Jennifer P. Email & Phone Number

Saint Paul, Mn, Us

I help companies better understand their customers and create engaging experiences that motivate them to take action. I work directly with small and medium sized businesses and also partner with and subcontract with agencies on larger clients.

Minneapolis, Mn, Us

Minneapolis, Mn, Us

• Led of team of strategists, user experience specialists, designers, copywriters, data analysts — with a focus on team collaboration, individual growth, and overall excellence• Responsible for quality of all UX, content, and strategy deliverables (e.g., personas, customer journeys, user flows, cross-channel comms plans, sitemaps, wireframes, usability, etc.)• Worked with clients and internal teams on defining holistic communications strategies and engagement plans• Work with data teams on data visualizations that tell accurate and insightful stories• Work with project management team in scoping and estimating• Collaborate with tech/development team to ensure proper implementation and optimization of user experiences through Agile development cyclesWhile at RAZR I have worked with Medtronic, U.S. Bank, FDC, ADP, Boston Scientific, Phillips-Medisize, Morgan Stanley and Best Buy. Additionally I’ve worked on improvements to the UX of our own proprietary technology that powers loyalty and rewards programs and patient engagement programs for hundreds of banking and healthcare clients.

Minneapolis, Mn, Us

Role was 70% strategy and user experience, 30% project management• Developed CX strategy and UX for clients, including several Fortune 500 companies• Managed projects from pre-sale to launch and ongoing management• Developed social media strategy and content plans• Consulted on all digital, social, email, e-commerce, interactive, CX/UX, and emerging media projects and opportunities• Mentored producers and project managersWhile at Larsen I had the privilege of working with a variety of high-profile clients and brands including Best Buy, Medtronic, Target, U.S. Bancorp, General Mills, Pillsbury, The J.M. Smucker Company, Microsoft, Dell, AOL, Miracle-Ear, StarTribune, MTS Systems, Smiths Medical, Banner Engineering, Starkey, Applied Materials, 3M, Wausau Paper, Norwest Equity Partners, American Medical Systems, Deluxe, University of Minnesota, UnitedHealth Group, Cargill, Definity Health, and more.

Minneapolis, Mn, Us

Role was 50% strategy and user experience, 50% project management• Created customer experience architecture, sitemaps, workflows, and wireframes • Facilitated focus groups and usability sessions to validate user experience• Managed projects from proposal to handoff• Collaborated with and managed internal project teams and outside vendors including software development firms, researchers, freelance writers, designers, and developers• Managed the QA process• Prepared project documentation and archiving• Created training guides and ran training sessions for client-managed content management deliverables

Minneapolis, Mn, Us

• Collaborated with a cross-functional team of designers, writers, developers, and account executives to deliver award-winning interactive experiences • Managed projects from pre-sale through to delivery including scoping, estimates, proposals, project plans, milestones, and schedules• Day-to-day management of both internal teams and external vendors/partners

Minneapolis, Mn, Us

• Managed internal team of designers, developers, writers, strategists, and account managers• Created project plans and managed projects to scope, budget, and timelines for digital deliverables• Developed architecture and UX deliverables including sitemaps, wireframes, and content plans• Consulted as digital expert on a variety of interactive projectsWhile at Colle + McVoy I worked primarily on large-scale digital projects for a variety of clients and brands including Pfizer, Purina, Land-O-Lakes, Cenex, DeKalb/Montanto

Bachelor Of Arts (B.A.), Communications; Writing

Organizational Leadership — M.A. Program