Jennifer Schreiber Email & Phone Number

Orlando, Fl, Us

Orlando, Florida, United States

Celebration, Florida, United States

Nashville, Tennessee

This is a beautifully illustrated anti-bullying children's book that takes place in a dog park in New Orleans. Through the antics of a group of dog friends, children learn valuable lessons about diversity and inclusion in a way that can be easily understood by them.

Tampa/St. Petersburg, Florida Area

I was passionate that no child should go hungry. I worked with over 600 agencies in a 10 county area to feed children and families in need.

Saint Helena, Ca

Responsible for launching FLASQ™ wines in industry-changing packaging. Responsible for raising investor capital, financial forecasting and budgeting, marketing and sales strategy, digital media plans, developing new products and services, creating reliable distribution networks, branding, hiring and managing a national sales team.• Developed the first aluminum wine bottle program to be sold in the United States. Identified unique bottling solutions, oversaw product testing and procurement, optimized costs and managed brand development and design. Worked with the TTB to gain necessary federal approvals for packaging and labels. • Raised $1.2M in investor capital to fund initial company inventories and business costs. Formed the Board of Directors/Advisory Panel and led semi-annual shareholder meetings. • Depleted 12,000 cases, established distribution in 35+ states, achieved 1200+ placements in first year of launch.• Developed self-distribution system in California and online Direct-to-Consumer platform for web-based sales. • Hired, trained and continue to develop National Sales Team consisting of 8 regional managers, PR firm, graphic designer and administrative support.• Oversee all company communications to shareholders, clients and contract associates. Launched company website and social media networks. 212 free media placements in first year of launch.• Conducted interviews with FOX Business, NY Times, Wine Spectator, Wines & Vines and others.• Developed partnership programs with Infineon Raceway, AT&T Park, Whole Foods Market, Total Wine, 7-Eleven and other national/regional retailers.

Bellevue, Wa

Facilitated joint venture partnerships on behalf of this $3.2M global marketer of real estate offering 600K+ land and home site online listings with 28 affiliate partnerships. Key responsibilities included account management, client relations, business development, branding, marketing, strategic planning, $300K SEM budget management, performance measurement and consulting for company’s largest client, The St. Joe Company, accounting for 60% of annual revenue stream.• Orchestrated strategy development for key client to brand region of NW Florida as Sweet Tea, FL; efforts included reengineering of online presence, enterprise development prospecting and creation of co-branding and lifestyle affiliate relationships. New found partners included Golflink.com and Golf.com.• Managed comprehensive web redesign project including search engine optimization, new brand identity, customer inference technology, search engine marketing, e-campaign oversight, merchandising strategy, analytics delivery, lead generation and HTML programming. Project initiatives promised increased company productivity and new revenue generation.• Spearheaded joint venture with multiple brokers increasing listings 20% in 2007 and expanded company strategy from individual broker presentations to target organizations and associations.• Instrumental in integrating innovative technologies and services leading to company receipt of Silicon India si100 Award in 2007.

Orlando, Fl

Charged to enhance growth and economic viability of MVCI brand for this $1.83B international vacation timeshare marketer. Responsibilities included project management, deal assessments, market analysis, business planning and strategic partnership development with groups including General Electric, SONY and LifeFitness.• Successfully launched 4 resort projects and company’s 1st points-based program ensuring brand standardization, site plan approval and proper market positioning. • Collaborated with creative to establish, launch and market new brand logo and standards of use for MVCI.• Directed efforts in relation to executive team’s high leverage initiative to reinvigorate core domestic product. Tasks included redesign of typical unit and overall resort experience, collection of customer feedback on prototypical model pilot test of multiple resort laboratories.• Partnered with GE to develop fluorescent lighting standards effectively decreasing labor, electric and production costs by $2.9M annually while enhancing corporate dedication to green movement.• Recruited DirecTV to create sound standards and scent pilot for public areas to enhance sensory experience at resort.• Vastly improved villa technology via integration of cordless telephony and SONY flat panel LCD television sets. Improved telephony saved company $295 per villa in development costs.• Responded to customer feedback and revamped fitness centers to include LCD media on all cardio machines and flat panel technology within weight room areas.

Orlando, Florida Area

Oversaw processes, standards and innovation impacting field operations for 60 resorts in 7 countries.• Directed team development of Best in Class waterfall reports to measure performance for 5 internal functional groups against company objectives.• Negotiated profitable national contracts with key partners including Starbucks, Pizza Hut, Dreyers, Reebok and Safeway, resulting in delivery of maximum financial and experiential benefits to customers and company.• Designed and implemented Gold Standard Beverage Signature Frozen Cocktail Program. Program success earned adoption by JW Marriott and Ritz Carlton hotel brands.• Devised Balanced Scorecard (BSC) for corporate operations and standardized for all regions and sites. BSC led to improvement among 80% of all measured categories compared to prior year.• Negotiated fulfillment of division wide coffee and laundry amenities, beating budget by 60%.• Integrated MICROS technology allowing company to remotely review POS system information at detailed levels and adjust inventory management and merchandising efforts accordingly.• Designed wordless training video for housekeeping staff within 3 months, heightening productivity and integrity of cleaning services performed within villas.• Recruited Pepsi to create nationwide refillable soda cup program for all resorts, growing soda fountain sales by 30% and earning high marks in customer satisfaction.• Orchestrated effort to standardize activities programs, from initial branding and guideline design to coordination of multi-site rollout via special events in partnership with Reebok.• Earned highest customer and associate satisfaction ratings across all Marriott International brands.

Orlando, Florida Area

Earned rapid promotion to direct sales and marketing of $19M food and beverage and ancillary business platforms.• Instrumental in reengineering of business planning processes for total resort development leading to improved efficiencies in future project delivery.• Grew ancillary businesses by 200%+ throughout tenure, moving from loss in operating profits to generating margins in excess of 15%.• Created and implemented strategy to transform companywide activities experience utilizing pre-arrival sales and technology techniques.• Coordinated concept development and business planning for 18 F & B and retail outlets.• Renegotiated Pizza Hut agreement to earn 8.25% annual royalty payment and reduction in renewal fees through successful relationship management. Relationship and integrated marketing efforts increased Pizza Hut Same Store Sales 6% over prior year and significantly improved QA scores.

Orlando, Florida Area

Directed conceptual development, schematic layout, design review and operational support for Food &Beverage and Spa &Activities outlets at 40+ global resorts.• Spearheaded FiRE + iCE Restaurant venture for Timber Lodge in Lake Tahoe, managing project lifecycle from contract development and financial assumptions to training, grand opening and P & L overviews. Deemed most successful ancillary outlet in MVCI history, delivering $3.5M in annual revenue.• Created new design prototype for retail store segment, reducing initial investment costs 15%.

Orlando, Florida Area

Orlando, Florida Area

Costa Rica

• Led a diagnostic research project to assess Tourism in the region and identify opportunities to increase travel to six countries. Presented my findings to the Ministers of Tourism for six countries in the region.

Livermore, Ca

Master, Hotel School

Activities and Societies: Graduate Assistant - Communications and Presentational Speaking

Ba, Political Science