Jennifer Melham Email & Phone Number

Remote

* Recipient of the “Own It” award for being a difference maker within the organization. * Graduate of our Professional Development 1 program. * Appointed Vice Chair of our DEI employee impact group, EmpowHER, where I create weekly posts to encourage discussion around hot topics for women in the workplace. * Research and develop location information.

Orange County, California Area

• Plan, write, optimize, and copyedit content for 30+ clients with tight deadlines, in collaboration with SEO created keyword strategy. This includes biweekly blogs, social media, email marketing, and landing page content.
• Write comprehensive 25-50 page websites for incoming clients in the home services industry on a bimonthly basis. To ensure quality content focused on lead generation that’s in line with our SEO strategy and client.
• Assist Human Resources Manager and Internal Communications Manager in internal marketing initiatives, including job descriptions, our marketing blog, and company newsletter.
• Managed and maintained internal blog focused on lead generation, lead nurturing, and employer branding. Scheduled and wrote 2 long-form posts per month for 2 years. Met with all product managers as needed to develop a.
• Assist in screening, recruiting, and onboarding new writers in the Content department. Foster teamwork through coaching and leading core-value focused meetings 1-2 times per quarter. Throughout my tenure, I’ve mentored.

Laguna Hills, CA

• Collaborated closely with our Marketing Campaign Manager to research, plan, and execute online content strategy for over 40 clients. This included blog, video, and social media content, and involved problem-solving for.
• Took leadership over 6-person content team, managing editorial scheduling and content editing to ensure alignment with clients’ branding and SEO keyword strategy, and managed internship project to create 12-month.
• Created and maintained over 40 comprehensive client profiles to ensure cohesiveness throughout digital marketing and sales department when developing content and campaigns.

Remote

• Conducted market and industry research and fact-checking for over 20 small business categories in order to write branded content for their social media pages to increase lead generation and lead nurturing.
• Created and contributed posts to internal small business news blog on a weekly basis as part of their employer branding initiative.

Mission Viejo, CA/ Chicago, IL

• Managed over 20 junior employees. Coached junior employees to improve customer experience and company credit card application count. Increased average application count per shift by 65%.
• Created and maintained contact list of over 300 clients, to inform of promotions, sales and special events.
• Designed and implemented new product placement and assisted with product shipment.
• Contributed daily to sales and the overall customer experience, improving KPI’s, such as increasing average conversion per shift by 20%. Received multiple customer compliments and employee recognition awards throughout.

Ba, Communications With An Emphasis In Advertising

Activities and Societies: Rotaract, Women's Chorale, Staff Writer for "The Echo"

Certificate Of Completion, Advertising Copywriting

Certified Seo Content Writer