Jennifer Verdick Email & Phone Number

New York, Ny, Us

Seattle, Washington, Us

Leveraging my extensive professional experience, I ran Prime Video's integrated marketing division, supervising a diverse team of 17. My job was to set the strategic direction via the creation of a team charter, success metrics, and individual team KPIs. I managed a $30M+ budget, optimizing investments across partnerships, synergy, and events. I also led innovated and impactful marketing strategies for high-profile projects like "The Marvelous Mrs. Maisel," "The Boys," "The Lord of the Rings: The Rings of Power, " "TheTerminal List," and "The Summer I Turned Pretty."▪Launched first-ever transportation fleet takeover for “Coming 2 America,” which involved engaging with delivery associates, donating 6.5K meals to communities, and rolling out social nationwide sweepstakes, resulting in 3.98B PR impressions.▪Made critical contributions towards securing 11-year partnership with NFL by sharing strategic counsel regarding sponsorships, events, league, and venue rights.- Drove uptick in "Add to Watch List" actions, strengthened brand linkage through tailored Prime Member experiences and promotions, and delivered bespoke, VIP game day experiences branded as TNF Moments.▪Forged and executed multi-industry partnerships and 360-degree campaigns, collaborating with brands and internal teams like Alexa, Whole Foods, Amazon Music, XCM and Twitch which enhanced brand visibility and cross-platform engagement.▪ Elevated Amazon MGM Studios' event impact through comprehensive management of strategy, creative development, PR, and social media campaigns, resulting in increased brand engagement and cross-functional collaboration.▪ Drove DSI (down-stream impact) across Amazon brands portfolio by boosting number of high valued actions, including first streams, re-activated streams, product sales, and audible sign-ups.

Culver City, Ca, Us

Upon transitioning to Sony Pictures, I led all aspects of global and national integrated marketing partnerships with top-tier brands.The role entailed managing promotional budgets, ensuring optimal resource allocation. I delivered film premiere sponsorships, securing funding and partnerships for high-profile projects including "The Amazing Spider-Man," "Hotel Transylvania," and "Cloudy with a Chance of Meatballs." I also liaised with cross-functional teams to deliver cohesive, effective promotional campaigns, driving audience engagement as well as box office success.▪ Led development of promotional pitch strategies for theatrical film releases, closely aligning with overall marketing objectives.which maximized film visibility and engagement.▪Cultivated valuable relationships with major production companies and property owners including Happy Madison, Danjaq, LaFig, Marvel, and Sony Pictures Animation, fostering strategic partnerships and collaboration.▪ Managed creative concept development for brand partners’ 360-degree marketing campaigns, ensuring partners' presence was unified and instantly recognizable, thereby enhancing customer engagement in marketplace.▪ Made critical contributions toward fostering collaborating with internal Sony divisions, significantly increasing reach and awareness for theatrical releases.▪ Optimized brand partners' media buys for added value exposure across broadcast, radio, and print media by leveraging detailed market analyses and negotiating strategic placement times, which maximized campaign reach.▪ Secured charitable partners for film releases, resulting in a favorable increase in brand perception while simultaneously giving back to the community and enhancing corporate social responsibility.

Beverly Hills, Ca., Us

Earlier in my career, I was in charge of pitching, negotiating, and executing national promotion tie-ins with Fortune 500 companies. My role was to oversee all aspects of media promotions, including broadcast, print, and radio. I managed events, promotions, and talent appearances at sci-fi conventions. I also collaborated with global publishers while handling all publishing tie-ins.▪ Drove cross-promotion initiatives with record labels for film soundtracks, enhancing marketing collaboration and elevating brand visibility across multiple entertainment sectors.▪ Delivered impactful support during promotion of major films such as "The Pink Panther," "Die Another Day," "Legally Blonde" franchise, and "The Barbershop" franchise, contributing to commercial success and widespread recognition.▪ Played key role in fostering collaboration among studio departments—legal, creative, publicity, media, home entertainment photography, interactive—ensuring seamless project execution and strategic alignment.