Jennifer (Weeks) Dixon Email & Phone Number

Greater Los Angeles Area

Greater Los Angeles Area

Develop corporate wide social media & digital strategy portfolio properties (retail, hotel, dining) focused on creating a holistic content narrative across all digital consumer touch points (website, social, paid)Focus on increasing social acquisition and retention through partnership management with retailers, creators and performance marketing. Lead on all social media listening and reporting activitiesManaging digital social content plan for new Palisades Village development and Rosewood Hotel Miramar.Generate weekly and monthly reports on digital campaign performance.Preserve brand integrity by monitoring the consistency and quality of influencer marketing campaignsMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Greater Los Angeles Area

Brand Manager for Daily Grill. Responsibilities include strategizing, planning and executing marketing initiatives for new menu changes, special menus, in-restaurant POP & email campaigns. Approve all local print advertising and manage graphic designers on ad creation. Develop and maintain relationships and communication with key partners in Operations to create solid marketing plans and serve as the primary point of contact. Oversee various digital marketing initiatives for several restaurant brands including Public School, Daily Grill, The Grill on the Alley and The Ritz Prime Seafood. Responsibilities include coordinating of social media, customer reviews, email campaigns, event marketing and website edits.

Burbank, Ca

Assistant to the president of Clocker Shade Productions.Managed the day-to-day office, scheduled staff, ordered supplies, answered phone, updates schedules & facilitated conference calls and meetings.Developed proprietary scheduling & recap system for event based marketing teamsImplemented a gps tracking program for Clocker Shade Outdoors’s fleet of mobile billboard trucks, to provide detailed recaps to clients.Sent out insertion orders, built comprehensive client recaps & prepared new leads for the sales team.

Dallas/Fort Worth Area

Developed the 2012 Name Growth Initiative by re-designing the E-Club signup slips and creating amobile join page. Average 2,000 signups per day in restaurants since launch, 22 times greater than prior to launch.Assisted the Marketing Team in the execution of marketing promotions and local restaurant marketing efforts.Directed creative on banquet and delivery marketing collateral.Supported menu rollouts by building ship lists for printers & restaurants, proofing menu versions, and managing art & printer schedules to reach target in-restaurant date.

Master Of Business Administration - Mba, Marketing

Bachelor Of Business Administration (Bba), Marketing