• Create campaigns, strategic plans, content calendars, and analyze marketing plans• Using social media marketing tools to create and maintain the company’s brand• Working with marketing professionals to develop social media marketing campaigns• Interacting with customers and other stakeholders via the company’s social media accounts• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities • Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs • Planning and developing social media campaigns• Crafting compelling content or getting it developed• Posting content across social media accounts• Engaging with customers on different channels• Being on top of the latest social media trends• Knowledge of best practices for social media platforms such as Facebook, Instagram, LinkedIn, Pinterest• Design and implement social media strategy to align with business goals• Monitor SEO and web traffic metrics• Oversee day-to-day management of campaigns and ensure brand consistency• Facilitate scaling brand and company awareness through various social media channels• Work with brand to create and implement social media strategies monthly• Ensure brand consistency in copy through tone, voice, and terminology• Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience• Create actionable plans to both grow and maintain followers through popular social media platforms such as Facebook, Instagram, Pinterest, and LinkedIn

Create social media content based on the client's brand and voice.Conduct SEO and hashtag research.Post social media content on various social media platforms.Analyze performance data based on audience and develop new strategies to engage the audience and drive traffic to the client's site.

✦Create a training course to improve leadership to improve the psychological safety in the workplace for 10 participants✦Design 18 six week-long standards-aligned content for 200 participants with a 90% pass rate✦Create three different comprehensive language arts curriculums including virtual remote course✦Develop blended learning curriculum within the learning management system to leverage technology✦Coach teachers on instructional strategies, curriculum development, and remote learning technologies✦Mentor new hires on processes and procedures to support onboarding efforts and provide feedback✦Utilize instructional design strategies ADDIE, Reteach, IDL, and Inquiry Based to engage learners✦Collect and analyze performance data to assess learning gaps and increase engagement by 30%

✦Developed four 12 week-long standards-aligned curricula for 120 participants with a 95% passing rate✦Designed sociology, history, and child psychology curriculum and content to engage learners✦Presented complex topics by breaking them down into clear, engaging content for adult learners✦Conducted outreach to Social Science experts to make informed changes to learning experiences✦Communicated strategically with learners via newsletters, learning management systems, and emails✦Implemented diversity, equity, and inclusion practices in higher education to best serve participants

Teacher

✦Participated in ongoing quality needs analysis and data-informed assessments of learning outcomes ✦Designed assessments to evaluate evidence of learning in formative and summative performances✦Oversaw multiple projects simultaneously, ensuring, quality, strategy, and timelines were achieved

Taught English Language Arts and Science