-Auditing & Reporting: Prepare financial documentation for audits, lines of credit, and annual reports for executive team-Financial Modeling: Create monthly comprehensive and detail reports to executive team and directors-Reporting: Track data for all accounts, payroll, income streams, and KPIs-Strategic Insights: Advise on internally developed software systems to increase visibility of trends and providing forecasting support-Budget Projections: Create yearly budget projection and summaries, evaluate and adjust KPIs-Communications: Attend weekly cross-functional meetings, develop interdepartmental processes to facilitate greater cooperation, work directly with executive level team members to drive policy and direction

-Strategic Development: Developed and implemented marketing strategies, including Google Adwords campaigns and SEO strategies, resulting in a 75% increase in new business inquiries, and increasing gross profits by 20% each year-Process Improvement: Spearheaded website redesign and implementation of conversion tracking to facilitate analysis and decision-making -Financial Analysis: Prepared and presented financial analysis of strategies, A/B testing, and provided recommendations for improvements-Forecasting: Researched industry trends and advised on business strategies for expansion

-Leadership: Provided direction and management of company finances -Strategic Development: Provided recommendations to the CEO and members of the executive management team-Financial Oversight: Managed the processes for financial forecasting and budgets, and preparation of all financial reporting-Financial Planning: Advising on long-term business goals, KPIs, and investor acquisition-Communications: Establishing and developing relations with senior management and external partners and stakeholders

-Event Production: Produced over 65 successful events (600 - 2000 attendees), negotiated with facility owners, vendors, volunteers, and oversaw adherence to contractual obligations-Financial Analysis: Maintained financial records, developed KPIs, and analyzed financial data. Provided insights and direction-Leadership: Trained promotions team, scouted locations, selected and managed artists & performers, managed registration, logistics, volunteer coordination, and group communications-Partnership Development: Contracted special promotional tours with MGM and Sony for local releases

-Leadership: Re-structured the sales team to promote better business practices and accountability-Process Improvement: Instituted a custom built Salesforce CRM system resulting in a 25% increase in new clients and a 42% increase in client retention-Financial Analysis: Responsible for KPI development and financial tracking systems for sales and marketing team-Project Management: Oversaw sales and marketing implementation for two major software product roll-outs

-Financial Analysis: Maintained financial records, developed KPIs, analyzed financial data-Leadership: Managed and trained marketing team, created promotional material and informational copy-Strategic Development: Negotiated promotional alliances with major corporations, including developing the first Listening Stations for Tower Records