, marketing, and corporate strategy. Jenny's mission is to make Adobe's products an amazing experience for creatives of today and tomorrow, across devices and platforms. She has played a foundational role in launching Photoshop on the iPad, identifying new market opportunities, developing multi-year product roadmaps, and presenting key visions and decisions to the board of directors and executive teams. She has also steered long-term strategies for the portfolio's evolution, building comprehensive financial models, developing strategies for the next generation of creatives, and driving organizational change. Additionally, as an ICF and CTI-accredited executive coach, she is dedicated to nurturing leadership and diversity within Adobe, mentoring a growing number of emerging leaders.
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AdobeAustin, Tx, Us -
Director Of Product Management And Product StrategyAdobe Dec 2023 - PresentSan Jose, Ca, UsLeads product management and long-term strategic initiatives for Adobe's digital imaging portfolio, including Photoshop and Lightroom
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Principal Product Manager - Digital Imaging StrategyAdobe Jan 2020 - Dec 2023San Jose, Ca, UsCreating art has always been something that feels timeless to me, and when I discovered Photoshop as a high school freshman, I became hooked and spent the next four years learning how to 'play the piano' with the toolbar and shortcut keys. Creating art is a zen, an expression, a play. It moves and inspires people, and so it is a privilege to meet customers, people who do this for a living and passion. My goal is to make Photoshop an amazing experience for creatives today and for the next crop of young creatives on more devices and platforms.
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Senior Product Manager - Photoshop On The IpadAdobe Jan 2016 - Dec 2019San Jose, Ca, UsPhotoshop on iPadFounding product manager for Ps on iPad - identified market opportunities, early adopters, developed 3-year product strategy, product roadmap, presented key decisions to the board of directors, executive teams, launched beta and 1.0 version of product. Demo'd product as part of keynote for an audience of 14,000 creative professionals
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Corporate Strategy ManagerAdobe Apr 2015 - Dec 2015San Jose, Ca, Us•Developed market sizing, competitive analysis, business models and pricing analysis for early stage products (ex: Adobe Voice and Adobe Slate)•Forecasted total addressable markets and growth for digital marketing and digital media•Collaborated with product and operations teams to inform product strategy and go-to-market
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Product Manager - PhotoshopAdobe May 2014 - Apr 2015San Jose, Ca, UsPhotoshop CC •Managed and prioritized feature development for designer and photographer audience•Led two scrum teams as product owner; acted as liaison between engineers, customers, marketing•Conducted qualitative and quantitative user research to inform product roadmap and prioritizationLightroom SDK•Led a cross-functional team to build an early stage Lightroom SDK for the developer community•Developed product strategy and drove initial business development with key strategic partners
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Social Media Manager - Innovation & AnalyticsAdobe Aug 2013 - Apr 2014San Jose, Ca, Us•Analyzed Adobe's social media performance against competitor brands; provided insights and actionable recommendations on building higher engagement and ROI on social media efforts •Evaluate up-and-coming social media tech investments for Adobe to integrate across groups (ex: marketing, sales, support, HR) to optimize marketing efficiency, build stronger customer satisfaction, and accelerate leads •Design employee programs to make Adobe a more socially-enabled business (integration of social technologies, social participants, and proven social principles) including a company-wide training curriculum and activation programs
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Mba Product Manager Intern - Claritin®Merck Jun 2012 - Aug 2012•Led a cross-functional team of sales, consumer research, activation, and agencies to build a key consumer strategy for Claritin’s 2013 Marketing Plans, expected to drive $10MM incremental sales•Analyzed Claritin’s Spring 2012 market performance and recommended growth opportunities based on market share, competitor trends, and customer data•Created the national pricing recommendation for a new Claritin Children’s product based on profitability, costs, customer margin, and competitor pricing
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Digital Marketing ManagerMicrosoft Aug 2009 - Jul 2011Redmond, Washington, Us•Drove U.S. marketing campaigns and programs through digital, events, and relationship marketing; led digital innovation projects to find new ways to produce high-value engagements with business customers•Managed virtual product launches for Office 2010, Windows 7, Dynamics CRM; led a global team spanning product, marketing and agencies to drive strategy and input, gain support, and manage timely execution to reach over 1MM business customers and $10MM in sales•Analyzed consumer insights of C-level segment (CEO, CIO) and aligned various marketing channels based on sub-segment criteria, which resulted in increased audience coverage through a targeted approach -
Associate Marketing ManagerMicrosoft Aug 2007 - Aug 2009Redmond, Washington, Us•Pitched a solution to senior leadership that saved an effective, but high-cost product evaluation program from termination, saving 10 times the program cost ($300 down to $30 per customer) and influencing $225MM sales pipeline; recognized by North America President with the Customer Champion Award•Discovered ways to streamline customer satisfaction and purchase intent metrics; built consensus across multiple divisions to standardize metrics to better evaluate performance across marketing engines•Grew digital media consumption by 75% year over year (webcasts, podcasts, whitepapers) with business customers through consumer insights, campaign prioritization, and effective positioning of offers
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InternDell Mar 2005 - May 2005Round Rock, Texas, UsOperations
Jennifer Lyell Skills
Jennifer Lyell Education Details
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Northwestern University - Kellogg School Of ManagementManagement And Organizations -
Texas Mccombs School Of BusinessMarketing
Frequently Asked Questions about Jennifer Lyell
What company does Jennifer Lyell work for?
Jennifer Lyell works for Adobe
What is Jennifer Lyell's role at the current company?
Jennifer Lyell's current role is Director @ Adobe | Product Management, Product Strategy.
What is Jennifer Lyell's email address?
Jennifer Lyell's email address is je****@****ail.com
What is Jennifer Lyell's direct phone number?
Jennifer Lyell's direct phone number is +171337*****
What schools did Jennifer Lyell attend?
Jennifer Lyell attended Northwestern University - Kellogg School Of Management, Texas Mccombs School Of Business.
What are some of Jennifer Lyell's interests?
Jennifer Lyell has interest in Children, Education, Health.
What skills is Jennifer Lyell known for?
Jennifer Lyell has skills like Product Marketing, Cross Functional Team Leadership, Digital Marketing, Competitive Analysis, Strategy, Analytics, B2b Marketing, Product Management, Product Launch, Customer Insight, Marketing Research, Market Research.
Who are Jennifer Lyell's colleagues?
Jennifer Lyell's colleagues are Monika Sonwane, Maurice Popp, Mohamed Yousry, Boy Qli, Stanley Dove, Sissy Carr, Shivangi Gupta.
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