Assistant to the President and VP's of Marketing and Sales

• Managed over 33% of the sales force (Audiologists) and 6 territory managers in the marketing activity execution for Lyric® brand hearing aids from direct mail, patient and purchase lists, print research and media reservation to the creation of the artwork to go-to-market and provider reimbursement for co-op marketing program. • 3-person co-op team, solely executed 47% of all executed marketing campaigns for the co-op program.• Managed 40% of total Co-Op annual budget and total company sales including ROI for all co-marketing deliverables.• Solely executed and managed top 2 corporate provider’s quarterly marketing plans to deliver Lyric customer acquisition, product and practice awareness delivery results above average & below spend. • Maintained marketing response rates at and above corporate average.• Compiled quarterly campaigns ROI analyses for sales and providers. • Flawlessly managed and setup over 2,000+ toll-free tracking numbers to measure performance on all corporate and co-op marketing programs.• Managed the execution of nationwide corporate marketing (print) for all provider participation, creative content, toll-free tracking number, landing page and campaign performance analysis.• Assisted as department co-op team leader with reporting Senior Marketing Manager on the development of: - An automated marketing program infrastructure which improved accuracy and allowed measurement and optimization of direct response vehicle for cross-functional teams. - A robust real-time/on-demand print creative platform to enhance our co-op program and marketing material execution turn-around time• Managed and built all landing pages for provider and corporate marketing campaigns.

• Responsible for all product details including, localization, pricing and license keys posted on U3 Software Central, which today total 220+ applications in the store.• Worked with the web team to implement u3.com and software.u3.com website refreshes and other web site changes• Maintained weekly, monthly and quarterly web traffic and revenue stats for u3.com and U3 Software Central.• Compiled and distributed monthly and quarterly developer reports for applications that reside on U3 Software Central.• Assisted in the execution of TakeTV and Fanfare Beta internal and external field testing surveys by compiling the data in matrix form according to relevant demographics as well as general product market research.

• Launched seven localized stores (English, French, Italian, German, Spanish, Japanese and Simplified Chinese) which today total 220+ applications in U3 Software Central.• Responsible for all product details including, localization, pricing and license keys posted on U3 Software Central.• Collaborated on the implementation of our internal reporting system for developer weekly and monthly download reports and automate the process with an online submission form for developers.• Worked with the BusDev team on the planning and execution of the bi-weekly software.u3.com editorial rotations.• Maintained weekly, monthly and quarterly web traffic and revenue stats for u3.com and U3 Software Central.• Compiled and distributed monthly and quarterly developer reports for applications that reside on U3 Software Central.

• Prepared final presentation packages for 401k audits. • Worked closely with auditors and CPA audits in-progress to insure all tax returns were prepared and filed on time.• Processed and filed Individual and Corporate tax returns for over 500+ tax clients while managing work in-progress items to insure timely file and/or prepared/filed extensions.• Coordinated logistics for in-house and offsite company conferences. • Processed and finalized all initial and annual legal documents to incorporate businesses.• Managed and process accounts payable, accounts receivables, and close month-end accounting.• Prepared client bi-weekly, quarterly, and annual federal and state payroll reports.• Submitted to the firm’s website host web site changes to 401kaudit.com.