Jennifer Watson Laws

Jennifer Watson Laws Email and Phone Number

Executive Vice President of Sales at HW Media | Chief Member @ HW Media
Jennifer Watson Laws's Location
Dallas, Texas, United States, United States
Jennifer Watson Laws's Contact Details

Jennifer Watson Laws work email

Jennifer Watson Laws personal email

About Jennifer Watson Laws

An experienced executive with a career in developing advertising sales and a history of revenue success in print, digital and out-of-home products. Directly responsible for building market share in assigned regions and categories.- Highly motivated, revenue producing sales professional with extensive experience in media sales and business development.- Year-over-year revenue goal achievement. - Excellent writing, oral communication, analytic, project management and presentation skills.- Possess a proven record of success in developing strategies and creative solutions which meet and exceed client goals and objectives. - Knowledgeable in marketing and sales lifecycles including prospecting, lead generation and qualification, negotiating, closing, and follow-up.- IAB Digital Media Sales Certified

Jennifer Watson Laws's Current Company Details
HW Media

Hw Media

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Executive Vice President of Sales at HW Media | Chief Member
Jennifer Watson Laws Work Experience Details
  • Hw Media
    Executive Vice President Of Sales
    Hw Media Sep 2023 - Present
    Dallas, Texas, Us
  • Hw Media
    Senior Vice President Of Sales
    Hw Media Mar 2021 - Sep 2023
    Dallas, Texas, Us
  • Hw Media
    Vice President Of Sales And Revenue Operations
    Hw Media Dec 2019 - Feb 2021
    Dallas, Texas, Us
    Lead, develop and direct strategy for direct sales, demand generation marketing and client success to drive full funnel accountability and revenue goal attainment. Manage a sales team of senior account executives and business development representatives as well as a client success team and demand generation efforts. Member of the executive team and instrumental in shaping the future of HousingWire.
  • Hw Media
    National Sales Director
    Hw Media Oct 2016 - Dec 2019
    Dallas, Texas, Us
    Responsible for leading all sales and business development efforts as well as managing the sales department. Build and maintain relationships with key contacts for major accounts and champion the needs of all advertisers and agencies. Work closely with the Executive Team to develop and implement new products and solutions.In 2019, achieved 19% increase in year-over-year direct sales revenue.
  • Chief
    Member
    Chief May 2022 - Present
    New York, Ny, Us
  • University Of Houston, C.T. Bauer College Of Business
    Advisory Panel Member - Bauer Customer Experience Certificate Program
    University Of Houston, C.T. Bauer College Of Business Jan 2021 - Dec 2022
    Houston, Tx, Us
  • The Wall Street Journal
    National Category Manager - Recruitment
    The Wall Street Journal Jul 2013 - Oct 2016
    New York, Ny, Us
    Responsible for all national and regional recruitment, talent acquisition and employer brand advertising. I developed and maintain accounts with Fortune 500 companies across the country regarding their employer branding and talent acquisition efforts. By developing creative and effective cross platform campaigns, I helped my clients find top talent to meet their strategic staffing goals and objectives.Year-over-year revenue increased by more than 26% in Fiscal Year 2016
  • The Wall Street Journal
    Advertising Sales Manager, Global Vertical Markets
    The Wall Street Journal May 2010 - Jun 2013
    New York, Ny, Us
    Responsible for team of six account executives in B2B categories selling both print and digital advertising - $5 million annual revenue.Worked directly with the Director of Advertising to manage entire team of 15 to ensure revenue goal attainment and new business development efforts.Fostered a positive and motivating sales culture by leveraging effective communication, coaching, employee recognition, sales reporting and performance management.
  • The Wall Street Journal
    National Category Manager - Legal Notices
    The Wall Street Journal Jan 2010 - Jun 2013
    New York, Ny, Us
    Concurrently while managing a team of six, I was responsible for all Legal Notice advertising (bankruptcies, class action lawsuits, CDO Auction announcements, etc) published in The Wall Street Journal. Annual goal ranged from $11-$14 million. Exceeded goal each year and achieved year-over-year increase in sales.
  • The Wall Street Journal
    Account Executive, Global Vertical Markets
    The Wall Street Journal Jun 2005 - Jan 2010
    New York, Ny, Us
    As a global salesperson for The Wall Street Journal, I was responsible for new business development focusing on private aviation, high-line auto dealerships and the yacht/boating industry using print and digital solutions to create innovative and integrated campaigns to meet my clients’ goals, objectives and budget. In my daily responsibilities I incorporated thorough follow-up with prospective clients and current advertisers on a regular and continual basis. In addition, I prospected via cold calling, networking, targeted e-mail blasts and marketing initiatives. By growing current client business and bringing in new, long-term clients I consistently exceeded my goals and objectives.
  • Jcdecaux
    Senior Regional Account Executive
    Jcdecaux 2002 - 2005
    Neuilly-Sur-Seine, Hauts-De-Seine, Fr
    As a Regional Account Executive, I was responsible for new business development and account management for the eight airports making up the Southwest Region. My clients included businesses such as large corporate law firms, technology companies, banks, universities, casinos, hotels & resorts and advertising agencies. As an outside sales person I was required to travel to each of my markets regularly, meet with new and existing clients in each market to develop/revise campaigns based on their needs and marketing goals and was given a sales goal to meet quarterly and annually. I also completed weekly, quarterly and annual sales forecasts and industry projections for the entire Southwest Region.
  • The Hall Agency
    Senior Account Execuitve
    The Hall Agency Feb 2002 - Aug 2002
    As a Senior Account Executive, I was responsible for providing total account service, including campaign development, creative direction and media purchasing, to new and existing clients.
  • Hotlink
    Account Executive
    Hotlink Apr 2000 - Jun 2001
    Gurugram, Haryana, In
    HotLink was an ad specialties company with heavy emphasis on web-based solutions (on-line company stores) for their clients to give them an effective way to communicate their marketing message, brand, reward employees and client appreciation with branded clothing, products and advertising collateral. As an Account Executive, I was responsible for new business development and providing account service to existing clients in the Dallas/Ft. Worth market.
  • Tic Toc
    Senior Production Coordinator
    Tic Toc Sep 1998 - Apr 2000
    Dallas, Texas, Us
    As Senior Production Coordinator, I was responsible for the execution and delivery of collateral marketing material and programs for clients. As a part of a total client team, I worked on the Frito Lay, Dr Pepper, Pizza Hut and Golden Corral accounts.

Jennifer Watson Laws Skills

Integrated Marketing Advertising Digital Media Online Advertising Email Marketing Advertising Sales Account Management New Business Development Marketing Lead Generation Salesforce.com Sales Media Buying Digital Marketing B2b Marketing Sales Management Mobile Marketing New Media Mobile Advertising Media Sales Sales Presentations

Jennifer Watson Laws Education Details

  • University Of Arizona
    University Of Arizona
    Marketing
  • Cherry Creek High School
    Cherry Creek High School

Frequently Asked Questions about Jennifer Watson Laws

What company does Jennifer Watson Laws work for?

Jennifer Watson Laws works for Hw Media

What is Jennifer Watson Laws's role at the current company?

Jennifer Watson Laws's current role is Executive Vice President of Sales at HW Media | Chief Member.

What is Jennifer Watson Laws's email address?

Jennifer Watson Laws's email address is jk****@****aol.com

What is Jennifer Watson Laws's direct phone number?

Jennifer Watson Laws's direct phone number is +146989*****

What schools did Jennifer Watson Laws attend?

Jennifer Watson Laws attended University Of Arizona, Cherry Creek High School.

What are some of Jennifer Watson Laws's interests?

Jennifer Watson Laws has interest in Arts And Culture.

What skills is Jennifer Watson Laws known for?

Jennifer Watson Laws has skills like Integrated Marketing, Advertising, Digital Media, Online Advertising, Email Marketing, Advertising Sales, Account Management, New Business Development, Marketing, Lead Generation, Salesforce.com, Sales.

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