Jennifer Day Email and Phone Number
Jennifer Day work email
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Driven Marketing and Sales professional who excels with long-term client relations. 15+ years experience leading teams in successful go-to-market tactics. Demonstrated ability to adapt and lead through change, creating collaborative and transparent environments while driving improvements and efficiencies. Proficient in data analytics, problem solving, and negotiating. Strategic thought leader that thinks outside of the box for solutions; identifies risks early and addresses them.Interests & Experience: • Enjoys presenting and leading conversations with internal and external clients• Passionate about understanding client needs and ensuring brands are profitable• Matching disparate data sets to find unique solutions• Driven for team success and keeping up to date with modern business trendsBackground in Marketing Intelligence and Financial markets.
Just Play
View- Website:
- justplayproducts.com
- Employees:
- 357
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Director - Brand Franchise StrategyJust PlayStonington, Ct, Us -
Director - Brand FranchiseJust Play May 2024 - PresentBoca Raton, Fl, Us -
Co-Owner / Business ManagerSweetwater Boatworks, Llc Jan 2000 - Present• Co-own and manage full scale wooden boat building and restoration company• Design consumer facing marketing, including web design, print, advertising, and promotions• Manage client relationships; responsible for all financial management and accounting
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Regional Strategy & Marketing Manager, Franchise Brands, U.S. RegionHasbro Jun 2019 - Apr 2024Pawtucket, Ri, Us• Responsible for +$180M P&L portfolio, +$8.0M marketing budget across 4 brands• Design commercial brand strategy and omnichannel marketing campaigns using industry and demographic data, retail buyer feedback, and audience insights• Reversed negative POS trend on Girls' brand from -12% to +19% with reconstructed media campaign, targeted retail activations, and strong digital focus• Present key products and insights to top accounts (Walmart, Target, Amazon), including buyers and category leaders• Manage US revenue and profitability targets through product pricing, shipment forecasting, inventory management, and competitive analysis• Collaborated with clients to provide marketing and product feedback on holiday doll to create most successful item in brand; exceptional profitability created year 2 and 3 opportunities -
Brand Marketing Manager, Licensed Brands, U.S. RegionHasbro Jul 2017 - Jun 2019Pawtucket, Ri, Us• Led +$130M P&L portfolio, +$2.0M marketing budget across 3 entertainment driven brands• Liaised with global Licensors to implement national marketing plans aligned with movie releases, as well as retail specific activations tied to secondary release• Directed cross-functional teams, educating them on retail and marketplace priorities• Analyzed real-time point of sale data to discern business trends and optimize tactical plans -
Brand Marketing Manager, Boys Action Brands, U.S. MarketingHasbro Jun 2015 - Jul 2017Pawtucket, Ri, Us• Launched and assessed 5 new brands based on consumer insights and competitive threatsEX: Drove +118% YOY growth to $107M POS, creating #1 Hasbro boys brand, BeybladeEX: Determined a new brand could not compete in collectible market and shuttered in 3 months to minimize exposure -
Brand Manager, Marvel Brand, Global Product DevelopmentHasbro Aug 2013 - Jun 2015Pawtucket, Ri, Us• Led creation of 3 Disney movie-based toy product lines to meet global financial targets; $350M - $485M in annual gross shipments: (Captain America 2 & 3, Avengers: Age of Ultron)• Developed integrated global consumer communications strategies, ensuring long-term consumer position and maximum profit/growth for Marvel brand -
Marketing Project Manager, ProductsLegrand North America Jan 2009 - Aug 2013West Hartford, Ct, Us• Determined global go-to-market strategy for new products across 5 categories• Worked with agencies to create interactive 3D modeling application, including storyboards and scripting, project management of program, training, and presentations -
Project Manager Consultant, Data AlchemyKenosia Corp Feb 2006 - Jan 2009• Grew CPG consulting revenues 25% to $334K• Executed customized data projects for companies such as Philip Morris, Pepperidge Farms, Bacardi, Revlon, Heineken• Led project streamlining data architecture for a Fortune 20 corporation, reducing their data storage expenses in excess of $250M annually• Developed and presented end-user training, resulting in a 20% reduction of client calls to Kenosia’s service center
Jennifer Day Skills
Jennifer Day Education Details
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University Of ConnecticutInternational Business -
The London School Of Economics And Political Science (Lse)Political Theory & Analysis Of International Politics -
University Of ConnecticutPolitical Science
Frequently Asked Questions about Jennifer Day
What company does Jennifer Day work for?
Jennifer Day works for Just Play
What is Jennifer Day's role at the current company?
Jennifer Day's current role is Director - Brand Franchise Strategy.
What is Jennifer Day's email address?
Jennifer Day's email address is je****@****bro.com
What schools did Jennifer Day attend?
Jennifer Day attended University Of Connecticut, The London School Of Economics And Political Science (Lse), University Of Connecticut.
What skills is Jennifer Day known for?
Jennifer Day has skills like Marketing Strategy, Marketing Communications, Marketing, Project Management, Strategy, Product Marketing, Management, Product Development, Leadership, Market Analysis, New Business Development, Market Research.
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