Jen Stiff Email & Phone Number

San Diego, California, United States

• Deliver engaging copy for eCommerce work across multiple industries, including health and fitness, wellness, natural pet food, travel, and more.• Edited over 1,000 pieces of content spanning a variety of topics and industries.• Customize messaging to capture target audience interest and drive engagement.

Greater San Diego Area

• Conceptualize and write persuasive copy for brand, revenue generation, and promotional campaigns.• Directed the development and internal rollout of new brand toolkit; created copy guidelines for communicating with audiences at key stages.• Support overall brand strategy across marketing platforms, including oversight of corporate identity and branded materials.• Developed project management process and oversee campaigns to ensure they deliver on measurable outcomes.

Greater San Diego Area

• Secured over $1 million in new government, foundation, and private grant money in one year.• Developed and oversaw work plans to manage 50 multifaceted grant writing projects that depended on interdepartmental and interagency coordination.• Strategized and researched new funding prospects to support 25 social service programs.• Worked effectively with program staff to research and design program elements, generate drafts for review, and led meetings to create high quality proposals and reports.

Greater San Diego Area

• Executed conceptual development and copywriting for e-commerce communications including website, landing pages, social media, and paid search advertising.• Adapted copy to evolving brand and business needs. Applied key customer insights, learnings, and performance results and pivoted as needed.• Edited incoming copy to ensure quality of grammar, spelling, style, and consistency across digital channels. • Created high impact messaging for promotional campaigns, contributing to a 10% increase in revenue over two years.

Greater San Diego Area

• Developed and executed a strategic marketing plan that resulted in an unprecedented 10% increase in program enrollment over 3 years.• Performed market research and competitive analysis to understand and communicate value proposition to key target audiences. • Hired and led a high-performing marketing team, applying leadership best practices to inspire staff to make meaningful contributions to the team.• Facilitated launch of new website, wrote all site copy, successfully learned new CMS, and strategized with web design firm to identify best SEO practices.• Served as official spokesperson, representing the program at over 500 presentations to key community stakeholders.

San Diego, California, United States

• Wrote press releases.• Wrote restaurant and event reviews.• Learned that journalism was dying and decided to take up marketing.

Mba, Marketing

Ba, Communication

Activities and Societies: Dance Team