Jennifer Monaghan

Jennifer Monaghan Email and Phone Number

Detroit, MI, US
Jennifer Monaghan's Location
Detroit Metropolitan Area, United States, United States
Jennifer Monaghan's Contact Details
About Jennifer Monaghan

As a senior-level account leader and marketing executive, I have a well-rounded background of experience that ranges from automotive to the military, from digital/social media to broadcast TV, and direct marketing. I’ve been both a client and advertising agency employee, working with leading brands on high-profile campaigns. As a result, I’ve learned every aspect of the ad industry and am considered a top digital marketer who can build strong teams and executive-level relationships.Throughout my career, I’ve also become known as a problem-solver and a change agent, who has demonstrated a proven blend of both strategic and tactical capabilities. Accordingly, I’ve been able to devise innovative ways to generate revenue and build brand awareness. I’ve also gained a deep understanding of what it takes to navigate others through ambiguity and move business forward.In summary, my expertise has helped my teams and my clients deliver on promises, capture new customers, expand into new markets, and outpace/outperform the competition. By providing personal leadership through example, I’m able to make a vision come alive by rolling up my sleeves and working shoulder-to-shoulder in the trenches. I am a seasoned invested account leader and marketer, who excels in developing and implementing impactful strategies to consistently meet or exceed objectives.

Jennifer Monaghan's Current Company Details
University of Michigan Ross School of Business

University Of Michigan Ross School Of Business

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Chief Marketing Officer
Detroit, MI, US
Jennifer Monaghan Work Experience Details
  • University Of Michigan Ross School Of Business
    Chief Marketing Officer
    University Of Michigan Ross School Of Business
    Detroit, Mi, Us
  • University Of Michigan Ross School Of Business
    Chief Marketing Officer
    University Of Michigan Ross School Of Business Dec 2016 - Present
    Ann Arbor, Mi, Us
  • Campbell-Ewald
    Managing Director
    Campbell-Ewald Jun 2015 - Jun 2016
    Detroit, Mi, Us
    Most recently, I was managing healthcare, financial services, and travel/hospitality clients with collective budgets of +$20M for this full-service, integrated marketing communications agency.By taking an active role in our client’s business, we immediately restored solidity, confidence, and satisfaction to 4 accounts. I also joined a team, pitching a new account in the travel & hospitality sector, and as a result, we won business and substantial new revenue for the agency.
  • Campbell-Ewald
    Managing Director
    Campbell-Ewald Jun 2013 - Jun 2016
    Detroit, Mi, Us
    In 2013, I was promoted to take over our entire Navy business, including P&L of the agency’s second largest account with budget of $85M to $100M annually and an agency team of 100 members.Accomplishments included sustaining revenue on this key account despite budget cuts, while keeping clients at the forefront of market trends. I also built and represented my agency’s impeccable brand, while positioning CE as a strategic partner and valued subject matter expert to the Navy.
  • Campbell-Ewald
    Account Director
    Campbell-Ewald May 2009 - Jun 2013
    Detroit, Mi, Us
    During this time, I took on the agency’s second largest account, the U.S. Navy with direct accountability for a team of 20 account managers. As a result, I rebranded the Navy with reduced financial resources, by inspiring my team to devise new resourceful and cost-effective ways to increase awareness and recruiting leads.
  • Campbell Ewald
    Group Management Supervisor
    Campbell Ewald 2005 - 2009
    Detroit, Mi, Us
    In this role, I was promoted to develop marketing and advertising programs for the U.S. Navy, leading a team of 6 direct and +25 indirect reports. Accordingly, I provided strategy and leadership for our team to deliver campaigns that still stand today as the gold standard for Navy advertising.
  • Campbell Ewald
    Management Supervisor
    Campbell Ewald 2002 - 2005
    Detroit, Mi, Us
    In this post, I advanced to spearhead a 30-member account and agency team, managing our third largest account, Continental Airlines. Consequently, we strengthened the overall client relationship and marketing strategy on an award-winning 12-million member frequent flier account, for the world’s #5-ranking airline.
  • Campbell Ewald
    Management Supervisor
    Campbell Ewald 2001 - 2002
    Detroit, Mi, Us
    Initially, I was recruited to oversee a newly created team with direct accountability for an important piece of new agency business: the world’s largest, multi-branded hotel loyalty program for Six Continents Hotels. By ramping up and leading a highly effective, 15-member cross-functional team, we rebranded the entire global loyalty marketing program in just 16 weeks, a seemingly impossible goal.
  • Doner
    Account Director
    Doner 2000 - 2001
    Southfield, Michigan, Us
    Earlier in my career, I joined a newly assembled team to manage a multimillion-dollar campaign for this ad agency’s largest client, Mazda, on the brink of their most important product launch in years. As a result, we delivered a campaign for the Mazda 6 that led to record-high sales conversions.
  • Ibm
    Senior Strategist
    Ibm May 1996 - 2000
    Armonk, New York, Ny, Us
  • Wunderman
    Account Supervisor
    Wunderman Jul 1995 - Apr 1996
    Managed Ford Customer Service Division (FCSD) customer satisfaction survey program.
  • Ogilvy & Mather
    Sr. Acct Supervisor
    Ogilvy & Mather Apr 1993 - Apr 1996
    New York, Ny, Us
    Managed and led agency team working on Bombardier Ski-Doo snowmobile business. New brand work moved Ski-doo from number 3 to number 2 in sales in US and Canada.

Jennifer Monaghan Skills

Digital Marketing Interactive Marketing Integrated Marketing Direct Marketing Direct Mail Crm Marketing Strategy Marketing Digital Strategy Mobile Marketing Account Management Strategy Advertising Online Advertising Social Media Marketing Creative Strategy Relationship Marketing Mobile Advertising Email Marketing Customer Relationship Management Interaction Design Social Media Interactive Advertising Brand Development Team Leadership Strategic Marketing Plans Team Building Digital Media Brand Awareness Go To Market Strategies Business Strategies Visionary Marketing Leadership Integrated Campaigns Client Relationships Multimillion Dollar Budgets Brand Building Market Research Market Analysis New Business Development Client Presentations New Account Pitches Brand Stewardship New Product Launches Project Management People Management Relationship Building Relationship Management Program Management Copywriting Database Marketing

Jennifer Monaghan Education Details

  • University Of Michigan
    University Of Michigan
    Communications

Frequently Asked Questions about Jennifer Monaghan

What company does Jennifer Monaghan work for?

Jennifer Monaghan works for University Of Michigan Ross School Of Business

What is Jennifer Monaghan's role at the current company?

Jennifer Monaghan's current role is Chief Marketing Officer.

What is Jennifer Monaghan's email address?

Jennifer Monaghan's email address is jm****@****ald.com

What is Jennifer Monaghan's direct phone number?

Jennifer Monaghan's direct phone number is +158655*****

What schools did Jennifer Monaghan attend?

Jennifer Monaghan attended University Of Michigan.

What are some of Jennifer Monaghan's interests?

Jennifer Monaghan has interest in Travel And College Sports.

What skills is Jennifer Monaghan known for?

Jennifer Monaghan has skills like Digital Marketing, Interactive Marketing, Integrated Marketing, Direct Marketing, Direct Mail, Crm, Marketing Strategy, Marketing, Digital Strategy, Mobile Marketing, Account Management, Strategy.

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