Jennifer Sexton Email & Phone Number

New York, Ny, Us

The Strategy & Insights Team's mission is to fuel revenue growth by providing training, lead generation, and consumer / industry research to guide and deliver highly effective data-driven marketing campaigns. As Vice President, I am focused on the strategic development and internal leadership of analysts as well as the training of sales professionals.In addition to leading day-to-day sales enablement, customer insight, lead generation, and training functions, I am accountable for delivering effective market strategies, developing detailed research agendas, implementing product solutions, streamlining processes and procedures, and boosting overall corporate profitability.I am extremely proud to consistently achieve desired adoption and revenue goals while implementing lucrative strategies that ignite and optimize digital and traditional media sales.

Pittsford, New York, Us

Upon my promotion to Vice President of Digital Sales & Strategies, I partnered with numerous advertising and digital sales leaders across 200+ markets in developing and implementing strategic planning and execution initiatives, effective sales tactics, training, and prospecting efforts. I was accountable for generating $100M in annual digital sales revenue through the development and implementation of go-to-market strategies. Additional job functions included onboarding of sales team, realigning existing markets, performing market audits, leading product training efforts and product launches, and delivering profitable market strategies.

Pittsford, New York, Us

Pittsford, New York, Us

During my tenure as the Director of Promotions, I assisted, guided, and drove Promotions revenue across all GateHouse Media East Division properties. My focus was on collaborating with local advertising directors, publishers, and digital sales managers in creating and executing event and advertiser-based B2B and B2C promotions.Additionally, I had the opportunity to work with the corporate Promotions team to build out pricing, product, and sales training for the local leadership while simultaneously maintaining my role as Digital Director of Gatehouse Mid-Atlantic Division.

Pittsford, New York, Us

This sales position enabled me to work closely with GateHouse Media's Eastern division's advertising, promotions, and digital sales leaders throughout a wide range of functions that encompassed strategic planning, sales, training, prospecting, and implementing go-to-market strategies for all digital business and promotions.

Pittsford, New York, Us

As Digital Director for the Mid-Atlantic Region, my role was to achieve digital revenue goals and motivate cross-functional team members while ensuring that new digital business development, product launches, and revenue retention goals were achieved. My job description encompassed leading 50+ Account Executives and Digital Specialists in strategic planning, forecasting and budgeting, sales training, hosting and presenting seminars to local businesses, and providing the structure and vision required to boost revenue growth.The Mid-Atlantic region generated and managed revenues across a variety of sales platforms that included Social Media Management, Search Engine Optimization, Search Engine Marketing, Website Design, and Audience Extension.

Us

Initially hired as an Account Executive, I was quickly promoted to positions of increased responsibility that included Senior Marketing Consultant, Digital Account Executive, Digital Manager, Business Development Manager, and ultimately Regional Digital Sales Manager.As a member of the Times Herald Record's Digital Agency Division's sales team, I was charged with providing digital marketing solutions such as professional web design, search engine marketing, search engine optimization, social media marketing, and reputation management.

Us

As an Advertising Account Executive, I was charged with developing new business and maintaining an existing account base of clients by selling advertising products and services (print ads, online and mobile newspaper editions, magazines, inserts, direct mail, and email marketing).

Milwaukee, Wi, Us

My tenure with Northwestern Mutual enabled me to provide financial management, investment, retirement planning, risk management, and estate conservation services to high net-worth clients.

Dallas, Texas, Us

In this entry-level position, I was accountable for revenue growth, prospecting and securing new business, and solving client business needs by ensuring their requirements and objectives aligned with Frontier’s solutions.