Jennifer Chapman Email & Phone Number

Manages and executes external communication strategies and programs for corporate and business segments.

Execute smart plans (annual, campaign-focused and briefs), produce creative go-to-market strategies, engage with teams, partners and customers, and execute reporting against initiatives for various clients.• Led WW visibility campaigns and product launch events for HP Imaging and Printing Group including key message development for new product introductions and preparing executive presentations prior to market entry• Steered the HP Managed Services account that specialized in enterprise customers and vertical industry awareness including business-to-business campaigns backed with strategic planning and research into C-level purchase influencers• Collaborated as an integrated marketing communications team within HP so that one message was conveyed to customers and partners by developing integrated campaigns, executing all creative simultaneously, and ensuring the HP brand promise resonated with each activity• Managed three direct reports with a total team of 12 individuals across geographies while working closely with HP advertising agencies, video production vendors, media publications, social media teams, future and current product teams, technology partners and customers. • Directed the HP LaserJet Enterprise Solutions account that focused on small-to-medium businesses, and leveraged consumer-driven events to publicize printing, in addition to print, radio and social media campaigns• For the fall 2012 launch, our worldwide PN team secured a total influencer audience reach of 54.68 million. • Moved to Singapore (two quarters) and France (one quarter) during my tenure at Porter Novelli while representing HP to align worldwide teams on one message and one style. • Supervised executive visibility and crisis management programs for Cingular Wireless (now AT&T)• Oversaw all public relations activities for global supply-chain leader Manhattan Associates, including local Atlanta and trade media outreach, as well as international public relations coordination

• Promoted five times during tenure of three years• Supervised tradeshows and media events for various clients in U.S., Canada, U.K. and Japan• Managed telecommunications clients from chip level to nationwide carriers • Responsible for all communications collateral covering five clients simultaneously