Jennifer Smith is a Executive Director, Global Loyalty and Omnichannel Fulfillment at The Estée Lauder Companies Inc.. Colleagues describe her as "In the several years Jennifer worked for me on product team, she proved herself to be one of the best product leaders at Travelport. But more importantly, Jennifer is proving herself to be an outstanding business leader as well. In an era where 'customer first' is on over-used cliche but still an under-developed approach in the technology ecosystem, Jennifer is an expert at not only translating the voice of a diverse customer set - hoteliers, car rental agencies, online travel agencies, etc. - into practical and deliverable technology, but also in doing this in a way that delivers the all-important value for money for the business. I should emphasise the word 'practical' - Jennifer managed a multi-million dollar investment portfolio, and only by being practical can a product leader generate a return on the investment they are provided with. Jennifer was able to do this by being able to talk technology and process directly with her engineering colleagues, scrum teams and product owners, and by being solidly grounded commercially, working with her customers and her sales colleagues to create software product that fundamentally improved how our travel agencies and travel supplier were able to buy and sell products on our e-commerce platform. Jennifer almost single-handedly built one of the most effective product delivery teams at Travelport, and some of her notable successes included: delivering and launching the first mobile-ready JSON API at Travelport, launching the next generation of our hotel booking interface and re-defining our content strategy. Jennifer has a flair for innovation at both the front-end interface, but also at the back-end where a grasp of content and how to add value to content is key. She would be at the top of my list in any situation where I needed a strong product leader to build an effective product organisation that can drive benefits to the bottom line. And Jennifer has all of the skills in her arsenal to take even bigger business leadership roles - she can dream big, get stuff done, and create an enjoyable environment in which to do it." and "I worked with Jennifer Smith as a business analyst at American Express Travel (CTN) in 2009 & 2010. Her ability to manage a multitude of project related tasks and delegate them to her support staff proved invaluable as the projects we supported had expedited time-lines. She was exceptionally task oriented which enabled us to utilize the Divide & Conquer approach to many of our Method One SLDC project related tasks."